PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
June 21, 2021
Cotopaxi to Launch Camp Collection in Partnership with Teva, MiiR, and ENO
Salt Lake City, UT. (June 21, 2021) – Outdoor gear and apparel brand and certified B Corp Cotopaxi, is excited to announce their adventure-ready partnership with fellow outdoor brands Teva, MiiR, and ENO. The Camp Collection is a celebration of summer and camping season, paired with a commitment to responsibly...
June 21, 2021
New Lipguard SPF 28 Sunscreen Lip Balm from Zealios Now Available
(BEND, Ore.) – New LipGuard SPF 28 Sunscreen Lip Balm, the latest product from Zealios, a leader in performance body care products developed by athletes, for athletes, is now available for purchase through the Zealios website and Amazon, the company announced today. LipGuard’s formula of active sun protectant ingredients, natural...
June 17, 2021
KOM Cycling Expands into On-Bike Storage Category with Two New Products
East Lansing, Michigan (June 17, 2021) — On the heels of launching the highly touted Full-Motion Indoor Cycling Rocker Plate, KOM Cycling is adding two clever new products, on June 22nd, to its problem-solving line of cycling products – this time more focused on outdoor riding for the summer season:...
June 17, 2021
NURVV Run Launches Major New Update To Its Ground-Breaking Running Tech
London, 17 June 2021: NURVV Run, the pioneers of wearable technology and biomechanics designed to help runners of all levels run faster, further and reduce injury risk, has today unveiled a major new product enhancement. The update will further elevate the training of runners of all abilities and help hone...
June 17, 2021
Kryptonite Adds New Security Options for E-Bike Owners
Canton, MA, USA– E-bikes are one of the fastest-growing and most expensive cycling categories, two of the chief reasons they have become top targets for theft nationwide. With the COVID-19 pandemic spurring unprecedented bike industry growth last year (according to NPD data[1]) and as more people purchase bikes for recreation...
June 17, 2021
Chris Froome, new BKOOL ambassador
Just a few days after announcing his participation in the Tour de France, having overcome his serious injury, Chris Froome becomes the face of BKOOL, an indoor cycling simulator with which he is perfecting his preparation for the French competition. BKOOL is a virtual cycling app which allows you to...
June 17, 2021
PEARL iZUMi’s Pedal to Zero™ Initiative Calculates Pedaling Distance to Balance Out the Impact of Garments
LOUISVILLE, Colo. (June 17, 2021) — PEARL iZUMi, the worldwide leader in cycling apparel and footwear, is excited to launch Pedal to Zero™, a first-of-its-kind initiative to motivate and inspire people to choose bicycles as an alternative form of transportation. Every garment in PEARL iZUMi’s new BikeStyle Spring 2022 collection will include...
June 17, 2021
RunSignup Launches RaceDay Scoring for Cross Country Events
June 17, 2021 – Moorestown, NJ – GiveSignup | RunSignup announces the new release of RaceDay Scoring for Cross Country events. This latest advancement in RaceDay Scoring broadens industry timers’ applications to include cross country events. This release deploys features and functionality that address the rules and situations that are...
June 16, 2021
IRONMAN and Breitling Partner Together and Launch the Endurance Pro Ironman Watches
NEW YORK, N.Y. / TAMPA, Fla. (June 16, 2021) – Breitling and IRONMAN have signed a long-term partnership and teamed up to co-design the Endurance Pro IRONMAN watches, a special series of Breitling’s ultimate athleisure watch. The result is a set of perfectly lightweight and lighthearted luxury sports watches combining...
June 16, 2021
RRCA Welcomes Your New Running BFF, Zespri™ SunGold™ Kiwifruit, As An Official Sponsor
Arlington, VA (June 16, 2021) - The Road Runners Club of America (RRCA) is pleased to welcome Zespri SunGold Kiwifruit as an Official Sponsor for the summer season. In partnership with Zespri we’ll work together to inspire our community of runners to discover better snacking on and off the pavement without compromising on taste. Zespri SunGold Kiwifruit are the perfect...
