News Topics

October 14, 2021
Digital Japan Cup Cycle Road Race UTSUNOMIYA | Riders from UCI World and Pro Teams will race virtually on Oct 16th on ROUVY
Utsunomiya City, Japan / October 14th, 2021 - The Japan Cup Cycle Road Race Organizing Committee together with ROUVY present and bring Asia's premier road race to the global community of cycling enthusiasts. The 2021 edition of Japan Cup Cycle Road Race will have 2 virtual competitions, the “pros only” and...

October 14, 2021
UCAN Expands Product Assortment With New Strawberry Banana Edge
(Woodbridge, CT) The UCAN Company is expanding on its extraordinary innovation in sports fueling with the launch of new Strawberry Banana UCAN Edge. The new formula features a delicious fruit flavor that goes down smooth to drive optimal performance. Edge is a convenient, portable pouch that puts the power of...

October 14, 2021
Into The Lion’s Den Powered by SRAM Announces the Fourteen Men’s Teams Competing on October 30th in Sacramento, CA
SACRAMENTO, CA (October 14, 2021) – Spectators will experience a new and exciting City Team format at the inaugural Into the Lion’s Den powered by SRAM. The men’s race will feature teams representing cities instead of their traditional trade teams. Each rider will wear a unique jersey showcasing their City...

October 14, 2021
ShowcasedF2C Nutrition Official Nutrition Partner of the Norco Canadian Enduro Championship
Vancouver, B.C. – October 14, 2021 – F2C Nutrition is set to supply the Norco Canadian Enduro Championship with nutritional products made from clean, naturally sourced ingredients supported by innovative scientific research. Internationally known and recognized for quality and innovation. F2C Nutrition was born from the vision and passion of...

October 14, 2021
2022 Ascension Seton Austin Marathon Opens Elite Athlete Program
AUSTIN, Texas, October 14, 2022 -- The Ascension Seton Austin Marathon presented by Under Armour is accepting applications from elite runners for the 2022 Elite Athlete Program. The program creates a competitive field of elite male and female runners while discovering emerging talent, pushing the entire talent pool to reach...

October 14, 2021
Free Shuffle for SHARE 5K
Vancouver WA The 2nd annual Shuffle for Share 5K is a FREE virtual event with a mission to make a difference and help those in need. Although walkers and runners won’t be together physically, they will be together in spirit as they raise funds for SHARE, a local non-profit who...

October 14, 2021
Strade bianche racing at GFNY Championship Europe
GFNY Endurance Sports Series is back in Europe with the GFNY Championship Europe at GFNY Italia this Sunday, October 17, 2021. The host towns are Montepulciano and Torrita di Siena, located in spectacular Tuscany which is akin to a gigantic cycling stadium. GFNY Italia offers everything of a true Italian...

October 13, 2021
USA Cycling Announces Partnership with Momentous
COLORADO SPRINGS, Colo – USA Cycling is proud to announce their partnership with Momentous, and their cutting-edge performance product PR Lotion. Momentous is a performance nutrition company dedicated to creating products that support the relentless pursuit of progress in human health and performance. The company has a core consumer base...
October 13, 2021
SoftBank Invests $400M In Vuori Activewear
The investment marks one of the largest ever in a private apparel company and allows the California-based company to expand its reach to markets outside the U.S. Vuori has thrived as an online retailer — its nine brick-and-mortar locations account for roughly 10% of total sales. With SoftBank’s investment, Vuori plans to...
October 13, 2021
Pear Sports Acquires Aaptiv
Pear Sports announced the acquisition of Aaptiv, the workout app. Aligned with the acquisition, Life Fitness has added to its equity investment in Pear and will distribute Aaptiv through its sales and marketing partnership. Aaptiv, with “13 million downloads and more than 36 million classes taken,” is expected to complement...