News Topics
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October 12, 2021
Wattbike Targets ‘Real Athletes’ with an Authentic Slice of Life In The Saddle
The ‘For Real Athletes’ campaign, which launches today with a TV spot created by MATTA and produced by Spindle, introduces us to a world of determined everyday and professional athletes, finding unique ways to integrate Wattbikes into their lives and routines to achieve their fitness goals. The TV and VoD...
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October 12, 2021
SaltStick Adds Two New Mouthwatering Flavors to the FastChews Lineup: Mixed Berry and Tropical Mango
Thousand Oaks, Calif. — October 12, 2021 — SaltStick Electrolytes® (SaltStick) today announced an exciting expansion of their bestselling FastChews® lineup with two new flavors: Mixed Berry and Tropical Mango. Joining the already popular Lemon-Lime, Tart Orange, Peach and Watermelon flavors, Mixed Berry and Tropical Mango round out the FastChews...
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October 12, 2021
2021 Los Angeles Marathon presented by ASICS partners with QURE® Water
LOS ANGELES, CA (October 12, 2021) — Los Angeles Marathon presented by ASICS announces QURE® Water as the Official Bottled Water for 2021 and 2022 seasons. Starting in 2021, bottles of the super hydrating premium alkaline water product will be given to all finishers of the marathon hosted on Sunday, November...
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October 12, 2021
Mascot Sports Launches First-Ever Marin Endurance Festival to Bring the Best of Running and Tri to the Bay Area
OAKLAND (October 12, 2021) – Mascot Sports, a leader in sports and experiential marketing, has acquired the Marin Triathlon and Marin Half Marathon to create the first ever Marin Endurance Festival. The festival will take place on October 30 and 31, and will include a triathlon, duathlon, half marathon, 10K...
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October 11, 2021
CampoVelo Creates Women’s Only Cycling Weekend in Napa Valley
CALISTOGA, Calif. (Oct. 11, 2021) – CampoVelo, wine country’s premier cycling event, today announced its inaugural women’s only weekend lineup for Friday, October 22 through Sunday, October 24, 2021. Limited to 50 participants, the curated event combines cycling, skills clinics, cuisine, wine and beer tasting, and wellness for a unique...
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October 11, 2021
Zwift to host 2022 UCI Cycling Esports World Championships
Zwift is set to host next year’s UCI Cycling Esports World Championships on February 26, 2022. The next UCI Cycling Esports World Championships will move from Zwift’s Watopia to its New York Map. Centred around Central park, Zwift’s New York Map transports riders, and viewers, 100 years into the future with...
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October 11, 2021
2021 Boston Marathon photos: An updating scroll
Click for new photos throughout the day on Marathon Monday from Boston.com
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October 11, 2021
UCI confirms Zwift to host 2022 UCI Cycling Esports World Championships
The Union Cycliste Internationale (UCI) has today confirmed that Zwift, the indoor fitness platform, will host the 2022 UCI Cycling Esports World Championships on 26 February 2022. The next UCI Cycling Esports World Championships will move from Zwift’s Watopia to its New York virtual world. Endurancebiz.com
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October 11, 2021
Boston Marathon organizer says 93 percent of participants are vaccinated against COVID-19
The Boston Athletic Association required all participants in the 2021 Boston Marathon to be either fully vaccinated against COVID-19 or test negative ahead of the race Monday — and it appears the vast majority chose the first option. BAA CEO Tom Grilk said Monday on WBZ that 93 percent of...
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October 11, 2021
Nike, Adidas Face Supply Chain Threats
The world’s biggest athletic shoe manufacturer — which works with Nike and adidas — is facing massive labor shortages in Vietnam related to the pandemic. Around 40,000 workers did not return to a Ho Chi Minh City facility owned by Taiwanese company Pou Chen Corp. when it reopened on Wednesday. The facility...
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October 11, 2021
Dorel Sports bought by Pon Holdings in $810 million deal
Dorel Industries has offloaded its Dorel Sports division in an $810 million cash deal with Pon Holdings. Marking a coming together of two goliaths in the bike business, the joining of portfolios is yet to be detailed in full, but would more than likely merge the likes of Cannondale, GT,...
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October 10, 2021
Miles into a Utah ultramarathon, ‘near whiteout’ conditions forced a rescue of more than 80 runners
Stray snowflakes lashed at participants of Saturday’s DC Peaks 50 race with winds of up to 40 miles per hour and erasing the path through the desolate terrain. 87 runners were caught and rescued from the rugged mountains of northern Utah and organizers of the ultramarathon called off the event....
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October 10, 2021
Marion Rousse appointed race director of Tour de France Femmes
Race organizers ASO confirmed Sunday that the French former rider and current television analyst Marion Rousse will head up the organization of next summer’s inaugural Tour de France Femmes avec Zwift. The women’s Tour de France will return July 24-31 after various previous incarnations of the race came to a...
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October 9, 2021
NYC cycling surge: 530K daily bike trips represents 26% increase in recent years
On Thursday, the Department of Transportation released its annual Cycling in the City report, detailing the steady increase in daily cycling in New York City in recent years. NYC saw approximately 530,000 daily bike trips in 2019, a 3.9% increase from the 510,000 daily trips in last year’s report. The...
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October 8, 2021
Asics Ventures Invests In Bisu
Asics Corp. announced that its investment subsidiary, Asics Ventures Corporation, has invested in Bisu, Inc., a startup developing “Bisu Body Coach,” a home health lab. Bisu Body Coach is currently in beta and will launch with a nutrition test, consisting of a disposable microfluidic test stick, a reader to use...
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October 8, 2021
Strava announces surface types and personal heat maps have now been added to mobile app
Strava has announced it has released personal heat maps and surface type maps to the mobile app. The new features went live on Thursday, October 7 and can now be used world-wide by Strava users. These new features can be used by the paid subscribers and free app users. With...
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October 8, 2021
US Trail Running Conference announces Clare Gallagher as Keynote Speaker for 2021 event
Estes Park, CO – Active at Altitude, organizers of the US Trail Running Conference, announces Clare Gallagher as the keynote speaker for this year’s edition of the industry-leading event. Gallagher is an ultrarunner and environmental advocate living in Boulder, CO. After studying impacts of climate change on coral reefs at...
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October 8, 2021
USA Triathlon, RemoteRacing To Host First-Ever Remote National Championships
COLORADO SPRINGS, Colo. – USA Triathlon, in partnership with RemoteRacing™, is hosting the first-ever Remote National Championships, an opportunity for athletes from across the United States to compete for an Olympic and sprint-distance national championship regardless of where they live and train. Using RaceX's advanced simulation technology, RemoteRacing™ results will...
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October 8, 2021
From the Race Track to Race Day – Danica Patrick Prepares to Run Her First Marathon in Boston
Since retiring as a professional motorsports driver three years ago, Danica Patrick has continued to take on big challenges. This includes everything from bungee jumping to skydiving to eating a scorpion, to name a few. “I realized when I was done racing that one of the things I enjoyed the...
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October 8, 2021
GiveSignup | RunSignup Q3 Trends Data Show a Persistent Hybrid Model, Some Reversion to Demographic Norms
Moorestown, NJ – GiveSignup | RunSignup, the leading technology provider for endurance and fundraising events, released preliminary registration data through Q3 of 2021 to provide key metrics on the recovery of the events industry. The data shows continued recovery and consistent success of in-person events, as well as a lingering...
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October 7, 2021
Study finds Nike and Asics models are the top performance shoes
A recent study by researchers at Stephen F. Austin State University in Nacogdoches, Tex., compared a number of popular carbon-plated running shoes to determine which models had the biggest effect on running economy (defined as how far and how fast you can run, given the energy available), compared to a traditional...
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October 7, 2021
iFIT Delays IPO After Planning to Raise $646M
iFIT postponed its IPO on Thursday, citing adverse market conditions after planning to raise $646 million. iFIT joins Life Time Group Inc. as another fitness company recently impacted by market volatility. Life Time, which is backed by private equity firm TPG, decreased its IPO size to $702 million on Wednesday, down from $966...
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October 7, 2021
Adidas Launches Resale Program Powered by ThredUp
The company today launched “Choose to Give Back,” a custom resale solution powered ThredUp’s resale-as-a-service (RaaS) program. Via Adidas’ Creator’s Club app, customers will now have the option to send in used Adidas apparel, accessories and footwear to be resold. FN
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October 7, 2021
Women’s Tour wants live TV in 2022, but it’s not going to compromise elsewhere
Race organizer, SweetSpot announced earlier this year that it would have — for the first time — live coverage of the race. However, it went back on that promise last week, saying that it would only have a highlights package in 2021. VeloNews
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October 7, 2021
MAAP Launches Alt_Road Collection
Durable, hardwearing, and engineered for an alternative path. Following months of testing on gravel, open road, dirt, and through the grit, MAAP have revealed their new Alt_Road collection; showcasing performance products done sustainably for riders who want to take a turn off the ordinary, onto whatever. This Melbourne-based brand’s new...
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