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May 27, 2020
Beyond Monumental Announces Virtual Race Options and Cancellation Policy
INDIANAPOLIS –– Beyond Monumental has announced virtual options for two Indianapolis signature running events: The Indy Half Marathon and Fort Ben, and the CNO Financial Indianapolis Monumental Marathon, Half Marathon and 5K. Both events are still planned to occur in-person, as scheduled. Participants now also have the option of participating...
May 27, 2020
Spartan and World OCR Seek 1 Million Participants for World’s Largest Virtual Race
BOSTON, Mass. (May 26, 2020) – On the heels of its 10-year anniversary, Spartan, the world’s leading endurance and extreme wellness brand, looks to host its biggest event yet. “Project Unbreakable: The World’s Largest Virtual Race, powered by Rakuten” will unfold May 30-31 in people’s homes, backyards and neighborhoods across...
May 26, 2020
ESPN Teams with Peloton for First Ever Pro-Athlete All-Star Ride
ESPN will air Peloton’s first ever All-Star Ride on Saturday, May 30, featuring 16 pro-athlete participants (eight male and eight female) from across the sports landscape, all of whom are current Peloton members. Read more on ESPN.
May 26, 2020
SFIA survey underscores industry’s struggles
Over 70 percent of sports and fitness manufacturers and businesses reported a sales drop of over 25 percent for the month of April as most of the country’s stores were closed to prevent the spread of the coronavirus, according to a survey of industry participants by the SFIA. But the...
May 26, 2020
Over 18,000 From Across the Globe Register to Take Part In 6K, 10K or Remix Challenge for Rock ‘N’ Roll VR5
TAMPA, Fla. (May 26, 2020) – The global community of walkers and runners came together for the fifth edition in the Rock ‘n’ Roll® Virtual Running™ (VR™) Series, Rock ‘n’ Roll VR5, with over 18,000 people from 95 nations and 47 states registered to step up to the virtual start...
May 26, 2020
Run the Perfect Mile in Support of Frontline Workers
BOSTON (May 26, 2020) – Today, a cohort of outdoor industry brands announced the Perfect Mile, a global virtual run to raise money for those helping to fight COVID-19. Inspired by the legacy of Sir Roger Bannister, the doctor-medic who ran his perfect sub-four minute mile after a day’s work in...
May 26, 2020
ATRA helps get the Vote out for G.O.A.T.
Colorado Springs, CO - The American Trail Running Association (ATRA) is supporting the effort of the World Mountain Running Association (WMRA), to recognize the amazing achievements of mountain runners worldwide. To this end, the WMRA has taken a look back at some of the “greatest of all time” athletes in mountain running...
May 26, 2020
PeopleForBikes Launches Groundbreaking Business Intelligence Hub for Fast Data Insights for Bike Industry
BOULDER, COLO. (May 26, 2020) — PeopleForBikes is launching the first-of-its-kind PeopleForBikes Business Intelligence Hub, a dashboard for daily and weekly data insights for the bicycle industry covering ridership, retail sales and consumer attitudes. These metrics will give an overall sense of the state of bike riding and the bike...
May 26, 2020
Salomon Hosts WMN Virtual Half Marathon
OGDEN, Utah (May 26, 2020) – Today, Salomon announces the WMN Virtual Half, in partnership with Strava, which will take place during the May 29th weekend. This virtual event replaces the inaugural Salomon WMN Trail ½ Marathon, which was cancelled like many spring races. In light of the cancellation, Salomon pivoted to put together the WMN Virtual Half to give...
May 26, 2020
BibRave Brings the Party for Knockaround and Allstate Hot Chocolate Virtual Race Series
Portland, OR - BibRave, the running industry leader in grassroots digital marketing, recently created, managed, and executed a virtual pulse moment for Knockaround around their sponsorship of the Allstate Hot Chocolate 15K/5K. With virtual racing soaring in popularity, Knockaround leaned on BibRave for their digital expertise and creativity to differentiate...
May 26, 2020
MOXiLIFE® Nutrition Debuts an ‘Online Biomarker Testing’ partnership with PersonaLabs
Scottsdale AZ May 26th, 2020 – MOXiLIFE® Nutrition; a female founded Endurance Sports Nutrition Company starting June 1st in partnership with PersonaLabs, will provide personalized online blood testing for endurance athletes. The data derived from personalized testing can target nutrient deficiencies prior to symptoms an endurance athlete might experience due...
May 26, 2020
Race Across America Goes Virtual For 2020
Boulder, CO (May 26, 2021) – For the first time in 39 years Race Across America (RAAM) will not be held. The announcement was made with heavy hearts and it left a void for every ultra-racer in the world. But, when adversity appears, so does opportunity. Thanks to a group...
May 25, 2020
On a lighter note: What your Strava maps says about you
If you’re an avid Strava user, you know that every upload comes with an average pace, date and time, and a map. Whether you like it or not, the map is part of everyone’s file and shows the path you took to get your exercise done that day. A map...
May 25, 2020
Asics North America sees double-digit sales decline
Asics North America (ANA), which includes the U.S., Canada and Mexico, said sales in the U.S. were down 18.4 percent year-over-year in the first quarter. Canada and Mexico were down 5.5 percent and 10 percent year-over-year in the local currency respectively. Asics U.S. saw a year-over-year decrease of 14.2 percent in...
May 25, 2020
World Endurance Coaching Business Summit
The events of 2020 have massively disrupted the world of endurance sports, requiring a fundamental shift and adaptation to the way coaches need to operate in the future. COACH 2020 VISION is the world’s first virtual business development Summit, specifically tailored to help endurance sport coaches innovate and improve their...
May 25, 2020
Imogen Simmonds (SUI) And Andi Boecherer (DEU) Put in Top Performances During IRONMAN VR8 Pro Challenge
TAMPA, Fla. (May 23, 2020) – The eighth edition of the IRONMAN® VR™ Pro Challenge saw four professional women and four professional men battle on a 40 km portion of the newly offered IRONMAN Arizona bike course utilizing Official Virtual Cycling partner ROUVY’s augmented reality. After the conclusion of an...
May 22, 2020
Inaugural Collins Cup Triathlon to take place exactly one year from today on May 22nd 2021
LONDON, ENGLAND--BOULDER, USA: The Professional Triathletes Organisation today announced that the new date for the inaugural Collins Cup will be exactly one year from today – on the 22nd May 2021. The race, which was originally scheduled for 29-30th May 2020 but could not go ahead due to the Covid-19 pandemic,...
May 22, 2020
ROUVY announces 2020 Brand Ambassador program for cyclists and triathletes
After the successful experience in 2019 the company is looking to extend the number or the pro and amateur representatives in the athletic community. “The company is looking for passionate athletes who have a love for cycling and use Rouvy as their favorite partner for indoor training.”, says Petr Samek,...
May 22, 2020
NorCalUltras’ Virtual Lunacy Series 3-Part Event Raises Money for Fit for Girls
The Lunacy Series, presented by NorCalUltras, is a virtual series of races comprised of three events: the Jammie Jam, Rock Your Block – 24 Hour Event and Twilight Twinkle Toes. $5 from each event entry will be donated to Fit for Girls, a nonprofit organization that helps girls set and...
May 22, 2020
USA Duathlon Virtual Run-Bike-Run Presented by TOWER 26 Raises More than $110,000 for COVID-19 Relief Fund
COLORADO SPRINGS, Colo. — The USA Duathlon Virtual Run-Bike-Run presented by TOWER 26 came to a close Sunday, raising more than $110,000 for the USA Triathlon Foundation COVID-19 Relief Fund and drawing more than 6,100 participants. The five-week virtual event, which ran from April 10-May 17, was designed to provide...
May 22, 2020
Bikerumor’s Remote Otter wraps with 27 brand stories and videos
Bikerumor’s Remote Otter “virtual Sea Otter coverage” has wrapped with videos from 27 amazing brands. “With the Sea Otter Classic and most every other major event and expo cancelled this spring and summer, we knew we needed to give brands a showcase beyond just another press release,” says Bikerumor founder...
May 21, 2020
What we can learn from endurance athletes about getting through this pandemic
The New York Times shares what long-distance runners, cyclists and triathletes can teach us about how to move through extended periods of discomfort. Read more here.
May 21, 2020
2020 Fleet Feet Liberty Mile Now a Virtual Event
PITTSBURGH (May 21, 2020) – P3R has announced that the 2020 Fleet Feet Liberty Mile, scheduled for July 24 in downtown Pittsburgh, will now be a virtual race. As an extra incentive, all participants who run the one-mile race virtually will receive the first-ever Fleet Feet Liberty Mile race medal....
May 21, 2020
RRCA Accepting 2020 Kids Run the Nation Grant Applications
ARLINGTON, Virginia – In 2007, the Road Runners Club of America (RRCA) developed the Kids Run the Nation Fund to assist running clubs, events and schools that are interested in implementing or currently offer a youth running program. Since then, the RRCA has awarded more than $250,000 to deserving programs around the...
May 21, 2020
deboer wetsuits is proud to support Robert Wilkowiecki and his project IronWolf PL8H
Stamford, CT, Release: May 21, 2020 deboer wetsuit is proud to support Robert Wilkowiecki and his project IronWolf PL8H. Wilkowiecki will aim to complete an indoor Iron-distance triathlon in less than 8-hours, while raising funds for Fundację FizjoTRIterapia– a Polish organization dedicated to helping disabled children participate in sport. Wilkowiecki is the current...
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