News Topics
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October 26, 2020
CAKE To Host “CAKEMA” – “The Not in Milan Motorcycle Show”
(Stockholm, Sweden – October 26, 2020) – CAKE, the Swedish manufacturer of lightweight electric motorcycles, today announced that in lieu of the cancellation of the 2020 EICMA motor show in Milan, Italy, the CAKE team will instead host a virtual event to showcase 2021 novelties and model updates and share...
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October 25, 2020
Los Angeles Marathon Rescheduled For May
The 36th edition of the marathon had been scheduled to run March 21 and the LA Big 5K for March 20. The McCourt Foundation also announced Tuesday format changes to two other races it operates: The 2021 Rose Bowl 5K will be run Jan. 16-17 and the Rose Bowl Half-Marathon...
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October 23, 2020
bluerub partners with Professional Triathlete Angela Naeth
Loveland, CO: Today, bluerub, a natural body care company for all athletes, announced a new partnership with world-class triathlete Angela Naeth, and the organization she founded, IRACELIKEAGIRL. This partnership supports and encourages women of all ages and abilities to enter and compete in triathlons. “We are delighted and humbled to...
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October 23, 2020
RunSignup Announces RaceJoy for Challenge Events
October 23, 2020 – Moorestown, NJ – RunSignup | GiveSignup announces RaceJoy’s mobile, interactive race experience is now fully integrated with RunSignup’s virtual Challenge Platform. RunSignup, the foremost technology provider for U.S. endurance events, has quickly become the chosen challenge platform provider for fitness and nonprofit communities. The integration of...
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October 23, 2020
Professional Triathletes Organisation announces Lucy Hall, Chris Leiferman, Simone Mitchell and James Cunnama as Final Wildcard Selections for PTO 2020 Championship
LONDON, ENGLAND: The Professional Triathletes Organisation today announced that Lucy Hall, Chris Leiferman, Simone Mitchell and James Cunnama have been selected as the final wildcards for the PTO 2020 Championship at CHALLENGEDAYTONA®. In the final round of wildcard selections, the PTO’s focus was on Categories 2 and 3 of the...
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October 23, 2020
900 riders registered for inaugural GFNY Florida Sebring
NEW YORK CITY, October 23, 2020 – Under strict Covid-19 safety measures approved by local authorities, riders are extremely excited to be taking part in the race this Sunday, with many loyal GFNY riders saying it will be the highlight of their year. Riders registered from 25 countries will, however,...
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October 23, 2020
Race Roster shares how ‘Jordan’s Run the Runway’ executed a safe and successful COVID-secure event
London, ON (Friday, Oct 23, 2020) - In an attempt to organize an in-person 5K event during a global pandemic, the Jordan’s Run the Runway team came across a series of challenges they were not expecting to face. Determined to carry on the traditional experience of running down the Diamond...
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October 22, 2020
Is Adidas Selling Reebok?
The German sportswear giant is reportedly looking to sell the athletic brand and could decide in the next few months whether to move forward with the process. An internal review is said to be in the early stages, while Germany’s Manager Magazin indicated that Adidas plans to complete the sale...
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October 22, 2020
OutsidePR Adds To Client Roster
Sausalito, CA, October 22, 2020– OutsidePR, one of the outdoor industry’s leading public relations agencies, is going into the end of the year with three new clients added to its roster. Sun Valley and Snowbasin Resorts are two of the agency’s favorite ski areas, and OutsidePR is thrilled to announce...
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October 22, 2020
Rockstar All Access Announces Winter Classic 2020
October 22, 2020; Grenada, MS – Rockstar All Access announces today it has secured a multi-year deal with the Grenada Tourism Commission to develop a series of sporting events at Grenada Lake in Mississippi. The series will kick off with the Winter Half-Marathon Classic scheduled for December 05 of this...
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October 22, 2020
Gerber Launches Reserve Program Featuring Exclusive American-Made Knives
PORTLAND, Ore. (Oct. 22, 2020) – Gerber, an industry-leading manufacturer of knives and multi-tools, launches the Gerber Reserve® program featuring premium, American-made products exclusively available on gerbergear.com/reserve. Proudly made in Portland, this new line of small-batch knives sold directly to consumers will be produced and built with premium grade materials,...
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October 22, 2020
Machines For Freedom x Filmed By Bike Accepting Applicants for BIPOC Filmmaker Grant
Los Angeles, Calif. (Oct 22, 2020) – Machines For Freedom®, the inclusive women’s cycling apparel brand is proud to announce the new BIPOC Filmmaker Grant in partnership with Filmed By Bike. The grant program is now accepting applicants and is open to Black, Indigenous and all People of Color, and requires...
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October 22, 2020
Ready, Set, Gold! Launches Enhanced Eight-Week Virtual Classroom Series featuring Top Olympians and Paralympians
LOS ANGELES – Ready, Set, Gold! has announced the launch of a new, eight-week digital classroom series designed to help kids stay active while distance learning from home. The series will be made available for free online to all students through the support of The Foundation for Global Sports Development...
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October 22, 2020
QT2 Systems LLC launching VIRTUAL EDUCATION SUMMIT for Triathlon Coaches
Are you a USA Triathlon Certified Coach looking for recertification* this upcoming 2021 season? Or are you a coach or athlete looking to stay informed and educated on the most important and relevant industry trends and triathlon coaching education as we launch into next year? QT2 Systems, LLC is excited...
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October 22, 2020
Girlfriends prove that nothing, not even a global pandemic, can stop a bunch of women on a mission.
Vancouver WA – Breast Cancer didn’t stop during Covid-19, so Why Racing Events was determined to stay the course for the Girlfriends run/walk in 2020. Karissa Schoene, event director for Why Racing Events explains “We started Girlfriends 14 years ago to honor my mom, Joleen Skarberg, who had been diagnosed...
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October 21, 2020
Canyon Bicycles Draws Takeover Interest From Carlyle, KKR.
Canyon Bicycles GmbH has drawn takeover interest from private equity giants. Investors are looking to capitalize on renewed enthusiasm for one of Europe’s favorite pastimes. The bike maker is working with bankers at Robert W. Baird & Co. on a sale that could fetch more than 500 million euros ($592...
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October 21, 2020
Tailwind Athlete Courtney Dauwalter Wins U.S. Big’s Backyard Ultra, Running 283+ Miles Over 3 Days
Durango, CO (October 21, 2020) - Tailwind athlete Courtney Dauwalter wins the 2020 U.S. Big’s Backyard Ultra, two years after a second place finish in 2018. This year, the ultrarunner also tied the record for most loops on the official Bell Buckle, Tennessee course. She completed 68 loops (283.33 miles),...
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October 21, 2020
Run Show USA landing in Boston in January 2022
Raccoon Events, the company behind the award-winning National Running Show in the UK, has announced it will be expanding its flagship event into the USA. The first in a series of Run Show USA events will take place in Boston, MA, at the Hynes Convention Center on January 29-30, 2022....
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October 21, 2020
Courtney Dauwalter Runs 283.3 Miles, Setting Big Dog’s Backyard Ultra Records
This year’s Big Dog’s Backyard Ultra was held a little differently due to COVID-19 - conducted in groups organized by country. Courtney Dauwalter was the last runner standing, becoming the second woman ever to win at Big Dog’s Backyard Ultra. Dauwalter ran for an impressive 283.3 miles in 68 laps...
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October 21, 2020
The US Trail Running Conference leads the way to a more sustainable 2021 in Trail Running.
BOSTON (October 21, 2020) – Fayetteville (Arkansas) is hosting the 2020 US Trail Running Conference, which Spartan Trail is proud to partner and support, taking the lead in two topics that will certainly gain visibility and action for the following season and upcoming years: climate action and sustainability. As a company,...
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October 21, 2020
Rock ‘n’ Road trip heads to the Sunshine State for Rock ‘n’ Roll VR Clearwater, offering participants a Virtual Running Tour of the Gulf Coast with Half Marathon, 5k, and Remix Challenge Options
TAMPA, Fla. (October 21, 2020) –After another weekend of virtual racing that included over 10,000 participants touring the virtual streets of the Mile High City for the Rock ‘n’ Roll VR®Denver, the Rock ‘n’ Road Trip tour bus heads south for some fun in the sun making its inaugural visit...
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October 21, 2020
USA Triathlon Aligns with TicketSocket as Exclusive Online Registration Partner
COLORADO SPRINGS, Colo.— USA Triathlon today announced it has aligned with TicketSocket, an innovator in fully customized white label ticketing solutions, as the organization’s Exclusive Online Registration Partner for the next five years. The partnership gives race directors of USA Triathlon-sanctioned events access to discounted rates for TicketSocket’s industry-leading platform...
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October 21, 2020
Blyss Running Celebrates Five Years of Styling Women for the Long Run
Asheville, NC – Oct 21, 2020 –Blyss Running, the Asheville-based maker of women’s athletic apparel, is excited to celebrate five years in business. Founded in October of 2015 by entrepreneur Alyson Neel, Blyss Running has become an underground cult favorite for many women runners, from beginners to ultrarunners. Neel’s story...
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October 21, 2020
Race Directors Use RunSignup’s Free Email Marketing to Send 25 Million Communications in September
Moorestown, NJ – Race Directors and nonprofits using RunSignup | GiveSignup’s free technology for endurance events reached a new milestone in September by sending more than 25 million emails to their contacts in a single month. Though the endurance industry is still recovering from the impact of COVID-19, the record...
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October 21, 2020
The RunnerBox Named to Runner’s World “Best Gift Subscription Boxes for Runners” List
The RunnerBox has been named to “The Best Subscription Boxes for Runners” by Runner’s World Magazine, an authority in the running community and essential guide for everyone who runs. Published ahead of the holiday season, the exclusive list contains 14 subscriptions ranging from coffee and beer to runner-centric goods and...