BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
August 12, 2020
ReSport launches The Novel CoronaTri
Realtime Experience Sport (ReSport) announces the launch of the first authentic virtual triathlon in the form of The Novel CoronaTri. Built on the foundation of successful partnerships with organizations like DMSE Sports, USRowing, Adventure Cycling, Event Southwest, and British Rowing, the triathlon fuses all the hallmark elements that tens of...
August 12, 2020
Scotiabank Toronto Waterfront Marathon Partners with EventHub for Virtual Expo
Toronto, Ontario. (August 12, 2020) – Scotiabank Toronto Waterfront Marathon today announced its 2020 plans to produce a premiere virtual expo using EventHub’s new virtual event product, as a perfect pairing to their virtual race experience this October. The virtual expo will offer a best-in-class virtual experience featuring unique and...
August 11, 2020
SoulCycle Just Launched Outdoor Classes Across the U.S. — and They’ll Make You Feel Like You’re Back in the Studio
The boutique spinning studio has launched an outdoor iteration of its cult-favorite workout, aptly named SoulOutside, taking their outside classes to Boston, Hoboken, and Santa Monica, Dedham and Chestnut Hill. The outdoor classes differ from indoor as the music that sets the vibe of the class will be played through...
August 11, 2020
How the Pandemic Running Boom Affects Pro Athletes
Runners who are sponsored by smaller companies might be in a better position than those who are signed by major brands. For professional runners, the cancellation of big-ticket races signifies a loss in prospective appearance fees and prize money. Some athletes might also be contractually obligated to run a pre-set...
August 11, 2020
Dorel Sports’ Q2 Sales Jump 18.5 Percent
Dorel Industries Inc. reported operating profits nearly tripled at its Q2 segment in the second quarter as sales rose 18.5%. The segment includes Cannondale, Schwinn, GT, Mongoose, Caloi and IronHorse. Revenue was $285.6 million, up $44.6 million, or 18.5% from last year. Excluding the impact of varying foreign exchange rates,...
August 11, 2020
Sports Industry Execs Launch NextUp Ventures And NextUp Partners
The executives set to launch the companies include Craig Heisner, formerly at Newton Running and Rob Purvy, formerly at Hoka One One and And1. NextUp Ventures offers capital investment while NextUp Partners provides sports-focused organizations with marketing services. Read more on SGBMedia.
August 11, 2020
Gyms Face Consumer Blowback Over Cancellations During Pandemic
Planet Fitness, LA Fitness and Town Sports International are all each facing at least one federal lawsuit related to allegations of charging members while their respective gyms were shut down, and have been singled out on social media by members who had issues canceling their accounts. Read more on Front...
August 11, 2020
Electrolit Launches Refreshed Summer Campaign With Doubleday and Cartwright
CERRITOS, Calif. – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – has launched a refreshed Summer campaign in partnership with Doubleday & Cartwright. Showcasing the brand’s scientific benefits and ability to optimize internal balance, the campaign will elevate the brand’s core messages through a...
August 11, 2020
Addaday and Medi-Dyne Forge New Partnership to Unlock New Market Opportunities
Medi-Dyne, a leading producer of innovative pain relief and prevention products today announced a strategic partnership with Santa Monica, Calif.-based Addaday, Inc., a global leader in massage and stretching products. The new partnership is designed to expand market opportunities for Addaday’s massage and therapy products through Medi-Dyne taking on the...
August 10, 2020
Jackie Tyson joins Cyclingnews
Cyclingnews announced today that Jackie Tyson has joined the editorial team as online production editor for North America. Tyson founded the sports marketing and public relations firm Peloton Sports in 1998, managing projects for elite and professional cycling clients, including Tour de Georgia, USA Cycling Inc. and Larry H. Miller...