BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.

June 22, 2022
USA Cycling and Wolfpack Team Up to Launch an Introduction to Racing Clinic Series
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Cycling is excited to announce the launch of Level Up Your Ride, an introduction to racing series. Level Up Your Ride offers nine different opportunities for women, trans, femme, and non-binary cyclists to learn all about bike racing. Following the American Criterium Cup series,...

June 22, 2022
ShowcasedAbbott World Marathon Majors appoints Dawna Stone as CEO
Stone will drive the expansion of the Abbott World Marathon Majors Her vast experience in developing engaging, relevant content will enhance the brand’s ability to inspire more people through marathons. /ENDURANCE SPORTSWIRE/ – Dawna Stone has been appointed as the Chief Executive Officer of the Abbott World Marathon Majors (AbbottWMM). Based...
June 21, 2022
2020 Summer Olympics Cost Tokyo $10.5B
The cost of the 2020 Tokyo Olympics has fluctuated since the city was named the Games’ host, but on Tuesday, the organizing committee released its final number: $10.5 billion, or 1.42 trillion Japanese yen. FOS
June 21, 2022
Clif Bar bought in $2.9 Billion deal with Mondelēz
Global snack food company Mondelēz has revealed plans to buy Clif Bar for an astonishing $2.9 billion. Trading since 1992, Clif Bar has become a global nutrition business generating in excess of $800 million in sales, some of which are routed through the cycling market via distributors. Cycling Industry

June 21, 2022
MTB Giveaways is acquired by Endurance Zone, owners of Win Your Dream Bike
/ENDURANCE SPORTSWIRE/ – Endurance Zone have acquired MTB Giveaways to bolster their Win Your Dream Bike brand. After the purchase of Rafflebike in January, this is their second acquisition in 6 months in the bike prize competition space. MTB Giveaways, founded in 2020, is a UK bike prize competition specialising in...
June 17, 2022
Reconditioned e-bike firm raises £20 million investment funding
Upway, a refurbished e-bike specialists, have secured Series A funding to the value of £20mn, led by investors Exor Seeds and Sequoia Capital. The Paris based business, founded in 2021 by Toussaint Wattinne and Stéphane Ficaja, both former senior executives at Uber, previously attracted £4.26mn in funding from Sequoia and...

June 16, 2022
Fleet Feet to Acquire Marathon Sports
CARRBORO, N.C. (June 16, 2022)/ENDURANCE SPORTSWIRE/ – Fleet Feet, the largest franchisor of locally owned and operated running stores, announced today that it has agreed to acquire New England-based running retailer Marathon Sports and its soundRunner and Runner’s Alley brands. The transaction, which includes Marathon Sports’ e-commerce business, is expected to...

June 16, 2022
Fast Talk Laboratories Launches New Coaching Essentials Member Level
June 16, 2022 – Boulder, Colorado, USA /ENDURANCE SPORTSWIRE/ - Fast Talk Laboratories, the fast-growing online education platform and training center, has launched a dynamic new support platform for endurance sports coaches. Two new memberships, Coaching Essentials and USA Cycling Coach member levels, offer a deep endurance knowledgebase, science-based coaching...

June 16, 2022
ShowcasedFuelin Partners With Pillar Performance to Deliver Macro and Micronutrient Nutrition Guidance to Athletes
/ENDURANCE SPORTSWIRE/ - Nutrition coaching company, Fuelin, is pleased to announce its official partnership with leading sports micronutrition brand, PILLAR Performance. The partnership brings together two companies at the forefront of health and nutrition for athletes.Fuelin’s nutrition coaching program provides athletes with a personalized guide to balance macronutrient intake with...
June 16, 2022
Jack Johnson Partners with Outside Interactive, Inc. on a Unique NFT Experience
Boulder, Colorado (June 16, 2022) /ENDURANCE SPORTSWIRE/ - Outside Interactive, Inc., the world's leading creator of active lifestyle content, services, events, and experiences, today announced a partnership with multi-platinum-selling singer-songwriter Jack Johnson to enhance the company’s first NFT with one-of-a-kind musical rewards. Johnson joins Outside to celebrate its first NFT,...