March 4, 2020

Professional Triathletes Organisation Advises Wanda Sports That the Value of IRONMAN Business May Be Adversely Affected by Failing to Engage in Discussions

LONDON, ENGLAND-- The Professional Triathletes Organisation today released the following letter sent to the Board of Directors of Wanda Sports Group Company Limited on 3rd March 2020 advising the Board that in its view the value of the Ironman® Business in any possible sale would be adversely affected by its failure...

March 3, 2020

2019 IRONMAN Athlete Choice Awards Announced for IRONMAN and IRONMAN 70.3 Triathlons

TAMPA, Fla. (March 3, 2020) – The IRONMAN Group, a Wanda Sports Group company (Nasdaq: WSG), today announced the results of its 2019 Athlete Choice Awards, releasing the Top 10 highest-scoring events in a variety of categories based solely on athlete surveys from all of the 2019 IRONMAN® and IRONMAN...

March 3, 2020

Liv Cycling Announces Global Partnership with Ladies AllRide

NEWBURY PARK, Calif. (March 3, 2020) - Liv Cycling, the company dedicated to getting more women on bikes, has expanded its partnership with Ladies AllRide, a program focused on growing the community of women mountain bikers across the globe. Ladies AllRide hosts skills camps that build riders’ technical skills through...

March 3, 2020

The Pro’s Closet Announces Partnership with USA Cycling

(Boulder, CO – March 3, 2020) - USA Cycling today announced a new partnership with The Pro’s Closet, the world’s largest and most trusted brand in pre-owned bikes and components. As the Official Supplier of USA Cycling, The Pro’s Closet is excited to help shape the future of cycling by...

March 3, 2020

Cadence Sports & Peer-to-Peer Professional Forum Release 2019 Million Dollar Club List of America’s Top Cycling Fundraising Events

Austin, TX – At least 48 cause-related cycling rides raised more than $1 million each in 2019, according to the annual study released by Cadence Sports & the Peer-to-Peer Professional Forum. This study goes deep into exploring individual events to disclose which rides were members of the “Million Dollar Club”...

March 3, 2020

New partnership announcement – between Los Angeles Marathon and iTAB Medal Personalisation

iTAB is delighted to announce a new partnership with the 2020 Los Angeles Marathon presented by ASICS to offer runners the chance to personalise their finisher medals with their name and finish time. Over 27,100 athletes from all 50 states and more than 78 countries will set out from Dodger Stadium,...

March 3, 2020

deboer wetsuits partners with 2019 IRONMAN Boulder Champion, Lauren Brandon

Brandon is among the best swimmers, male or female, in long course triathlon, and deboer is very excited she has chosen to swim in the Fjord 1.0 and Flōh 1.0 wetsuits, and Tsunami 1.0 speedsuit. Stamford, CT, March 3, 2020. deboer wetsuits is thrilled to announce a 3-year partnership with...

March 2, 2020

Nike, Columbia deep clean campuses as coronavirus reaches Oregon

On the heels of the first known coronavirus case in Oregon, Nike and Columbia are taking early action to help prevent the spread. Both businesses conducted deep cleans of their facilities over the weekend. Read more on  The Oregonian.

March 2, 2020

ITU World Triathlon Grand Final Edmonton Names New Bike Transport Partner

TriBike Transport (TBT) of Asheville, NC, and World Triathlon Series Edmonton, of Alberta, Canada, are pleased to announce TBT is the Official Bike Transport and Bike Rental Partner for the August 17-23, 2020 race. TBT will be transporting bikes from all of North America, Ireland, the United Kingdom, Belgium, Germany,...

March 2, 2020

deboer wetsuits partners with 2019 IRONMAN 70.3 World Champion Gustav Iden

deboer is proud Gustav Iden has chosen to swim in the Fjord 1.0 and Flōh 1.0 wetsuits, and Tsunami 1.0 speedsuit Stamford, CT, March 2, 2020. deboer wetsuits is thrilled to announce a 3-year partnership with Gustav Iden.  Iden seemingly came from nowhere and put on a dominant performance to...

February 28, 2020

Paul Chelimo, American Olympian and U.S. Army veteran, tapped to be the Air Force Marathon featured speaker

WRIGHT-PATTERSON AIR FORCE BASE, Ohio – American Olympian and US. Army veteran Paul Chelimo is scheduled to be the guest speaker for the 24th Air Force Marathon. Chelimo was the 2016 Olympic silver medalist at 5000 meters in Rio and the 2017 World Championship bronze medalist at 5000 meters. He...

February 27, 2020

Peloton and NMPA agree to settle copyright infringement lawsuit

Peloton and The National Music Publishers' Association (NMPA), the trade association representing all American music publishers and their songwriting partners, announced that they have reached an agreement to  “fully settled the litigation brought last year by 14 NMPA members.” It was also announced that  Peloton and the trade association entered into a joint...

February 27, 2020

iFit Connected Fitness Creates Tokyo Marathon Challenge in Response to Race Cancellation Due to Coronavirus

LOGAN, Utah — When the Tokyo Marathon was canceled for all non-professional runners in an attempt to slow the spread of the coronavirus, naturally, 38,000 registered runners were disappointed. In response, iFit created a Tokyo Marathon challenge. Discouraged marathon registrants and running enthusiasts alike are able to virtually run the...

February 27, 2020

New partnership announced between Marathon Swims and iTAB

Marathon Swims is pleased to announce a new partnership with iTAB to offer swimmers the chance to personalise their finisher medals with their name and finish time. The ultimate swimming challenge takes place on 7th and 8th November 2020 at the London Aquatics Centre on Queen Elizabeth Olympic Park – home of the London...

February 27, 2020

VeloNews to Produce the Official Guide to the 2020 Giro d’Italia

Boulder, Colorado, USA — February 27, 2020 — In an exclusive agreement with RCS Sport, VeloNews, America’s leading bike racing media brand, will produce the North American edition of the Official Guide to the Giro d’Italia bicycle race for 2020. RCS Sport, the race’s owner and event producer has extended...

February 27, 2020

French Sporting Goods Brand Builds USA Presence

San Francisco, Calif., – A long string of bankruptcies and store closures – from Macy’s to Pier 1 – has illuminated the striking decline of traditional brick and mortar retailers in the United States. But one brand, sporting goods giant Decathlon, has defied the trendline and recently reported strong financial...

February 26, 2020

Greyp E-Bikes Hires SIMBOL Communications as PR Agency of Record

San Pedro, California — Croatian upstart tech brand Greyp (pr: grape) is set to launch its award-winning electric mountain bikes in the US this April 1. Fresh off garnering top e-mtb honors at Eurobike, they’ll officially launch at the Sea Otter Bicycle Classic in Monterey, California, and they’ve brought in...

February 26, 2020

2020 TCS New York City Marathon Official Charity Running Program Launches with Goal of Raising $50 Million for Charity to Celebrate 50th Anniversary

New York, February 26, 2020—New York Road Runners (NYRR), the world’s premier community running organization, today launched the 2020 TCS New York City Marathon Official Charity Partner Program with a goal of exceeding $50 million raised by runners for charity. The goal of $50 million celebrates the marathon’s 50th anniversary...

February 26, 2020

Gannett / EnMotive name John Smith as Vice President of Partnerships

SAN DIEGO & CHICAGO – February 26, 2020 – Gannett and its EnMotive Company division announced today that industry veteran John Smith has joined the company as Vice President of Partnerships, effective immediately. Smith comes to Gannett & EnMotive from the Ironman Group, operator of the Rock ‘n’ Roll Marathon...

February 26, 2020

XTERRA Introduces New World Rankings for Athletes

XTERRA Global, LLC, owners and producers of the XTERRA World Tour, today announced the launch of the first-ever XTERRA World Rankings for athletes. The new scoring system, developed by former XTERRA World Champion Nicolas Lebrun, will assign points to every finisher at an XTERRA World Championship qualifying event in 2020...

February 25, 2020

Marmot Wins Multiple Media Awards For Fall 2020 Lineup

Rohnert Park, Calif. – February 25, 2020 – Marmot’s innovative new WarmCubeTM insulation technology continues to garner hits and awards, this time from the Fall 2020 collection. WarmCube combines the warmth of down or synthetic insulation with a unique baffling system designed to trap air and hug the body for...

February 25, 2020

Bigger, faster, more – TerraTrike teams up with Bosch to offer e-trike Boost Kit for nation’s leading trike models

GRAND RAPIDS, Mich. — TerraTrike, the nation’s leading designer of recumbent trikes, is pleased to announce its partnership with Bosch and release of the Boost Kit, a non-integral power assist kit compatible with most TerraTrike models and available to consumers now. The Boost Kit’s Bosch motor provides gentle acceleration up to 20...

February 25, 2020

CTS Bolsters Coaching Staff with 3 New Coaches

(Colorado Springs, CO – February 25, 2020) – CTS, the industry leader in personal endurance coaching, today announced the addition of three new coaches to the CTS Coaching Staff. Stephanie Howe, Sarah Scozzaro, and John Croom bring unique strengths to staff of 56 total coaches, and are available to take...

February 25, 2020

Pro Runner Patrick Rizzo Announces His Retirement

February 25, 2020 - It will all come to an end next Saturday, Leap Day. Patrick Rizzo, one of the most decorated and versatile distance runners in the United States, will run his last professional race at the Olympic Marathon Trials in Atlanta. A testament to his longevity, it will...

February 24, 2020

Spartan offers relief for cancelled Tough Mudder events

Spartan offers relief for cancelled Tough Mudder events. According to Spartan Race's CEO Joe Desena, Tough Mudder tickets for any event not held will be transferable to any other Tough Mudder event in 20/21. Additionally, registrants will also receive two Spartan open entries of any distance, anywhere in the world....