News Topics
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February 11, 2021
The Chrono Show – Tina Wilmott, Ep. 11
Interested in learning a bit more about how Endurance Sportswire was founded and some PR tips. Check out The Chrono Show's podcast interview with Endurance Sportswire founder Tina Wilmott here.
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February 11, 2021
Peloton Interactive, Inc. Announces Closing of $1.0 Billion
Peloton Interactive, Inc. announced that it has closed its offering of 0% convertible senior notes due 2026 for gross proceeds of $1.0 billion. PR Newswire
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February 10, 2021
Strava adds activity filters and search functionality to history in mobile app
Strava has let loose updates to the mobile app that will allow you to more easily find activities in your history without thumbing through the endless activity feed. VeloNews
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February 10, 2021
Sponsor-A-Song: the new way to fundraise
This new fundraising platform allows your friends and family to create a running playlist for you while supporting a worthy cause. Canadian Running
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February 10, 2021
If the Shoe (Contract) Fits: What’s Behind Pro Runner Sponsorship Shakeups.
Elite runners make most of their money by signing with shoe and apparel brands. Here’s why so many are changing allegiances this year. Women’s Running
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February 10, 2021
Tim Cook Pivots to Fitness
Apple’s CEO wants to make health and wellness the company’s greatest legacy. Outside
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February 10, 2021
Beachbody Plans To Go Public By Merging With SPAC And Myx Fitness
The Beachbody Company will become the parent of Myx, Openfit and Beachbody On Demand upon the closing of the merger, and will be listed on the NYSE under the “BODY” ticker symbol. PYMNTS
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February 10, 2021
Why Fitness Ad CTRs Rose 45% Higher Than Other Advertisers’
Changes in the health and fitness rocked the industry in 2020, prompting more consumers to buy home fitness equipment. MediaPost
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February 10, 2021
How New Balance Won One of the Largest Trademark Settlements in China to Date
The judgment, which was first reported by The Financial Times, is being described as one of the biggest ever awarded to a foreign brand in a Chinese trademark case. Footwear News
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February 10, 2021
The Trek WaveCel Helmet Lawsuit, Explained
Everyone says modern lids are better than ever. But because of outmoded testing and unreliable information, it's never been harder to figure out whether that's true. Outside
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February 10, 2021
Shimano’s Earnings Climb In 2020
Shimano reported net income increased 22.5 percent in 2020 as sales grew 4.1 percent. SGB Media
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February 10, 2021
RETAIL Under Armour shares rise as retailer reports surprise profit for holiday quarter
Earnings per share is 12 cents, adjusted vs. a loss of 7 cents expected, while revenue was $1.4 billion vs. $1.27 billion. Sales dropped 3% to $1.40 billion from $1.44 billion a year. CNBC
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February 10, 2021
Industry veteran Tony Karklins and partner buy Time Sport from Rossignol
The Rossignol Group has sold Time Sport's frame and bike business to the Cardinal Cycling Group, whose partners include French engineer Martial Trigeaud and American Tony Karklins, founder of Allied Cycle Works and the former managing director of Orbea USA. Bicycle Retailer
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February 10, 2021
Pandemic fuels break-ins — and retailer cooperation
Smash-and-grab thefts from bike shops have risen dramatically during the COVID-19 pandemic, leading shop owners to start organizing and cooperating to minimize the chance of break-ins and getting their stolen goods returned. Bicycle Retailer
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February 10, 2021
Mount Sinai study finds Apple Watch can predict COVID-19 diagnosis up to a week before testing
The Warrior Watch Study observed the primary biometric signal - heart rate variability (HRV) - which is a key indicator of strain on a person’s nervous system, combined with information around reported symptoms associated with COVID-19. TechCrunch
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February 9, 2021
The Fitbit app now helps you track your blood glucose level
Fitbit is kicking off 2021 with a helpful new feature: blood glucose tracking. The new feature is simply meant to track blood glucose level - Fitbit’s devices aren’t equipped with the technology that can read blood glucose directly. XDA
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February 9, 2021
Wind tunnel experts on UCI position bans: Racing will be slower and less exciting
How much will racing be affected by position bans? Two leading aerodynamicists share their data. VeloNews
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February 9, 2021
Green light for Tour de France, Giro Rosa riders to race Olympics
IOC confirms there will not be a 14-day quarantine or a vaccine requirement as part of series of COVID controls for Olympic Games. VeloNews
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February 9, 2021
Nike Continues to Build on Digital Momentum With Data Platform Acquisition
Nike Inc. continues to fuel its digital momentum with the acquisition of data integration platform Datalogue, which uses proprietary machine-learning technology that automates data preparation and integration. Footwear News
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February 8, 2021
GYMS Act To Provide $30 Billion Recovery Fund For The Fitness Industry Introduced In Congress
The act would establish a program to help distressed health club operators and would allow them to recoup as much as 45$ of 2019 revenue to replace revenue lost in 2020 due to COVID-19. Club Industry
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February 8, 2021
Will women ultrarunners surpass the best men?
A new science paper explores the subject at great depth, and concludes that it's possible, but not likely. Podium Running
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February 8, 2021
Athlete Recovery from COVID-19
Seven different Slowtwitch forum members shared their COVID-19 stories and their unique paths to recovery. Slowtwitch
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February 8, 2021
10 Black-Owned Tri Businesses to Support
Supporting Black-owned businesses should be more than a trend or a one-time action. It should be a part of your tri life—diversifying where and how you spend your hard-earned dollars. triathlete
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February 8, 2021
UCI bans forearms-on-bars aero position, adds penalties for littering
The UCI is likely to anger riders in the professional peloton for banning the forearms-on-bars aerodynamic position commonly used in breakaways. Riders can also be fined, docked ranking points and penalised time if they throw objects such as bidons and waste outside of new litter zones. Cycling News
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February 8, 2021
The Most Puckering Bike Run You’ll See This Week
Danny MacAskill is not from this earth, but a planet filled with mountain bikers who can’t touch the ground with their feet, maybe because it is lava. This is MegaSkillz descending the Dubh Slabs on the Isle of Skye. Adventure Journal
