News Topics
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January 13, 2026
These Legal Doping Strategies Are Reshaping Endurance Sports. Here’s How They Can Make You Faster
Across sports like long-distance running, cycling, and triathlon, athletes are using science-backed interventions to push the limits of what the human body can do. With each innovation comes faster races, broken course records and new fastest-known-times (FKTs). From high-carb fueling to cooling technology to heat training, these strategies all tap...
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January 13, 2026
The Rise of ‘Burrito Leagues’: What’s Behind the Global Running Phenomenon?
The running event is growing quickly, asking participants to complete short Strava segments as many times as possible, with burritos and running shoes among the prizes. It began as a short-lived partnership between Strava and Chipotle. Now it’s quickly becoming a global phenomenon. For 2 years, Chipotle offered a lifetime supply...
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January 13, 2026
reTyre closes on $8M funding round, enters agreement with Vittoria
Norwegian tire startup reTyre has closed on a 7 million euro ($8.1 million) funding round that includes cycling startup investor Fundracer. The company (profiled in a May 2025 BRAIN article) also announced it is partnering with Vittoria to co-develop a performance tire using reTyre's injection molding technology. ReTyre said it will...
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January 13, 2026
Wiley X Proudly Launches Custom Eyewear Program Tailored For Performance
FRISCO, Texas (January 13, 2026) /ENDURANCE SPORTSWIRE/ – Wiley X, a global leader in premium protective eyewear, has launched its new Custom Eyewear Program, giving customers the ability to design select Wiley X models built to match their personal style and performance needs. Now live on the Wiley X website,...
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January 13, 2026
Supertri Announces Launch of First-Timer Programme With Target of 10,000 New Triathletes in 2026
January 13, 2026 /ENDURANCE SPORTSWIRE/ - Supertri is growing triathlon by welcoming first-timers into the sport with premium race experiences, inclusive race formats and unrivalled support. The First-Timer Programme will run across all eight of Supertri’s events in 2026 and will empower new triathletes to confidently complete their first Supertri...
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January 13, 2026
Training Peaks Integrates With hDrop, Bringing Hydration Data Into the Core Performance Workflow
Boulder, Colorado (January 13, 2026) /ENDURNANCE SPORTSWIRE/ - hDrop has announced a direct integration with TrainingPeaks, allowing athletes and coaches to view hydration data alongside training metrics within the same performance analysis environment. With this integration, hDrop users can now sync key hydration metrics including sweat loss, sodium loss and...
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January 13, 2026
FindMyMarathon.com Releases The 50 Best Boston Marathon Qualifying Races for 2026; Rankings Shift Amid New B.A.A. Downhill Penalty Rules
Atlanta, GA (January 13, 2026) /ENDURANCE SPORTSWIRE/ — As marathoners across the United States set their sights on qualifying for the Boston Marathon in 2026, FindMyMarathon.com has released its annual ranking of the 50 Best Marathons to Qualify for Boston. With Boston qualifying standards becoming increasingly competitive—requiring runners to beat...
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January 13, 2026
Why Every Race Director Needs Certification—Before It’s Too Late
DEKALB, IL /ENDURANCE SPORTSWIRE/ - Every year, thousands of people are handed the responsibility of directing a race without formal training. They may be called Event Director, Race Organizer, Special Events Coordinator, or Parks and Recreation Director—but the liability they carry is the same. And one lawsuit can end everything....
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January 13, 2026
San Diego Running Co. Kicks Off 2026 with Record-Breaking Resolution Run Attendance
SAN DIEGO, Calif. (January 13, 2026) /ENDURANCE SPORTSWIRE/ — San Diego Running Co. (SDRC), producer of some of Southern California’s most iconic endurance events, launched the 2026 running season with record participation at the San Diego Resolution Run, marking an 11% year-over-year increase and the event’s largest turnout to date. This...
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January 12, 2026
Two new Chinese bike computer brands have entered the WorldTour for 2026
Chinese cycling tech brand Magene has announced a new partnership with XDS Astana Team. This new partnership will see the team use Magene bike computers this season, moving away from the Garmin models they used previously. The squad will also use the company's smart trainers, radar tail lights, and heart rate monitors....
