May 14, 2026

Good Guys Racing Taps Electrolit® as Official Hydration Partner, Leveling Up NYC’s Next Wave of Cycling Talent

Houston, TX (May 14, 2026) /ENDURANCE SPORTSWIRE/ - Electrolit® – the number one rapid hydration beverage – is doubling down on performance and purpose, announcing its partnership with New York-based elite bike racing collective, Good Guys Racing, as the team’s Official Hydration Partner. The collaboration brings together a science-backed hydration...

May 14, 2026

Local Businesses and Organizations Partner with Bike the Coast Ventura Ahead of Inaugural Event

VENTURA, Calif. /ENDURANCE SPORTSWIRE/ - Bike the Coast Ventura will be hosting their inaugural event on June 13, showcasing the charm of the Ventura community. The event has put a strong emphasis on its local involvement, focusing on building partnerships with businesses and organizations within the Ventura region and authentically...

May 14, 2026

Movemint Launches Movemint AI, Bringing Full AI Event Management to the Endurance Industry

San Francisco, CA /ENDURANCE SPORTSWIRE/ - Movemint, the event platform for movers in endurance sports, has launched Movemint AI, a full AI event management tool built inside the platform and designed for the operational realities race directors and event organizers navigate every season. Movemint AI goes well beyond basic event...

May 14, 2026

FoCo Fondo Presented by Fat Tire Turns It Up to 11

FORT COLLINS, Colorado (May 14, 2026) /ENDURANCE SPORTSWIRE/ — FoCo Fondo Presented by Fat Tire is back July 16–19, 2026, and for its 11th year, the organizers at Bike Sports are doing what any self-respecting decade old gravel event would do: they’re turning it up one more notch. Presented by...

May 14, 2026

Let’s Do This and Ventures Endurance Announce Agreement

New York, NY (May 14,2026) /ENDURANCE SPORTSWIRE/ - Let’s Do This today announced a multi-year agreement with Ventures Endurance, the endurance event portfolio of USA TODAY NETWORK Ventures, bringing its AI-powered registration platform across the full portfolio of events including RAGBRAI, the SKECHERS Hot Chocolate Run Series and the Detroit...

May 14, 2026

New Races on RunSignup Now Launch With a More Powerful Website by Default

Moorestown, NJ (5/14/2026) /ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration and technology provider for endurance events in the US, announces a major website update for races on the platform. Website V2, the next-generation race website first introduced as an option in 2024, is now the default website experience for all...

May 13, 2026

EXEC: Asics Delivers 30 Percent Growth in Q1, U.S. Sales Expand 19 Percent

Asics reported a strong first quarter driven by SportStyle and running, with group sales and profits rising notably year‑on‑year. Q1 net sales hit a record (about ¥208.3 billion), up roughly 19–20% year‑on‑year, led by SportStyle/Onitsuka Tiger and gains in Japan, North America and Europe. Performance Running also grew (double‑digit in...

May 13, 2026

Spartan and Puck Pack LLC Announce Powerhouse Partnership, Naming Protein Puck the Official Protein Bar of Spartan Race U.S.

BOSTON, MA (May 13, 2026) /ENDURANCE SPORTSWIRE/ — Spartan, the world's leading endurance sports and extreme wellness brand, is thrilled to announce a new multi-year partnership with Protein Puck. Starting with the 2026 U.S. Spartan Race season, Protein Puck will serve as the “Official and Exclusive Protein Bar of Spartan...

May 13, 2026

World-Class Triathlon Action to Broadcast from The Championship

May 13, 2026 /ENDURANCE SPORTSWIRE/ - Triathlon fans around the globe will have front-row access to Challenge Family's flagship event as The Championship 2026 streams live and for free next Sunday 24 May with no geo-restrictions. Broadcast in full via www.challenge-family.live and on Instagram (@ChallengeFamily), The Championship Live will feature expert commentary...

May 13, 2026

20th Denver Colfax Marathon Celebrates a Milestone Year in the Mile High

DENVER, CO (May 13, 2026) /ENDURANCE SPORTSWIRE/ – The 20th Denver Colfax Marathon, presented by Cigna Healthcare, is set to make history as Denver’s largest running event ever, with more than 27,000 runners expected to participate. Taking place May 15–17, 2026, the race week is already off to a strong...