News Topics
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August 24, 2021
Peloton Releasing New Treadmill, Linked to Rowing
Following the recall of its Tread and Tread+ treadmills over safety concerns, the company announced it will launch a revamped treadmill next week. At $2,495, the new Tread model is far less expensive than the original $4,300 version. The treadmill news comes amid signs that Peloton is moving into connected rowing. Last month, the company listed an...
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August 24, 2021
Rapha Teams Up With the San Antonio Spurs to Create a Cycling Apparel Collection
The San Antonio Spurs basketball team has just launched a cycling apparel collection for its fans in collaboration with Rapha. The collection features two styles of Rapha’s lightweight race kit: one with the Spurs team logo in the traditional silver and black color palette, and the other featuring a San Antonio logo and the...
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August 23, 2021
On Running Files for IPO
On Monday, the Swiss running brand that counts Roger Federer as an investor and ambassador, filed for a $100 million initial public offering with the U.S. Securities and Exchange Commission. Yahoo! News
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August 19, 2021
Study: Beer may be a better post-workout drink than we previously thought
A systematic review on beer consumption related to endurance sports was published in the International Journal of Sport Nutrition and Exercise Metabolism this July. Among the findings: Light beer could be a decent recovery aid post-exercise, even as good as water in some aspects. Men's Health
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August 19, 2021
How This New Trail Running Brand Is Making a Splash With Help From Vibram and Ciele Athletics
Norda is set on winning trail runners over with its innovative approach to footwear creation. And the emerging brand from Canada’s new collaboration could help get more eyes on the brand. FN
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August 19, 2021
Bay Area retail powerhouse Mike’s Bikes sold to Pon Group, the owner of Santa Cruz and Cervelo
Mike's Bikes, the 12-store Northern California chain, has been purchased by Pon, the Dutch parent of Santa Cruz, Cervelo, Gazelle, Focus, Urban Arrow, and other bike, mobility, and auto brands. Pon also acquired Public Bikes, a city bike brand that Mike's bought in 2017. BRAIN
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August 18, 2021
New Balance Renewed partnership gives apparel a second life
Sports footwear and apparel brand New Balance is working with The Renewal Workshop (TRW) to extend the life of its apparel and keep it out of landfills with New Balance Renewed. Just Style
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August 18, 2021
Gatorade Endurance Survey Finds ‘Safety Concerns’ As Primary Barrier For Minority Entry Into Endurance Sports
CHICAGO, Aug. 18, 2021 /PRNewswire/ -- Gatorade Endurance released results from a survey* designed to identify and understand the barriers minority athletes (specifically People of Color, Black, LGBTQ+ and Disabled) face when considering participation in endurance sports, and how to overcome these barriers. Among the key findings, safety concerns – i.e., getting injured, hate...
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August 18, 2021
US Bicycle Route System expands with 2,903 miles of new cycling trails
In total, 18 new bicycle routes have been added to the national system, which measures 2,903 miles spread across California, Indiana, Ohio, Utah and Washington. NY Post
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August 18, 2021
Lululemon Partners with Genomatica to Bring Bio-Nylon to Products
This represents lululemon’s first-ever equity investment in a sustainable materials company. The two companies will create a lower-impact, plant-based nylon to replace conventional nylon currently used to make lululemon products. SES lululemon athletica inc. (NASDAQ:LULU) today announced a multi-year collaboration with sustainable materials leader Genomatica to bring renewably-sourced, bio-based materials into lululemon’s products....
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