News Topics
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June 18, 2020
Bad to the Bone Sports Launches Monte Vino Races, a Limited-Entry Race Series, in Response to the COVID-19 Pandemic.
Vesuvius, VA–June 18, 2020. The Monte Vino Races, presented by Bad to the Bone Sports, are intimate events with limited entries. In this new environment, the Monte Vino Races strive to bring together the running community in a safer, small crowd setting. With the Monte Vino Races, Bad to the Bone Sports’...
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June 17, 2020
Zwift x Scott Week
(LONG BEACH, JUNE 17 2020) Zwift, the global online training platform, is partnering with SCOTT and their world-class athletes to bring SCOTT week to Zwift. Starting on Sunday 21st June SCOTT Week will bring together three categories of road, triathlon, and mountain bike together in a celebration of two wheels....
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June 17, 2020
How a California gym is using plastic pods for workouts during coronavirus
As states across the country allow restaurants, shops and gyms to reopen, questions around safety remain. Experts are especially worried about gyms. Check out the creative way this gym is making it work on CNN.
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June 17, 2020
Sporting goods sales surge 88%
Retail sales rose dramatically in May as retailers and other businesses closed by the coronavirus pandemic began to reopen, although things remained well below spending levels seen during the same period a year ago, the National Retail Federation said. Sporting goods, however, was a bright spot, up 88.2 percent month-over-month...
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June 17, 2020
Kiwi Multi-Sport Phenom Kieran McPherson to ‘Tri Across New Zealand’
San Pedro, California (June 17, 2020) —What does a world-class multi-sport athlete do when racing is cancelled across the globe and his borders are shut? To keep in top shape in case racing reopens, New Zealand professional XTERRA athlete Kieran McPherson creates his own ‘racing’ adventures: His backyard iron-distance tri in...
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June 17, 2020
SBT GRVL Announces SBT VRTL Ride Experience
STEAMBOAT SPRINGS, Colo., (June 17, 2020) –SBT GRVL, a world-class gravel bike experience presented by Canyon Bicycles, is launching a new virtual ride in place of the canceled August event. SBT VRTL is a free community ride experience that will be held on Sunday, August 16, with participants choosing where, when...
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June 17, 2020
Peak Content makes Diversity and Inclusion session FREE to watch
Peak Content Summit, the content marketing strategy course designed for active lifestyle, outdoor and cycling brands, has made two of its sessions free to watch, offering brands an opportunity to discover more ways to make their content more inclusive and reach a more diverse audience. “With everything that’s going on...
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June 17, 2020
BibRave Hosts Interactive Virtual Ambassador Summit
Portland, OR - BibRave, the running industry leader in grassroots digital marketing, hosted the first virtual ambassador summit for their network of running influencers and content creators, the BibRave Pros. The weekend featured a combination of educational content, a TikTok contest, an on-the-run scavenger hunt, meet-and-greet sessions, and an award...
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June 16, 2020
Bike market skyrockets, with sales up 75% in April
U.S. cycling sales through all retail channels grew 75% in April to a total of about $1 billion in retail sales for the month, according to The NPD Group. NPD said April was the first month since NPD began tracking the cycling market that sales have reached $1 billion in...
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June 16, 2020
How one rider got Strava to remove racially offensive segment names
Californian Nehemiah Brown pushed Strava to remove segments in his area that had racially insensitive names. Now, Brown is holding a ride to raise funds for the Equal Justice Initiative. Read more on VeloNews.