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April 1, 2026
The Pickle Juice Company Launches “Parfum de Pickle Juice”
MESQUITE, TX. (April 1, 2026) /ENDURANCE SPORTSWIRE/ – The Pickle Juice Company, the global leader in functional cramp relief, is officially leaping from the sidelines to the department store counter. Today, the company announced the launch of Parfum de Pickle Juice, a high-performance fragrance designed for the athlete who wants...
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April 1, 2026
Magic Sports Unveils New Era of Team Magic
Nashville, TN (April 1, 2026) ENDURANCE SPORTSWIRE/ — Magic Sports, a leading endurance event company in the Southeast, is excited to announce the evolution of its VIP membership program, Team Magic, into a performance-driven athlete community designed to support participants both on and off the race course. As part of...
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April 1, 2026
Saucony Love Run Philadelphia Hosts 14,500 Runners at 11th-Consecutive Sold-Out Event
PHILADELPHIA, Pa. (April 1, 2026) /ENDURANCE SPORTSWIRE/ – The Saucony Love Run Philadelphia hosted a sell-out crowd at its 11th annual event on March 29. Since its inaugural running in 2014, the race has grown into the city’s largest spring half-marathon, with this year’s participant count reaching over 14,500 runners...
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April 1, 2026
Big Hit Racing (USA) and Cannondale Echelon p/b 4iiii (Canada) confirmed for Gran Premio New York City
NEW YORK CITY, April 1, 2026 /ENDURANCE SPORTSWIRE/ - Big Hit Racing (USA) and Cannondale Echelon p/b 4iiii (Canada) have confirmed their participation in the third edition of Gran Premio New York City on May 17, 2026. Both Club teams strengthen an already competitive field of elite and professional squads...
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April 1, 2026
Shonan International Marathon Enters Its Fifth Year of Eliminating All Disposable Cups and Plastic Bottles
Entry Opens: April 4, 2026, 20:00 (JST) Race Date: December 6, 2026 /ENDURANCE SPORTSWIRE/ - Entry for the Shonan International Marathon will open on April 4, 2026. Now in its 21st edition, the race is one of Japan’s largest full marathons. Since 2022, it has operated with a system that...
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April 1, 2026
ASICS Los Angeles Marathon Names Jim Knaub, Wesley Korir and John Korir Its 2026 Golden Stars
LOS ANGELES, Calif. (April 1, 2026) /ENDURANCE SPORTSWIRE/ – The ASICS Los Angeles Marathon, produced by The McCourt Foundation, honored three individuals from the race’s history as part of its annual Golden Stars program during the 2026 event. Jim Knaub, Wesley Korir and John Korir were showcased with physical gold star...
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April 1, 2026
Registration Opens for 57th Running of the Northside Hospital Peachtree Road Race
ATLANTA (April 1, 2026) /ENDURANCE SPORTSWIRE/ – Lottery registration and Atlanta Track Club member registration are now open for the 57th Running of the Northside Hospital Peachtree Road Race, inviting up to 60,000 participants to take part in Atlanta’s Fourth of July tradition and the world’s largest 10K. This year’s...
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April 1, 2026
One Hundred Appoints Global Business Leaders to Advisory Board
London, UK (Wednesday 1 April 2026) /ENDURANCE SPORTSWIRE/ - One Hundred has announced the appointment of three highly respected global business leaders to its Advisory Board as the organisation enters its next phase of international growth. The new Advisory Board members bring senior strategic expertise across technology, elite global sport,...
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March 31, 2026
WHOOP Raises $575 Million at $10.1 Billion Valuation to Advance Global Health Platform
WHOOP, the human performance company, today announced it has raised $575 million in Series G funding at a $10.1 billion valuation, advancing its global expansion and long-term vision for personalized health. The round was led by Collaborative Fund and includes global participation from 2PointZero Group, Qatar Investment Authority (QIA), Mubadala Investment...
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March 31, 2026
Customers Sue Lululemon for Piece of Eventual Tariff Refund
A group of Michigan shoppers is suing Lululemon, an athletic clothing brand, to recover costs from tariffs they said were passed onto customers last year. The proposed class-action lawsuit, filed last week in the U.S. District Court for the Eastern District of Michigan, is one of several recent cases from...
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