News Topics
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April 30, 2026
The Wildflower Experience Returns—Inviting Locals to Celebrate Sport, Music, and Community
Lake San Antonio - Bradley, CA (April 30, 2026) /ENDURANCE SPORTSWIRE/ — The Wildflower Experience is bringing its iconic blend of endurance sport, live music, and festival energy to the Central Coast—and this year, locals are invited to be part of the celebration like never before. Known for its rich...
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April 29, 2026
This New Custom AI Kit Will Fit You Perfectly–And a One-Off Custom Design Isn’t As Much as You Think
Regna, a new Singapore-based triathlon kit brand, uses AI via its PHOTOtoFIT app to scan users' bodies from two photos, capturing 100 precise measurements for individually custom-cut and printed trisuits, cycling kits, and running apparel, making perfect fits accessible without high costs or minimum orders. Priced at $475—competitive with premium...
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April 29, 2026
Salomon Welcomes High Plains Outdoor Group for Southern United States Sales Representation
Ogden, UT (April 29, 2026) /ENDURANCE SPORTSWIRE/ - Salomon is excited to welcome High Plains Outdoor Group, an accomplished U.S. outdoor sales group led by Principal Agents, Allen Bishop and Rob Morales and supported by Katie Roberts and Chris Covey, to represent the brand in the southern United States. High Plains...
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April 29, 2026
BMW Dallas Marathon Opens 2026 Registration Ahead of Milestone 55th Year
DALLAS (April 29, 2026) /ENDURANCE SPORTSWIRE/ – Building on the momentum of a successful race weekend this past December, registration for the 2026 BMW Dallas Marathon opens May 1 as the event prepares to celebrate its 55th anniversary and what is expected to be one of its most anticipated race...
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April 29, 2026
USA Triathlon Announces the Location and Venue for 2027 and 2028 USA Triathlon Nationals
COLORADO SPRINGS, Colo. (April 29, 2026) /ENDURANCE SPORTSWIRE/ — USA Triathlon, in partnership with Catch Des Moines, the local sports and tourism commission, today announced that Des Moines, Iowa, has been selected to host 2027 and 2028 USA Triathlon Nationals, USA Triathlon’s largest and longest-running National Championship, as part of...
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April 29, 2026
AI Is Transforming Pro Cycling, Whether You Like It or Not. Here’s What It Means for You
Pro racing is on the precipice of an AI revolution, and you’d better get used to it. After years of dabbling at the margins, the way the world’s elite trains, fuels, and races is set to be transformed by both DIY programs and multinational data partners. And all of us...
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April 29, 2026
Garmin Rides Very Strong Q1 Fitness Segment Growth to Strong DD Earnings Increase
Garmin Ltd. President and CEO Cliff Pemble said Wednesday morning that the electronics maker for the fitness, outdoor, marine and aviation markets achieved “remarkable financial results” during the opening quarter of 2026. He said the trend for the quarter was a continuation of the positive trends they have been experiencing...
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April 29, 2026
Zwift Acquires Rouvy (including FulGaz): Here’s What It Means
Zwift has announced they’ve acquired Rouvy, including the FulGaz platform that Rouvy acquired previously. Likewise, Rouvy had previously acquired Bkool last summer, but ultimately folded that very similar platform into Rouvy last month and shut down Bkool. However, unlike the Rouvy/Bkool combo, Zwift says that they plan to run the two companies...
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April 29, 2026
World champion sprinter sues Puma, claiming defective shoes
According to a report by Front Office Sports, on Friday, April 24, four-time NCAA champion and two-time world champion Abby Steiner of Dublin, Ohio, filed a lawsuit in the Massachusetts Superior Court against Puma and Mercedes-Benz Grand Prix, alleging that the spikes and shoes she was given injured her feet. Steiner is seeking more...
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April 29, 2026
Adidas Forecasts High-Single Digit Growth Over Next Three Years
Wrapping up another quarter of growth well above industry averages and seeing one it’s the brand’s ambassadors break the sub-two-hour marathon this past weekend, Adidas’ CEO Bjørn Gulden told analysts he expects Adidas to deliver high-single growth in 2026, 2027 and 2027 with stronger gains in profitability. The high-single digit...
