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April 11, 2022

Showcased

Jan Frodeno joins Australian micronutrition start up

/ENDURANCE SPORTSWIRE/ - Australian sports micronutrition brand, PILLAR Performance has landed one of endurance sports biggest names, with Jan Frodeno signing on as the brand’s Global Ambassador. Widely considered the greatest triathlete of all time, Frodeno has an unrivalled resume over Olympic, 70.3 and full IRONMAN© distance in a career...

Press Releases

Products

Sponsorship

Triathlon

April 6, 2022

Showcased

Wahoo and The IRONMAN Group Announce Multi-Year Partnership to Shape The Future of Endurance Sports and Connected Technology Globally

ATLANTA, Ga. / TAMPA, Fla. (April 6, 2022)/ENDURANCE SPORTSWIRE/ – Wahoo, a leading fitness technology company, and The IRONMAN Group, the largest operator of mass participation sports in the world, announced today a multi-year enterprise-wide partnership that brings two of the biggest innovators in endurance sports together. The deal makes Wahoo...

Press Releases

Sponsorship

Triathlon

March 23, 2022

Showcased

Nutrition Coaching App, FuelIn, Announces Integration with Today’s Plan

(San Francisco, CA) /ENDURANCE SPORTSWIRE/ FuelIn announced today the integration of its nutrition coaching app with sports technology platform, Today’s Plan. This brings FuelIn one step closer to the mission of making personalized performance nutrition coaching available to all athletes around the world. The FuelIn program takes the complex world...

Press Releases

Products

March 17, 2022

Showcased

2022 Team INFINIT Elite Roster Announced

Cincinnati, Ohio, March 17, 2022 — INFINIT Nutrition has revealed its 2022 Team INFINIT Elite roster featuring 24 new and returning athletes representing a diverse range of sports. The 2022 roster will be representing Team INFINIT in endurance sports like Triathlon, Cycling, Running and Paddling. Returning names include longtime INFINIT...

Cycling

Press Releases

Running

Sponsorship

Triathlon

March 15, 2022

Showcased

SaltStick Launches Premium Race Ready Line of Electrolytes, Designed to Support Elite Performance

Thousand Oaks, Calif. — March 15, 2022 /ENDURANCE SPORTSWIRE/ - SaltStick Electrolytes (SaltStick) launched a new electrolyte capsule line today called Race Ready, made specifically for athletes who need to make informed decisions about what they put in their body when training and competing. SaltStick has long been a strong advocate for...

Cycling

Press Releases

Products

Running

Triathlon

March 9, 2022

Showcased

100% Announces Partnership with World No. 1 Triathlete Gustav Iden

SAN DIEGO, Calif. – March 9, 2022 /ENDURANCE SPORTSWIRE/ - 100%®, the San Diego-based sports performance company has announced a long-term partnership with the #1 ranked long-course Triathlete in the World, Gustav Iden. The 25-year-old Norwegian is recognized as the premier face of the next generation of triathlon. “We are excited...

Cycling

Press Releases

Sponsorship

Triathlon

March 9, 2022

Showcased

Kinetic Multisports Hires Amos Digital Marketing to Broaden Awareness for Its Poconos Triathlon Festival

/ENDURANCE SPORTSWIRE/ - The leading triathlon event production company in the Mid-Atlantic has opened registrations for the second annual Poconos Triathlon Festival. This June 10th - 12th, 2022 triathlon festival is a great racing vacation opportunity for athletes in New York City and the North East region. About Kinetic Multisports...

Press Releases

Triathlon

March 8, 2022

Showcased

100% Names New Global Eyewear and Snow Team to Support The Companies Accelerated Growth and New Category Expansion

SAN DIEGO, Calif. – March 8, 2022/ENDURANCE SPORTSWIRE/ - 100%®, the San Diego-based sports performance brand has announced the appointment of a new leadership team to support the company’s accelerated growth in eyewear, in addition to launching the company's first collection of snow products. Gwen van Lingen has joined 100%...

Business

Cycling

Press Releases

Running

Triathlon