News by sport
February 11, 2020
deboer wetsuits partners with Troi Agencies in South Africa
Stamford, CT, Release: February 11, 2020. deboer wetsuits is proud to have Troi Agencies as a retail partner in South Africa. We think there is a lot of opportunity in the South African market, and Troi Agencies makes a great partner to grow alongside. Marc Price, Director of Troi Agencies: “We distribute niche,...
February 10, 2020
Why Altra signing two pregnant runners is a big deal
Last week, the shoe company announced that it will sponsor runners Alysia Montaño and Tina Muir. Montaño is a U.S. national champion and an Olympian in the 800 meters, and Muir is a 2:36 British marathoner and host of the podcast Running for Real. While Altra’s move is surprising, it fits into a larger...
February 10, 2020
ATRA announces partnership with UltraSignup
Colorado Springs, CO - The American Trail Running Association (ATRA) has partnered with UltraSignup to be its preferred registration provider and a member of its Event Standards Program. ATRA’s Event Standards Program debuted in 2012, and now includes vendors and suppliers as partners to further assist trail race directors in meeting...
February 10, 2020
Outerbike Adds Four New Experiential Event Destinations, Activating ‘See Try Buy’ in Seven Iconic Riding Locations in 2020
New venues bridge core qualified consumers to more specialty brands + retailers nationwide MOAB, Utah (Feb. 10, 2020) – Outerbike, the premier three-day experiential consumer event dedicated to helping mountain bikers find their perfect bike and gear, celebrates a decade of successful partnership connecting specialty bike brands with qualified, enthusiast...
February 10, 2020
18th Annual Life Time Miami Marathon presented by cbdMD Sells Out; Runners Revel in Sunny Skies and Ideal Temperature
Saidi Juma Makula takes first place in his second US race; Aydee Loayza Huaman claims first place in women’s division at her first-ever marathon MIAMI, Fla., Feb. 10, 2020 – In its 18th year, the 2020 Life Time Miami Marathon presented by cbdMD was a sell-out event for the first time in...
February 10, 2020
P3R announces updates and opens registration for the 2020 GAP Relay presented by UPMC Health Plan
PITTSBURGH (February 10, 2020) – The 2020 GAP Relay presented by UPMC Health Plan opens registration with a new experience, giving runners more ways to participate in the weekend’s adventure. Runners will still experience the Great Allegheny Passage from beginning to end, but new for 2020, the adventure will begin...
February 10, 2020
Running Industry Celebrates Standouts at 2020 Running USA Industry Conference
Las Vegas event fetes Olympian Kara Goucher, industry leaders from Chicago and Canada, rising star from Ohio and top youth program from Texas LAS VEGAS (Feb. 9, 2020) – The Running USA Industry Conference presented by Race Roster is underway this week at Caesars Palace, and Sunday night featured the...
February 10, 2020
Austin Marathon Prepares for One of the Largest Event Weekends in its 29-Year History
AUSTIN, Texas, February 10, 2020 - The Ascension Seton Austin Marathon presented by Under Armour is making final preparations for one of the largest event weekends in its 29 years. Highlights of this world-class event include four events for participants of all speeds and abilities, two Guinness World Record attempts,...
February 9, 2020
Nuun Launches a Sustainable Event Guide for Endurance Event Organizers
Nuun has partnered with the Council for Responsible Sport on a 10-Point Guide to be released at Running USA Las Vegas, NV February 9, 2020 – Nuun and the Council for Responsible Sport today announced their partnership on A Practical Guide to Hosting Radically Responsible Events, a 10-Point Guide to...
February 7, 2020
The UTMB® reveals the 2020 poster
Highlights a creation by the illustrator/trail runner Matthieu Forichon, in continuity with 2019 a poster that reflects the event: for everyone and rich in emotions The UTMB® renews its collaboration with French illustrator Matthieu Forichon. After the 2019 colorful poster, in his typical style, the creator of Des Bosses et Des Bulles® signs...
February 7, 2020
FitnessBank and BibRave Hosting Competitive Step Challenge at Running USA Conference
Top five males and females with most steps win a Fitbit and FitnessBank SWAG pack, and one lucky winner will receive a complimentary entry into Running USA 2021, plus a free, in-depth marketing consultation with BibRave Portland, OR - BibRave, the running industry leader in grassroots digital marketing, is partnering...
February 7, 2020
RunSignup Releases 2019 100 Largest US Road Races Report
(Moorestown, NJ)– RunSignup, the leading technology provider for races in the US, has assembled a list of the 100 Largest Road Races in the US. This is the second year that the report has been released in an effort to build a better understanding of the top tier of the...
February 7, 2020
Soul Focus Sports Announces Aaron Jacobsen as Run Local Brand President
Jacobsen leads a revamped company into the new decade, including a growing staff Capitola, Calif. (February 7, 2020) – Coming off of a successful kickoff to the Run Local Bay Area 2020 race series at the 408k 'Race to the Row' brought to you by Amazon, Soul Focus Sports, owners...
February 6, 2020
Sports Illustrated’s Fittest 50 2020
Sports Illustrated ranked the best-conditioned male and female athletes in the world, consulting trainers, exercise physiologists and performance experts with experience across the college, pro and Olympic levels of sports to evaluate athletes on the following criteria: performances over the last 12 months; demands and risks of their respective sports; durability; training regimens...
February 6, 2020
Nike’s crazy new Olympic track spikes are so fast they look unfinished
The blade at the bottom front of the Air Zoom Viperfly just kinda tails… off. But as with almost all Nike performance footwear, there’s science behind it. Check out the new shoe on Gear Patrol, just one of several new Olympics-oriented shoes the brand just announced.
February 6, 2020
Skechers stock soars after Q4 sales beat forecasts, brand warns of coronavirus impact
Shares for Skechers USA Inc. surged in after-hours trading on Thursday after the shoemaker posted fourth-quarter sales that blew past expectations. In its financial report for the period ended Dec. 31, Skechers logged revenues that rose 23.1% to $1.33 billion, compared with analysts’ predictions of $1.25 billion. Earnings per share were in line...
February 6, 2020
Ford develops jacket that displays emojis to communicate with drivers
Ford has released details of a prototype jacket that can display a series of emojis via an integrated LED panel. By indicating the feelings and intentions of a cyclist, Ford claims the jacket could help to “ease tensions” between drivers and cyclists, potentially reducing accidents. See what the jacket looks like on...
February 6, 2020
Bupa Dental announced as Newest Partner for The Sydney Morning Herald Half Marathon and The Sun-Herald City2surf presented by Westpac
(SYDNEY 6 February 2020) The IRONMAN Group (Nasdaq: WSG) is pleased to announce that Bupa Dental has joined on as a partner for two of its high-profile Sydney events. The new agreement will see Bupa Dental partner with The Sydney Morning Herald Half Marathon presented by Bupa Dental and The Sun-Herald City2Surf presented by...
February 6, 2020
Registrations Open for Australia’s Largest Half Marathon
Rise to the challenge along Sydney’s most spectacular course SYDNEY (6 February 2020)- The Sydney Morning Herald Half Marathon presented by BUPA Dental will return to its world-famous course on Sunday, 17 May 2020 with registrations for the 29th running of Australia’s largest and most iconic half marathon open from today. More...
February 6, 2020
Altra Announces Alysia Montaño and Tina Muir to the Team
DENVER, COLORADO – February 6, 2020 – Altra is pleased to welcome six-time US National Champion, World Championship Medalist and Olympian Alysia Montaño along with International Elite Runner and accomplished Podcast Host Tina Muir to the team. In addition to their long list of accomplishments on the track and on...
February 6, 2020
Boston Marathon Champion leads new group of COROS Pro Athletes
2018 Boston Marathon Champion Des Linden one of six new athletes looking to take their talents to Tokyo. Tustin, CA, February 5, 2019 – COROS Wearables Inc., makers of innovative GPS watches is introducing Six new Road Runners to its Pro Athlete Team. Led by 2 time Olympian and 2018...
February 6, 2020
XLAB Launches The C-Fast Versadjust, The Only Center-Adjusting Computer Mount For Triathletes
ESCONDIDO, CA - XLAB, creators of the Gorilla Cage, Torpedo Versa, and other high-performance hydration and repair storage accessories, announced today the release of the C-Fast Versadjust, the only center-adjusting computer mount for quick and easy viewing between aerobars. Fundamentally re-designed and re-engineered, the C-Fast Versadjust is available in 2...
February 6, 2020
Tour de Suisse 2020: Time Trial from Stage 7 Released for Virtual Racing
Czech Republic / Switzerland - February 6, 2020 - Having recently announced a partnership with Cycling Unlimited AG, the race event organizer behind the Tour de Suisse and TORTOUR ultra-cycling marathon, ROUVY is now releasing the first roads from Stage 7 of the Tour de Suisse 2020, making the great...
February 6, 2020
Sebring to host inaugural GFNY Florida on October 25, 2020
GFNY Global Cycling Marathon Series heads to central Florida for a family friendly, scenic destination race NEW YORK CITY, February 6, 2020 – An eagerly anticipated third GFNY race in the USA has been announced. Hosted in Sebring, in Central Florida, GFNY Florida Sebring will offer a 132km long route...
February 5, 2020
Nike, Adidas say coronavirus will hurt business in China
Nike Inc. closed about half of its company-owned stores in China as a result of the coronavirus outbreak, which it expects to have a material impact on operations in the country. Rival brand Adidas AG followed suit Wednesday, saying it has closed a significant number of stores in China and franchisees are doing likewise. Read more...