Latest Sports Breaking News

June 16, 2021

L’Alpe d’Huez headlines GFNY La Vaujany

NEW YORK CITY, Jun 16, 2021 – As France enters summer season, GFNY racing continues to get back on track with the inaugural GFNY Vaujany where two assaults from different sides on the infamous L’Alpe d’Huez climb will test the best of climbers this weekend, Sunday, June 20. While the...

June 15, 2021

Malaysia lockdown for Shimano and Kent continues

Malaysia lockdown for Shimano and Kent continues

June 15, 2021

Taiwan e-bike exports up 44% in first 5 months, exceed regular bike exports

Taiwan exported $555 million worth of e-bikes in the first five months of 2021, up 44% from the same period in 2020, the country's Ministry of Finance announced. Exports of regular bikes totaled $525 million, up 38% from the same period last year. BRAIN

June 15, 2021

Saucony® Unveils Updated Endorphin Collection — Introduces The All-New Endorphin Trail

WALTHAM, MA (June 15, 2021) – Whether trying to increase mileage or set a personal best, both new and seasoned runners alike share one common dream: to run faster, not harder. Global performance running lifestyle brand Saucony today announced that the award-winning Endorphin Collection, with the addition of the all-new...

June 15, 2021

Better Bike Share Partnership Awards $89,970 in Grants

BOULDER, CO (June 15, 2020)— The Better Bike Share Partnership (BBSP) awarded $89,970 in mini-grants to 12 projects that will reach and engage traditionally underserved populations through shared micromobility. This is the sixth round of grant funding that PeopleForBikes will administer through its partner role with BBSP. “Better Bike Share...

June 15, 2021

PTO Supports the SUB7 and SUB8 Project

15 June 2021.- The Pho3nix Foundation today announced their partnership with the Professional Triathletes Organisation (PTO) for their ground-breaking Sub7 Sub8 Project. The attempt, set to take place in 2022, pits four of the world’s best athletes against each other in a bid to break the mythical 7-hour (mens) and 8-hour...

June 15, 2021

American record holder Shelby Houlihan receives 4-year ban following positive drug test

The American record holder in the 1,500m and 5,000m tested positive for nandrolone. Houlihan claimed the positive result was due to contaminated meat she ate in a burrito from a food truck on the day of the test. Houlihan’s ban is effective immediately, meaning she will miss the Tokyo Olympics....

June 15, 2021

Tissot and USA Cycling Announce Partnership

Tissot is proud to announce a multiyear partnership with USA Cycling, the national governing body for the sport of cycling in the United States. International competitive cycling has been part of Tissot’s DNA since the brand was founded, and more officially so in the 80’s when the watchmaker became Official...

June 15, 2021

2021 Little Rockers Kids Marathon Registration Opens June 28

LITTLE ROCK, Ark.  – Little Rock Marathon race officials announced today that registration for the Little Rockers Kids Marathon, presented by the Hatcher Agency, will open on June 28. The Little Rockers Kids Marathon is a family-friendly event to be held Saturday, Nov. 20, 2021 at 11:00 a.m.  The Little...

June 15, 2021

Announcing ASSOS USA andPikes Peak APEX to Partner Again for The Hunt

Colorado Springs, CO – Sports Strategies announces Pikes Peak APEX and ASSOS USA will kick off The Hunt tomorrow, June 15th, when an ambassador will post the first clue on Instagram. Anyone who wants to join the 3-week scavenger hunt should follow @PikesPeakAPEX and @ASSOS_USA on Instagram for clues. Clues...

June 15, 2021

Tower 26 Hermosa Beach Triathlon Sells Out!

Michael Epstein Sports Productions (MESP Inc) is proud to announce that our celebration of the opening of California taking place at the Hermosa Beach Triathlon has sold out! Held at the iconic Hermosa Beach Pier in Hermosa Beach CA, a town known as the birthplace of the Southern California Lifestyle,...

June 15, 2021

The Revive Slip-on from Kane is Active Recovery Footwear for Body and Planet

Westport, CT (June 15, 2021) — Kane Footwear, a new name in active recovery footwear, is excited to announce the direct-to-consumer launch of its flagship bio-based molded, EVA foam slip-on, the Revive™. Constructed from Kane’s sugarcane-derived BounceBack™ foam, the Revive utilizes thoughtful styling and an active recovery design to provide...

June 15, 2021

Credit Union Cherry Blossom Ten Mile Run Will Host 2021 USATF 10 Mile Championships Presented By Toyota

June 15, 2021, Washington, DC: In a joint statement today, the USATF Men’s and Women’s Long Distance Running Committees and the Credit Union Cherry Blossom Race Committee (CUCB) announced that the 2021 USATF 10 Mile Championships Presented by Toyota will be held in conjunction with the one-time-only fall running of...

June 14, 2021

Bike Companies And Events Benefitting From Gravel Craze

According to data from The NPD Group, year-over-year sales of cyclocross/gravel bikes are up 96 percent through March 2021, with the category capturing 35 percent of the overall road bike category, second only to performance road bikes. Find out why on SGBMedia

June 14, 2021

AWOL proves that Live Photos are here to stay

Last weekend’s iconic AJ Bell 2021 World Triathlon Leeds was a model of COVID-compliant elite and mass participation racing and entertainment held in stunning weather in Roundhay Park, Leeds, paving the way for the post-COVID return to mass participation. A team from British event technology company AWOL were deployed, providing...

June 11, 2021

The DONNA Foundation Announces Return to In-Person Events for 2022 Fearless Series

JACKSONVILLE, Fla. — The DONNA Foundation today announced that it will return to in-person events for its 2022 Fearless Series, including the 15th Annual DONNA Marathon Weekend, scheduled for February 11-13, 2022. The announcement coincides with National Cancer Survivor Month, an annual observance that aligns with the Foundation’s focus on...

June 11, 2021

IRONMAN Virtual Club Continues in June with New Virtual Racing Schedule and A Series of New Month-Long Challenges

TAMPA, Fla. (June 11, 2021) – With half the year already through the finish line, the IRONMAN® Virtual Club™(VC™) rolls into June with an exciting new set of virtual offerings. So far, the IRONMAN VR All-Terrain Series has celebrated the Flat and Fast races, spotlighted the best Coastal courses, and...

June 11, 2021

Ready To Rock? Humana Rock ‘N’ Roll Virtual Running Club Is Rocking Out This June

TAMPA, Fla. (June 11, 2021) –The Humana Rock ‘n’ Roll® Virtual Running Club™ (VRC™) is ready to rock this June with the Rock Out theme, offering marathon challenges all month long. From half marathon to standalone five-mile races, participants will have the chance to work up to the marathon distance...

June 11, 2021

SIGNA Sports United To Go Public By Merging With A SPAC

SIGNA Sports United (SSU), the sports eCommerce retailer and technology company, has struck a deal to combine with publicly-traded special purpose acquisition company (SPAC) Yucaipa Acquisition Corporation (YAC). The deal also encompasses the purchase of eCommerce bike retailer WiggleCRC Group. PYMNTS.com

June 11, 2021

Shimano forced to shut Malaysia component factory in latest blow to the supply chain

Shimano's factory in Malaysia will be completely closed until at least June 14 due to an official COVID-19 mandate. Since June 1, the factory had been allowed to operate at 60% capacity. Bicycle Retailer  

June 11, 2021

Supernus Partners with Davis Phinney Foundation Virtual Event to Support Parkinson’s Wellness and Education

Boulder, CO— As an organization dedicated to wellness and education to help people and families affected by Parkinson’s, the Davis Phinney Foundation is excited to announce a partnership with Supernus Pharmaceuticals, as a new sponsor for the Every Victory Counts Challenge–a virtual event full of activity and fun for all...

June 11, 2021

Apex Benefits to Sponsor Beyond Monumental’s Youth Health & Wellness Program

(INDIANAPOLIS – JUNE 11, 2021) –Apex Benefits is pleased to announce a multi-year partnership with Beyond Monumental as the organization’s first title sponsor of its youth health and wellness program centered around running. The program, the Apex Benefits Monumental Kids Movement, is a seven-to nine-week program culminating with students running...

June 11, 2021

DeSatnick Real Estate to partner with DelMoSports as Title Sponsor of Iconic Escape the Cape Triathlon

Cape May, NJ – DelMoSports is pleased to announce that DeSatnick Real Estate will be the first ever Title Sponsor of the Escape the Cape Triathlon and Open Water Classic (ETC). Scheduled for August 29th this year, and returning to its normal June date in 2022, the ETC has become...

June 10, 2021

USA Cycling Tokyo 2020 Olympic Team Announced

COLORADO SPRINGS, Colo. – USA Cycling announced today the Road, Mountain Bike, BMX Racing, BMX Freestyle, and Track Cycling teams that will compete for the U.S. Olympic Cycling Team. The 2020 Olympic Games will run July 23-August 8, 2021, in Tokyo, Japan. The USA Cycling Selection Committee and coaching staff...

June 10, 2021

Pikes Peak APEX and The Pikes Peak Outdoor Recreation Alliance Allocate $20,000 for Trails through PPORA Stewardship Fund

Colorado Springs, CO, June 10, 2021 – Sports Strategies announces Pikes Peak APEX and The Pikes Peak Outdoor Recreation Alliance Allocate $20,000 for Trails through PPORA Stewardship Fund. The PPORA Board of Directors approved an allocation of $20,000, which includes funds reserved from 2020, as well as revenue forecasted to...