Latest Sports Breaking News

June 29, 2023
Big River Race Management Hosts RRCA National Mile Championship at Macklind Mile
ST. LOUIS (June 29, 2023) /ENDURANCE SPORTSWIRE/ - Big River Race Management hosted the Road Runners Club of America’s National Mile Championship at its Macklind Mile event on June 24, 2023. The 16th annual Macklind Mile crowned RRCA National Mile Champions in the following categories: Top Overall Male – Noah Stevenson...

June 29, 2023
Aleck and SMITH Announce Strategic Partnership to Integrate Crash Sensor Technology into Bike Helmets for 2024
South Lake Tahoe, CA (June. 29, 2022) /ENDURANCE SPORTSWIRE/ – Aleck® – the industry-leading maker of wireless helmet audio systems for outdoor sports – and SMITH – the global market leader in snow goggles and helmets, and industry innovator across bike helmets, sport, lifestyle, and prescription eyewear – announce a strategic...

June 29, 2023
Atlanta Chosen by The National Cycling League to Host Inaugural Series Race
ATLANTA /ENDURANCE SPORTSWIRE/ - The National Cycling League (NCL), the first-of-its-kind professional cycling league, has announced that the third race of its inaugural NCL Cup race series is set for Sunday, August 20 at 12 p.m. in Atlanta. Ten co-ed teams of professional cyclists – including multiple Olympians, former Tour...
June 28, 2023
2023 Tour de France: A visual guide to cycling’s most challenging race
The 110th edition of the Tour de France, the most challenging and best-known bicycle race in the world, starts July 1 in Bilbao, Spain, and ends 2,115 grueling and painful miles later on the Avenue des Champs-Élysées in Paris on July 23. USA Today
June 28, 2023
How AI Is Helping Shoe Retailers Solve One of the Biggest Consumer Pain Points
Experts believe the solution to online shopping challenges lies in the rapidly growing field of artificial intelligence. FN
June 28, 2023
Australian entrepreneur aims to create a doping-encouraged Olympics
An Australian entrepreneur is aiming to develop a controversial alternative to the Olympic Games called The Enhanced Games, where athletes are free to participate without drug testing and are encouraged to embrace performance-enhancing drugs. Canadian Running

June 28, 2023
Jesper Svensson and Antony Costes to go head-to-head at Challenge Vansbro
/ENDURANCE SPORTSWIRE/ – Costes could use a win after failing to defend his title at Challenge Geraardsbergen earlier this month. At Challenge Vansbro, the Frenchman hopes to forget that negative feeling and for that reason alone he will be one hundred percent committed - or maybe even extra - to take...

June 28, 2023
Thömus USA Taps SIMBOL Communications as North American PR Agency of Record
Santa Monica, California June, 2023 /ENDURANCE SPORTSWIRE/ – Backed by a brand heritage of design and technology – plus countless World-Cup-level results, such as Lars Forster's win at last weekend's Leogang XCO event – Thömus USA, the North American manufacturer and retailer of Thömus SA bicycles of Switzerland, has teamed up with SIMBOL...

June 28, 2023
Safa Brian Announces “Tour to The Tour”
/ENDURANCE SPORTSWIRE/ – Safa Brian, cyclist and filmmaker, announced in a video on his YouTube channel today that he and two of his talented friends—Alex Colorito (videographer) and Taylor Dawson (cyclist)—are departing on Saturday, July 2nd, for a European bike adventure. Over ten days, the crew will enjoy a route that...

June 28, 2023
SMITH Announces New Ultrarunning Team & The Launch of The Vert Pivlock Performance Sunglass
PORTLAND, Oregon /ENDURANCE SPORTSWIRE/ - SMITH is excited to announce the growth of its performance running category with new innovative eyewear, the Vert PivLock™ sunglass, along with the addition of several industry-leading professional ultrarunners expanding the incredible team of athletes and ambassadors for the iconic active sports brand. Following the...