Latest Sports Breaking News
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February 1, 2022
Best Bike Split Announce Continued Partnership With Trek-Segafredo for 2022 Season
Austin, TX (Feb. 1, 2022) /ENDURANCE SPORTSWIRE/ - Best Bike Split, the creator of pacing optimization software that helps cyclists get from point A to point B as fast as possible, and Trek-Segafredo, a premier cycling team, have announced that they will renew their partnership for the 2022 season with Best...
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February 1, 2022
XTERRA Announces Retirement of Janet Clark
February 1, 2022 /ENDURANCE SPORTSWIRE/ - XTERRA Global, LLC, today announced the retirement of Janet Clark, president of the XTERRA World Tour. Born and raised in Canberra, Australia, Clark was a founding member of the team who produced the inaugural XTERRA triathlon in 1996 on the island of Maui, and...
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January 31, 2022
Cowboy Raises $80m to Further Accelerate the Adoption of Cycling
This new capital injection, bringing the total raised by Cowboy to $120 million, follows the launch of the Cowboy 4 in May 2021 which garnered record sales, a successful expansion into the Nordics and the U.S., and the recent introduction of Cowboy Care — an industry first, all-inclusive, on-demand repair...
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January 31, 2022
Peloton internal docs show it slashed 2022 sales goals for apparel unit after segment revenue more than doubled last year
Peloton has slashed 2022 sales projections for its apparel business, according to internal documents obtained by CNBC. Momentum in the unit, which is run by Chief Executive John Foley’s wife, seems to be fading heading into the next year, after apparel revenue more than doubled to over $100 million from 2020 to 2021. CNBC
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January 31, 2022
Eating disorders and professional cycling: the thin end of the wedge
Former Slovenian pro Janez ‘Jani’ Brajkovič raced in the Tour de France, the Vuelta and the Giro, but in private he was battling a series of harrowing eating disorders. As a bulimic, Brajkovič would routinely make himself sick after eating. But Brajkovič is not alone: a recent study in the...
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January 31, 2022
USA Triathlon Unveils Revamped Online Events Calendar with New Features and Search Functionality
/ENDURANCE SPORTSWIRE/ - COLORADO SPRINGS, Colo. – USA Triathlon today unveiled its new Events Calendar, a completely revamped online race calendar that gives athletes the ability to seamlessly search for, filter and choose from thousands of USA Triathlon Sanctioned races nationwide for their next multisport challenge. The new USA Triathlon Events Calendar...
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January 31, 2022
Destination Sport Experiences Guarantee Entry into Brighton Marathon and Dublin Marathon for 2022
/ENDURANCE SPORTSWIRE/ -Destination Sport Experiences are the official Travel Partners for the Brighton Marathon Weekend and as such are pleased to be able to offer clients guaranteed entry, despite general entry now being closed. Brighton Marathon has exploded in popularity in recent years and is now a sell-out event every...
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January 31, 2022
Pic2Go Releases New Race Photo Sales Solution
/ENDURANCE SPORTSWIRE/ - Pic2Go’s new photo sales solution introduces a simple approach where participants can pay a fixed fee to access their full personal finisher gallery and download their high-res photos. The solution takes advantage of Pic2Go’s patented 2d barcodes for automated race photo tagging and maintain all the benefits of...
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January 30, 2022
Is Zwift About to Acquire TrainerRoad?
At this point, you’re probably saying: Couldn’t Zwift just do a TrainerRoad partnership instead? And certainly – that’s absolutely plausible. Zwift has licensed a handful of things in the past. And, in the past, TrainerRoad’s CEO has said he would be open to a licensing model for their technologies. But...
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January 29, 2022
Nick Willis Breaks the Four Minute Mile Barrier for the 20th Consecutive Year at the Millrose Games Wanamaker Mile
January 29, 2022 – New York, NY/ENDURANCE SPORTSWIRE/ - Tracksmith employee Nick Willis ran 3:59.71 in the Wanamaker Mile at the Millrose Games. The result marked the 5-time Olympian’s 20th consecutive year running at least one mile under the legendary four-minute barrier. The streak began when Willis first ran a...
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January 28, 2022
Germany’s Messingschlager acquires Cycle Force Group
AMES, Iowa /ENDURANCE SPORTSWIRE/ - Cycle Force Group, LLC has been acquired by German Bicycle Parts & Accessories (“P&A”) Distributor, Messingschlager GmbH. The sale closed on December 31, 2021. Nyle Nims, the founder of Cycle Force, said, “During a year of consolidation, we felt the need to find a partner...
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January 28, 2022
Canyon Bicycle Appoints CEO
Canyon Bicycle appointed former Nike executive Nicolas De Ros Wallace as its new CEO. De Ros Wallace is a veteran of international management, e-commerce and sales development for sports and fashion brands. SGB Media
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January 28, 2022
Showcased13 Tips to Improve Your Event Social Media Marketing
Using social media is an excellent way to spread news about your upcoming events. While you can use tools like Facebook ads, organic event promotion can also be an effective method for boosting ticket sales, building brand awareness and getting people excited about what’s to come. Here are some valuable...
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January 28, 2022
SPAERO Triathlon Partners With Legendary Athletes Craig Alexander OAM and Andy Potts
San Diego/ENDURANCE SPORTSWIRE/ - SPAERO Triathlon, a California-crafted technical triathlon brand, has announced partnerships with two icons of the sport, Craig Alexander and Andy Potts. From input in product design to leadership roles with the SPAERO ambassador and Elite Teams, their involvement with the newly-formed triathlon apparel brand will be...
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January 28, 2022
Ascension Seton introduces Austin’s first European-style charity ride, Tous à Vélo, benefiting Dell Children’s Medical Center
Austin, Texas /ENDURANCE SPORTSWIRE/ - In collaboration with Circuit of the Americas and SCOTT Sports, Ascension Seton is producing a one-day European-style cycling event that will take place on April 3, 2022. The French way of saying “all on your bike,” Tous à Vélo is a non-competitive ride at the...
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January 27, 2022
Specialized to add consumer-direct sales on Feb. 1
Specialized Bicycle Components will begin direct online sales of bikes to U.S. consumers next week, adding a “Rider Direct” option for the purchase of non-electric bikes from its website. Bicycle Retailer
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January 27, 2022
As events return, amateur athletes exercise their pent-up demand for travel
Destination athletic events are reporting big spikes in interest and selling out quickly. And there are reasons travel and competing in person in athletic events are among the things people particularly missed during the pandemic. Boston Globe (paywall)
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January 27, 2022
Belgian e-bike firm Cowboy raises $80 million in latest funding round
E-bike designer Cowboy has announced an $80 million Series C financing milestone. The new capital injection, bringing the total raised by Cowboy to $120 million, follows the launch of the Cowboy 4 in May 2021, an expansion into the Nordics and the US, and the recent introduction of Cowboy Care....
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January 27, 2022
Stefan Petschnig Promoted to Chief Business Development Officer with Thomas Veje Olsen Taking Over as Managing Director of Europe, Middle East, And Africa for The IRONMAN Group —
TAMPA, Fla. (January 27, 2022) /ENDURANCE SPORTSWIRE/ - The IRONMAN Group is pleased to announce several leadership promotions within the company, including Stefan Petschnig to Chief Business Development Officer and Matt Wikstrom to Chief Partnerships Officer. In addition, Thomas Veje Olsen has been promoted to Senior Vice President and named...
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January 27, 2022
ShowcasedArgon 18 Welcomes Joe Skipper, Ruth Astle and Jannik Schaufler to the Family
January 27, 2022 /ENDURANCE SPORTSWIRE/ - Triathletes Joe Skipper, Ruth Astle and Jannik Schaufler are officially riding Argon 18 for the 2022 season. All three have rapidly made their mark on the global triathlon scene, and promise to continue to stir things up at the top level in seasons to...
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January 27, 2022
25 women to watch in Run Specialty in 2022
This month's issue of Running Insight is devoted to the women who have changed the run specialty business for the better and their impact on the running business at all levels. Running Insight
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January 27, 2022
USA Triathlon Foundation Names 2022 Ambassador Team Powered by Newton Running
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ - The 2022 USA Triathlon Foundation Ambassador Team powered by Newton Running will feature 90 ambassadors, the largest team to date, the Foundation announced today. Team members are charged with raising funds and awareness in support of the mission of the USA Triathlon Foundation to provide...
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January 27, 2022
deboer wetsuits introduces the deboer ProAm Team
Stamford, CT, Release: January 27, 2022 /ENDURANCE SPORTSWIRE/ - deboer wetsuits is proud to introduce the deboer ProAm Team. The deboer ProAm Team allows professional triathletes (Pro) as well as amateurs (Am) to share more than the course – ‘it's one thing to race alongside your favourite triathletes, it's another to...
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January 27, 2022
Women’s Running Inspires Female Empowerment in New 360 YOU Program
BOULDER, CO — January 27, 2022 /ENDURANCE SPORTSWIRE/ - Women’s Running, owned by Outside Interactive, Inc., the world’s leading creator of active & healthy lifestyle content, events, and experiences, has announced 360 YOU, a member-only program designed to empower female runners. The program will feature a different female pro athlete...
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January 27, 2022
Supersapiens and EOLO-KOMETA Cycling Team Announce Partnership
ATLANTA, 27 January 2022 /ENDURANCE SPORTSWIRE/ - Powered by Abbott’s Libre Sense Glucose Sport Biosensor, a revolutionary window into the body, Supersapiens delivers innovative insights that will help the Italian-registered team make informed fueling decisions to optimize training and recovery. The EOLO-KOMETA Cycling Team is a UCI ProTeam and in 2021,...