STUDIES
Want to stay up to date on the latest press releases and news about studies in the running, cycling and triathlon industries? Scroll below to view all endurance sport studies.
October 16, 2024
Study: Florida ranks worst state for cyclist deaths in the US
Recent data from the National Highway Traffic Safety Administration revealed Florida as the most unsafe state for cycling in the United States. Luggage shipping company, My Baggage, analyzed data from the NHTSA on the number of people riding a bike that are killed in crashes across America between 2018 and 2022....
October 10, 2024
New study shows diet, exercise reverses liver damage
New research from the University of Missouri School of Medicine suggests intensive lifestyle interventions are an effective way of treating and improving liver disease. Diet and exercise are the first lines of treatment for liver disease; however, this study is the first to examine the impact of diet and exercise...
October 9, 2024
Why VO2 Max May Be The Best Measure Of Fitness — And Life Expectancy
For a long time, the VO2 Max value was only of interest to competitive athletes, but today it can be found on many fitness watches. So what can it tell us about our overall health, and how can we improve it? WORLDCRUNCH
September 25, 2024
A Data-Driven Environmental Scan of the Trail and Ultra Coaching Industry
This month, we dig into trends in the growing industry of professional trail and ultra coaching. How many coaches are there? What proportion of runners use their services? Are there trends in the types of services that coaches offer? These questions can be challenging to answer. As small business operators,...
September 23, 2024
lululemon’s Global Wellbeing Report Shows the Pressure to Keep Up with Wellbeing is Making People Feel Unwell
lululemon (NASDAQ: LULU) today released its fourth annual 2024 Global Wellbeing Report1, revealing a perpetual and counterproductive cycle where the relentless pursuit of wellbeing is making us less well. While the focus on wellbeing is stronger than ever – 89% of people are taking more action than they were a...
September 19, 2024
‘No correlation between price and protection’ – 30 helmets ranked for safety by new study
There is no correlation between the price of a helmet and its protection level, according to a new study from Imperial College London, published on Thursday. Researchers tested 30 of the most popular adult helmets on the market, all medium sized, based on a combination of in-lab testing, data from major retailers, and...
September 18, 2024
New HFA Report Saw Global Fitness Participation Reaching New Milestones
The Health & Fitness Association (HFA) reports that the global fitness industry reached new milestones in 2023 as more people embrace health and fitness across key regions. According to the data collected by the HFA and published in its 2024 HFA Global Report, several established markets reported record membership levels and fitness...
September 9, 2024
Nearly Half of U.S. Households Own and Use Wearable Devices
A recent consumer study conducted by Parks Associates reveals that nearly 50% of U.S. internet households now own and actively use wearable devices, underscoring the growing demand for health and safety features in these products. The study, Wearables: Advances in Health and Safety, surveyed 8,000 U.S. internet households and provies insights...
September 5, 2024
Survey Reveals How Much Americans Are Willing to Spend for a Longer Life
A recent survey conducted by Forbes Health and Talker Research has shed light on the financial and lifestyle sacrifices Americans are willing to make to extend their lives. With 81% of respondents expressing a willingness to spend money on amping up their longevity, the findings highlight a growing awareness of intergenerational...
September 5, 2024
Are Triathletes Filling a Religion-Sized Hole With Endurance Sports?
I looked up at the sky. A streak of silver flashed across the dark dome. In that glorious moment, I felt at one with the universe. Swimming was no longer just a physical experience, but a spiritual one. It turns out I’m not alone. This phenomenon is documented in a...