SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
March 9, 2023
Zoot Sports adds Professional Triathlete and soon-to-be mom Lara Gruden to their Ohana
Carlsbad, CA /ENDURANCE SPORTSWIRE/ - Zoot Sports is thrilled to announce its newest sponsorship with professional triathlete, Lara Gruden. As part of the multi-year agreement, Gruden will be training and competing in Zoot’s high-performance apparel, wetsuits and swimskins. As a soon-to-be mother and dedicated professional triathlete, Gruden embodies Zoot’s commitment...
March 9, 2023
Ultra X and ASICS Announce Partnership to Elevate Multi-stage Ultra Marathon Events
/ENDURANCE SPORTSWIRE/ - Ultra X, leading ultra-marathon event company, has announced a new partnership with ASICS, the performance running brand. The partnership will see ASICS become the Official Footwear and Apparel Partner of Ultra X events for all UK events. Ultra X was founded in 2018 and has quickly become...
March 8, 2023
Milk Aims to Sponsor Every Woman Running a Marathon This Year
A powerful, experiential initiative, 26.2 is not only a commitment to sponsor this year's female marathon runners but an effort to generate awareness for the many gender inequalities in sport. As part of the campaign, Milk is launching the Every Women Sponsored Fund in a continued partnership with Girls on...
March 8, 2023
Marathon Goddess, Julie Weiss Reaches Milestone: Competitive Runner Raises One Million Dollars for Pancreatic Cancer Research
LOS ANGELES, Calif., March 8, 2023 /ENDURANCE SPORTSWIRE/ - Ten years ago, at the Los Angeles Marathon, Julie Weiss finished her journey of 52 marathons in 52 weeks, in a quest to raise one million dollars for pancreatic cancer research, and eventually became known as the Marathon Goddess. On Sunday,...
March 7, 2023
Garmin becomes official timer for Schneider Electric Marathon de Paris
Garmin has become the official timer for the Schneider Electric Marathon de Paris, with the event’s 46th edition set to take place on April 2, 2023. Endurance Biz
March 7, 2023
Super League Triathlon Partner with ASICS for 2023
/ENDURANCE SPORTSWIRE/ – Super League Triathlon (SLT) can today announce ASICS as an official partner for 2023. Super League Triathlon (SLT) is the world's premier swim-bike-run Series, pitching the very best athletes against each other in quick and exciting race formats in fantastic destinations across the globe. It’s Arena Games Triathlon...
March 7, 2023
Altra Announces New Athletes to Elite Team
DENVER (March 7, 2023) /ENDURANCE SPORTSWIRE/ - Altra, a leading innovator in performance running, is excited to welcome its newest trail athletes, Careth Arnold and JP Giblin, to the Altra Elite Athlete Team. Throughout the year, these athletes – among the rest of the team – will wear Altra footwear...
March 7, 2023
Tifosi Optics Partners with Cyclists Jeremiah Bishop and Tyler Pearce
Watkinsville, GA (March 7, 2023) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, the #1 brand of cycling eyewear in the United States, has announced a partnership with two of the world’s premier cycling influencers, Jeremiah Bishop and Tyler Pearce. The duo will help Tifosi engage customers through high-quality content that inspires audiences to...
March 7, 2023
Run Catalina welcomes SFuels as sponsor of 2023 Catalina Island Marathon
AVALON, Calif. /ENDURANCE SPORTSWIRE/ – A new sponsor has signed on to support the 2023 Hi-Tec Run Catalina series Catalina Island Marathon. SFuels will provide fueling electrolyte drinks at all of the water stations on the marathon route, as well as the 10K course and finish line. SFuels LIFE bars will...
March 6, 2023
Electrolit Activates Official Partnership for the Los Angeles Marathon
CERRITOS, Calif. (March 6, 2023) /ENDURANCE SPORTSWIRE/ - Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – has kicked off 2023 as the official hydration partner of the Los Angeles Marathon presented by ASICS. Just 30 days away from the big race, Electrolit is excited...
