May 5, 2021

Oura Brings In $100M in Funding

Oura Health announced Tuesday that it has raised $100 million in Series C funding, bringing the company’s total funds to $148.3 million. The wearable fitness manufacturer produces the Oura Ring, a sleep and activity tracker you can slide on your finger. More than 500,000 have been sold. Front Office News

May 5, 2021

Peloton’s Bad Day Explained: Recall of Tread and Security Leak Discovered

The company announced yesterday they’re recalling Tread/Tread+ treadmills, due to safety issues (which led to the death of one child). Additionally, a story ran on TechCrunch, which outlined how security researchers had stumbled into a bug that allowed some activity and profile details to be seen for private profiles. DC Rainmaker  

April 30, 2021

ESW May 14, 2021 Weekly News Report

AWARDS USA Triathlon, Elk Grove Village Present 4 Star Endurance With Entrepreneur/Business Plan of the Year Award ESW USA Triathlon Announces Winners of 2020 Multisport Awards Presented by Wahoo Fitness ESW BUSINESS USA Cycling releases details of Inclusion Conference ESW TSG Consumer Partners to Sell Stake in Nuun to Nestlé Health Science Businesswire Credit Union Cherry Blossom...

April 29, 2021

The Startup that Makes Fitness a Video Game

The gaming craze and at-home fitness come together in Ergatta’s rowing machine. The connected rowing company gamifies workouts, with its machine effectively acting as a controller, allowing people to race and compete on a screen as they work out. Front Office Sports

April 27, 2021

Fitness International Launches Fitness App

Fitness International, LLC, the operator of LA Fitness, Esporta Fitness and the City Sports Club brands, announced plans to offer its members Openfit, a digital streaming platform that integrates fitness, nutrition and wellness. SGB Media

April 22, 2021

Peloton Spiraling Over Treadmill Safety

The connected fitness company is in hot water over injuries and a death related to its Tread+ treadmill. Following reports of 39 incidents, one fatal, related to the Tread+, the Consumer Product Safety Commission released a warning saying that the product is not safe for homes with children or pets....

April 22, 2021

These New Eco-Friendly Running Shoes Are Great, Just Not For Running

These plant-based and recycled-material running shoes are stylish, comfortable — and not ready to be your daily trainers. Podium Runner

April 21, 2021

Proposed Class Action Lawsuit Filed Against Peloton Over the Peloton Tread+

On Tuesday, a proposed class action lawsuit was filed against Peloton regarding safety issues with the Peloton Tread+. In the complaint, they allege that Peloton has marketed the Tread+ as being appropriate for families. The filing then goes on to allege that the Peloton Tread+ has unique design flaws, making...

April 21, 2021

Fitbit co-founder: Future for fitness is well beyond the wrist

Exclusive from CNET: CTO Eric Friedman talks with CNET about the company's first wearable under the Google umbrella. A Fitbit used to be a little gadget to count your steps. Those days are long gone: Fitbits are now continuous heart and sleep monitors, with aspirations that go even deeper. Now owned...

April 20, 2021

Lululemon Gets Into Resale — Here’s Where It’s Piloting the Program

The Vancouver, Canada-based company announced today that it was piloting its first-ever recommerce program dubbed Like New as part of its broader commitment to sustainability unveiled in its Impact Agenda. Starting next month, customers in California and Texas will be able to take part in the trade-in program, which will expand...