BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
April 4, 2025
30 years of Antarctica Marathon® – 2025 Voyage Two race report
(April 4, 2025) /ENDURANCE SPORTSWIRE/ - This year marks the 30th anniversary of the Antarctica Marathon®, a milestone that brought together athletes from across the globe to take on one of the most extreme and remote racecourses on Earth. Since its inception in 1995 by Marathon Tours & Travel, the...
April 4, 2025
US Trail Running Conference Equips Race Directors with AI Strategies
April 4, 2025 /ENDURANCE SPORTSWIRE/ - The US Trail Running Conference's RD Master Class webinar series, presented by Marathon Printing, Inc., kicked off on Tuesday, March 25, empowering race directors with strategies to leverage Artificial Intelligence for significant growth and efficiency gains. Industry expert Paul Jurasin, Owner of Em:Path:Ize, led...
April 3, 2025
Women’s Running Brand Oiselle Announces New Ownership
Seattle, Wash. (April 3, 2025) /ENDURANCE SPORTSWIRE/ – Innovative women’s running brand, Oiselle, proudly announced today that they are now a woman-owned company. This milestone comes after the brand welcomed new leadership in late 2023 and has since experienced impressive growth and momentum, culminating in a majority investment from long-time...
April 3, 2025
Borealis Fat Bikes suspends bike purchases due to tariffs
Borealis Fat Bikes said it is temporarily suspending inventory purchases for the 2025-2026 season because of the Trump administration's tariff policies. Borealis Founder and CEO Steve Kaczmarek said "responsible planning" is impossible in the current climate. "With the recent tariffs, there is little definition or stability, even following President Trump's...
April 3, 2025
Carbitex and Blumaka Team Up, Launches Insole Designed to Tackle Turf Toe
KENNEWICK, Washington (April 3, 2025) /ENDURANCE SPORTSWIRE/ – Carbitex, the leader in flexible carbon fiber composites, has teamed up with performance insole brand, Blumaka, to create the first-ever dynamically flexible carbon-plated insole to target prevention and relief for athletes suffering from turf toe. The new Blumaka Carbon Elite insole leverages...
April 3, 2025
EXEC: Trump Tariffs Hit Active Lifestyle Stocks Hard; Vietnam Hit a Big Surprise
Executive leadership teams are undoubtedly huddled behind closed doors this morning as the Trump Administration dropped a bomb on the public and consumer markets, imposing reciprocal tariffs across a broad range of countries. SGB Media
April 3, 2025
Van Rysel Expands U.S. Distribution Channels for Road And Gravel Offerings
San Francisco, CA) (April 4, 2025) /ENDURANCE SPORTSWIRE/ – VAN RYSEL, the expert French cycling brand owned by DECATHLON announces its newly expanded U.S. distribution channels including more retail distributors as well as direct-to-consumer and click-and-collect opportunities. Consumers now have in-store access to a broad range of VAN RYSEL road...
April 3, 2025
Fausto Magazine Awarded Official Tour de France Guide in North America by ASO
ALBANY, Calif., (April 3, 2025) /ENDURANCE SPORTSWIRE/ – The Fausto magazine team is headed to Sea Otter next week with an extra skip in their step. The new brand was just awarded a three-year contract by Amaury Sports Organization (ASO) to be the exclusive magazine partner in the United States...
April 2, 2025
Boston Athletic Association (B.A.A.)Takes Its First Step in Running Toward a More Efficient Future With The Release of Its First Sustainability Report
BOSTON (April 02, 2025) /ENDURANCE SPORTSWIRE/ – The Boston Athletic Association (B.A.A.) and Schneider Electric, the leader in the digital transformation of energy management and automation, today jointly announced the release of the B.A.A.’s first sustainability report. The report details the organization’s ongoing efforts to reduce environmental impact while creating...
April 2, 2025
Run Madtown Partners with Brooksee’s Laurel Technology to Elevate the Race Experience
SALT LAKE CITY, Utah and MADISON, Wisc. /ENDURANCE SPORTSWIRE/ - Run Madtown has selected Brooksee’s Laurel technology as its official race timing partner, bringing an enhanced digital experience to participants and spectators alike. Laurel’s cutting-edge timing and tracking system will provide tracking checkpoints every mile, making race day more interactive...
