BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
August 19, 2020
Headsweats Partners with Virtual Women’s Half Marathon for New Run Series
BOULDER, Colo. (August 19, 2020) – Headsweats, the leader in high performance apparel and headwear, has partnered with the Virtual Women’s Half Marathon Run Series as the exclusive headwear provider to support female runners during a fun filled weekend of virtual events on October 17 and 18, 2020. “Running is in...
August 19, 2020
Soul Focus Sports and Hustle Clean Announce Strategic Partnership
San Francisco, Calif. (August 19, 2020) – Hustle Clean, the premium active care brand formerly known as ShowerPill, has tapped San Francisco based Soul Focus Sports to engage the endurance industry with its products and socially-conscious initiatives. Founded by former athletes, and led by former NFL running back and CEO,...
August 19, 2020
City of St. George’s Community Spends the Summer Racking Up Miles With the Support of haku
The small town of St. George Utah is known for its scenic views and outdoor recreation activities. Unfortunately, as COVID-19 cases rose in the Spring, the excitement of spending time outside the home quickly declined. That's when the team at St. George Leisure Services stepped in with a creative idea...
August 19, 2020
CNO Financial Group Announces Continued Support of Beyond Monumental
CARMEL, Ind., Aug. 18, 2020– CNO Financial Group, Inc. (NYSE: CNO) announced the extension of its title sponsorship of the CNO Financial Indianapolis Monumental Marathon for another two years. CNO Financial will maintain the title sponsorship through 2022. CNO has partnered with Beyond Monumental as title sponsors of the marathon...
August 18, 2020
Addaday Introduces Powerful Pocket-Sized Recovery: The BioZoom™ Jr. Percussion Device
SANTA MONICA, Calif., Aug. 18, 2020 – Addaday, a global leader in injury prevention and recovery technology, today introduced the Addaday BioZoom™ Jr., the world’s most compact cordless percussion massager and one of the quietest devices on the market. When used correctly, the pint-sized massager can help decrease both muscle...
August 18, 2020
BikeFlights.com Hires ECHOS Communications for PR and Marketing Services
Eugene, OR (August 2020) – BikeFlights.com has retained ECHOS Communications as PR and Marketing Agency of Record. Founded in 2009 to help fellow cyclists adventure with their bike, BikeFlights.com has become the premier service provider to those wanting to ship their bikes, wheels and gear around the country or the...
August 18, 2020
Mammut Pushes BarryHeart 3.4 Firmware Update for Barryvox S and Barryvox
(Williston, VT) August 18, 2020 -- Mammut, leading Swiss-born premium outdoors brand with over a century and a half of experience in mountain safety and outdoors activity, is rolling out new BarryHeart 3.4 Firmware updates for its industry-leading avalanche beacons, the Barryvox and Barryvox S. The Barryvox S and Barryvox...
August 18, 2020
KINeSYS Sunscreen responds to COVID-19 restrictions with a new educational video series.
Vancouver, Canada (18th August 2020) - Ordinarily, KINeSYS Sunscreen would be connecting with buyers and retail partners at events across North America. With COVID-19 restrictions in place, these events have been cancelled, motivating KINeSYS to create a series of educational videos. KINeSYS Sunscreen is sold in specialty retail stores, primarily...
August 18, 2020
The Running Event Announces Cancellation of December 2020 Event
AUSTIN, TX—AUGUST 18, 2020 -- Diversified Communications, organizer of The Running Event, announced that due to ongoing health and safety issues caused by the COVID-19 pandemic, it has become necessary to cancel the 2020 edition of The Running Event which was scheduled to take place on December 1 - 3,...
August 17, 2020
Fitbit Premium Reaches 500,000+ Paid Subscribers in First Year
Fitbit announced that Fitbit Premium, its paid membership service that gives guidance to help users move more, manage stress, sleep better and eat well, has reached more than 500,000 paid subscribers in less than a year since launch. Read more on BusinessWire.
