BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
February 24, 2022
GU Energy Labs Partners with Press Forward for PR Initiatives
BERKELEY, Calif. /ENDURANCE SPORTSWIRE/ - GU Energy Labs and Press Forward PR are thrilled to announce that they’re partnering to help bring the iconic sports nutrition brand’s mission and message to a wider range of athletes. Founded in 1993, GU Energy Labs produces energy gels, chews, drink mixes, waffles, and supplements...
February 24, 2022
British Cycling Brand Parcours Appoint Amy Marks as Marketing Manager
/ENDURANCE SPORTSWIRE/ - Since its launch in 2016 by Oxford University Engineering Graduate Dov Tate, British cycling brand Parcours has gone from strength to strength. Now, after several years of successful growth, the company has appointed a new Marketing Manager in Amy Marks to continue its development and expand the...
February 24, 2022
Elite Cycling Announces WorldTour Team Sponsorships for 2022
FONTANIVA, ITALY, February 24th, 2022 /ENDURANCE SPORTSWIRE/ - Elite Cycling is pleased to announce their roster of sponsored WorldTour cycling teams for the 2022 race season. The list of top-WorldTour teams who will be making use of the Elite ecosystem of cycling products includes team INEOS Grenadiers, and UAE Team...
February 23, 2022
Under Armour Announces a $500 Million Share Repurchase Program
Under Armour, Inc. (NYSE: UA, UAA) today announced that its Board of Directors has authorized the repurchase of up to $500 million of Under Armour’s outstanding Class C common stock, effective immediately. “We believe this share buyback program provides an excellent opportunity to deploy cash and enhance shareholder value without compromising the financial flexibility necessary...
February 23, 2022
Two Years After Ahmaud Arbery’s Murder, the Running Industry is Slowly Changing
Almost two years ago, thousands of people around the world vowed to “finish the run” in memory and in honor of Ahmaud Arbery, the 25-year-old Black man from Brunswick, Georgia, who was murdered on February 23, 2020, by three white men who chased him down in a pickup truck and...
February 23, 2022
Wolverine Delivers Revenue Growth of Nearly 25% in Q4 as Merrell, Saucony Hit 2021 Sales Records
Wolverine Worldwide reported strong fourth quarter and fiscal 2021 results as the footwear conglomerate faced supply chain challenges head on. The company – which owns Merrell, Saucony, Sperry, Keds and more – saw revenues of $635.6 million in the fourth quarter of 2021, up 24.7% versus the prior year. As...
February 23, 2022
New riders focus of unique collaboration between Decathlon and Schwinn
MADISON, Wis. /ENDURANCE SPORTSWIRE/ - Schwinn, a brand of Pacific Cycle, Inc., and Decathlon, the world’s largest sporting goods retailer, announce a new partnership designed to introduce the next generation to the joys and fun of bike riding. The unique collaboration between two industry leaders will allow Schwinn bikes to...
February 23, 2022
Naboso Announces Brian Roberts as Director of Sales
Chandler, AZ -- February 23, 2022 /ENDURANCE SPORTSWIRE/ - Naboso, a global leader in sensory and recovery products, announces the addition of Brian Roberts as Director of Sales. Brian brings over 25 years of experience in running specialty, retail ownership and sports sales and marketing. Most recently, Roberts was the National Sales...
February 22, 2022
Brooks Is Now a Billion-Dollar Brand
The running brand broke sales records in 2021 and ended the year with global revenue in excess of $1.11 billion, marking a 31% percent increase from 2020. In North America, revenue was $889.1 million, representing a 33% growth from 2020. The company’s e-commerce channels in North America grew 149% compared to...
February 21, 2022
Wattbike to Launch Podcast: ‘Push Your Peak’ Presented by Louise Minchin
/ENDURANCE SPORTSWIRE/ - Push Your Peak is a podcast series for athletes who don’t know their limits. In this new series, journalist and athlete Louise Minchin sits down with superhumans who have done extraordinary things to learn what it takes to push beyond mental and physical boundaries and to give...
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