BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
March 27, 2022
NordicTrack CEO Scott Watterson forced out in battle with Peloton
Investors insisted that 66-year-old Scott Watterson — a hard-charging billionaire entrepreneur who founded the company in 1977 after doing a stint as a Mormon missionary in Asia — relinquish control of the daily management of NordicTrack’s parent company, iFIT Health & Fitness, sources close to the situation said. NY Post
March 25, 2022
US Gov suspends 25% China trade tariff on select bicycle products
A 25% trade tariff on a variety of bicycles and accessories imported into the USA, from China, has been paused, ensuring the products are excluded from the import duty. Bloomberg reports, “the U.S. Trade Representative’s office is reinstating the exclusions for 352 items.” The report further highlights, “…exemptions from Trump-era...
March 25, 2022
New Balance Opens Factory In Methuen, MA Producing MADE 990v5 Running Shoe
New Balance opened an 80,000-square-foot footwear factory in Methuen, MA, after undergoing a $20 million renovation. The factory began production in January 2022, signaling its commitment to U.S. manufacturing. The factory currently employs more than 90 people producing the brand’s MADE 990v5 running shoe. New Balance said it plans to...

March 25, 2022
The Pro’s Closet adds two leadership hires
LOUISVILLE, CO (March 25, 2022)/ENDURANCE SPORTSWIRE/ - The Pro’s Closet (TPC) is thrilled to announce that Kaitlin Cameron has joined the company as their new Chief Marketing Officer, and Paul Calandrella as their Vice President of Strategic Initiatives. Cameron joins TPC after serving as the VP of Global Consumer Marketing at...
March 25, 2022
Injured rider sues Costco and e-bike brand over right-front brake lever setup
An Arizona woman is suing San Diego e-bike company Phantom Bikes and Costco Wholesale for $6 million. Carol Penkert's suit claims her bike came set up so the right brake lever operated the front brake, which caused her to flip over the handlebar and sustain serious injuries. Bicycle Retailer

March 25, 2022
OPEX Fitness Expands InsideTracker Partnership to Deliver Unparalleled Personalized Training Resources for Professional Coaches
SCOTTSDALE, Ariz. – March 25, 2022/ENDURANCE SPORTSWIRE/ - OPEX Fitness today announced a partnership with InsideTracker, the leading truly personalized performance and nutrition system, following a successful pilot program in 2021 that gave coaches and clients access to InsideTracker Pro, delivering science-backed nutrition and lifestyle recommendations based on blood, DNA...
March 24, 2022
CLASH Endurance Announces Strategic Partnership with Outside Interactive, Inc.
Daytona Beach, FL (March 24, 2022) /ENDURANCE SPORTSWIRE/ - CLASH Endurance, a sports media brand known for its unique, family-friendly races at iconic speedways around the U.S., is excited to announce its latest partnership with Outside Interactive, Inc., the world’s leading creator of active lifestyle content, services, events and experiences....
March 24, 2022
Health-tech focus for Eckuity strategic investment in PTO
Eckuity, a global investment firm, has made a strategic investment alongside Sir Michael Moritz, partner at Sequoia Capital, in the Professional Triathletes Organisation (PTO). The amount of the investment was not disclosed. Based in New York, Paris and London, Eckuity is a global venture capital investor. It invests in early-stage...
March 23, 2022
Giant and Orbea say they have stopped business in Russia
After initially being unavailable to comment, Giant Group and Orbea each now say they have halted business in Russia due to the country's invasion of Ukraine. Bicycle Retailer

March 23, 2022
BibRave Provides Comprehensive Marketing Services Across All San Diego Running Co. Events
Portland, OR /ENDURANCE SPORTSWIRE/ - BibRave, the leading-edge endurance and fitness marketing agency, is partnering with San Diego Running Co. (SDRC) to provide full-service marketing. Supported SDRC events include Pacific Beach Half Marathon & 5K, America’s Finest Corporate Dash 5K, San Diego Santa Run, San Diego Resolution Run, San Diego...