BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
July 18, 2022
Scott Randall Named Global VP of Product at SMITH
PORTLAND, Oregon (July 18, 2022) /ENDURANCE SPORTSWIRE/ - SMITH – global market leader in snow goggles and helmets and industry innovator across bike helmets, sport, lifestyle, and prescription eyewear – is excited to announce the appointment of Scott Randall to the role of Global Vice President of Product. With over...
July 18, 2022
Inside the ‘crazy’ plan to boost track and field’s popularity before the 2028 Olympics
The series is part of a strategic plan formed by USATF and backed by World Athletics to take advantage of what it has called a critical six-year window in hopes of making track and field the country’s fifth-most-followed sport by the 2028 Summer Olympics in Los Angeles. AOL.com
July 18, 2022
ShowcasedProject FUERZA Launches NFT Collection from Cycling Icon Peter Sagan
Bedford, Virginia (July 18, 2022) /ENDURANCE SPORTSWIRE/ - One of the most successful and popular pro cyclists to come around in many years, Peter Sagan, will launch his collection of NFT art as part of Project FUERZA. The power and biometric data-inspired NFT art program launched on July 1, with...
July 15, 2022
Inga Stenta, Former Reebok US Marketing Lead, Joins Nix Biosensors as Chief Marketing Officer
BOSTON, MASS. — JULY 15, 2022 /ENDURANCE SPORTSWIRE/ – Nix, the biosensor company delivering health and wellness data to consumers, today officially welcomes Inga Stenta, Reebok’s former Head of US Marketing, as Chief Marketing Officer. Stenta, who for the past four months served as Nix’s interim CMO, served more than 10 years...
July 15, 2022
ShowcasedTailwind Nutrition Launches Active Hydration Drink Mix for Active Lifestyles
Durango, Colo. /ENDURANCE SPORTSWIRE/ - Tailwind Nutrition, the leading provider of simple and complete sports nutrition products for athletes, is launching Active Hydration, a drink mix containing electrolytes, collagen, and vitamin C. Active Hydration mixes clear with water, has a light, fruity taste, and is a refreshing way to keep...
July 14, 2022
CTS Founder Chris Carmichael selects Jeff Pierce as CEO
(Colorado Springs, CO – July 14, 2022) /ENDURANCE SPORTSWIRE/ CTS Founder Chris Carmichael has selected Jeff Pierce, most recently Director of Elite Athletics at USA Cycling, to succeed him as the company’s CEO. Chris, who founded CTS 22 years ago, will continue with the company as “Founder, Chairman, and Chief...
July 14, 2022
HOKA unveils the all-new Bondi 8
* MEDIA ALERT * MEDIA ALERT * MEDIA ALERT * WHO: HOKA unveils the all-new Bondi 8 WHAT: One of the hardest working shoes in the HOKA lineup, the Bondi 8 takes a bold step forward this season. The ultra-cushioned Bondi 8 is reworked with a softer and more resilient...
July 13, 2022
Peloton competitor Tonal cuts 35% of workforce as it prepares for possible recession, IPO
Tonal, the connected fitness equipment maker that counts tennis superstar Serena Williams and Amazon’s Alexa fund as backers, is cutting 35% of its workforce, affecting all levels of its business, CNBC has learned. CNBC
July 13, 2022
Endurance Zone receives investment from Worldpay Co-Founder
/ENDURANCE SPORTSWIRE/ – Endurance Zone, a global sports technology platform that rewards consumers for being active has secured funding from serial entrepreneur and investor, David Sear. David Sear, a highly respected figure in fintech, has been investing in companies for more than 20 years. Mr Sear who was the former COO...
July 13, 2022
Presca Sportswear announce their First Ever Retail Partnership with Wolf & Badger
/ENDURANCE SPORTSWIRE/ – Presca Sportswear (https://www.prescasportswear.com/) have joined the popular independent fashion retail site Wolf & Badger. The entire Presca range has been made available on the Wolf & Badger site, who pride themselves in stocking ‘the world’s best independent brands’ and are renowned for finding the newest up and coming...
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