BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
December 14, 2022
Famer and 3STEP Sports Announce a Multi-Year Partnership To Deliver Lacrosse Training Curriculum to 3d Lacrosse Players and Coaches
NEW YORK, NY, December 14, 2022 /ENDURANCE SPORTSWIRE/ - Famer, the virtual sports coaching and mentorship platform, today announced a partnership with 3d Lacrosse, one of the largest and most successful youth lacrosse organizations in the United States and part of 3STEP Sports. Founded in 2009, 3d Lacrosse has grown...
December 14, 2022
Can an NFT generate real world bike sales?
For those of us still firmly grounded in the real world, the question (even as digital natives) is, “Does any of this positively impact our cycling business?” For Zwift, with the academy, the answer is a 100% positive “Yes”. Add to that TrainerRoad, Sufferfest, Rouvy, RGT and there’s not much...
December 14, 2022
Spike raises $700k to help digital health apps utilize wearable data
On average, a digital health company will integrate between four to eight wearables to allow their users to connect the device they use. It’s expensive and resource-intensive to develop wearables integrations in-house; meanwhile, cross-sensor data is complex, scattered, and making data usable requires data engineering headcount and domain-specific know-how. Vator...
December 14, 2022
iFIT Launches Kayla Itsines-Led Prenatal and Postpartum Pregnancy Content Series with More Than 80 Workouts to Its Millions of Members
(Logan, UT) /ENDURANCE SPORTSWIRE/ - iFIT is proud to offer its first ever prenatal and postpartum workout series, with original programming created by iFIT Trainer, SWEAT co-founder, and women’s fitness icon Kayla Itsines. The multi-part prenatal workout series, filmed during Itsines’ second trimester of her second pregnancy, is live now...
December 14, 2022
SUAREZ Gran Fondo National Series Strengthens Partnership with Garda Bike Hotel
(Gettysburg, PA – December 14, 2022) /ENDURANCE SPORTSWIRE/ - The SUAREZ Gran Fondo National Series has strengthened its long-term partnership with Garda Bike Hotel and their Andiamo Cycling experiences, Italy’s premiere cycling hotel and guiding service located on the shores of Lake Garda. All Series riders will have access to...
December 14, 2022
Kane Footwear Receives B Corp Certification
Westport, CT (December 14, 2022) /ENDURANCE SPORTSWIRE/ - Kane Footwear, a leader in active recovery footwear, is proud to announce that they are officially a Certified B Corporation – one of the highest honors of companies in the ESG space. Kane began the process of becoming B Corp Certified immediately...
December 14, 2022
The Winter Wildcat Rogaine uses Enabled Tracking again in 2023
/ENDURANCE SPORTSWIRE/ - Enabled Tracking will be back for the fourth year in a row to provide real-time GPS tracking and SportIdent ePunch timing for the Winter Wildcat, a 2-day Rogaine event hosted by TanZ Navigation to be held at the Summit Bechtel Family National Scout Reserve near Glen Jean,...
December 14, 2022
Accomplished Bicycle Executive Ira Becker hired to lead Bike Insurance Partnerships
December 14, 2022 / ENDURANCE SPORTSWIRE / – BikeInsure, an insurtech company specializing in bicycle insurance for cyclists in the United States, is thrilled to announce that it has hired Ira Becker as BikeInsure President. The original standardized bike insurance product aims to afford each bicycle and eBike owner across...
December 14, 2022
BibBoards and Race Announcer Fitzness Partner Up
/ENDURANCE SPORTSWIRE/ - BibBoards has partnered with Fitz Koehler to provide customized BibSNAPS for the Noisy Nation, a group of Fitz's followers that are using fitness to add ten years to their life. Fitzness International works to provide fitness education to anyone looking to live a healthier life, especially those...
December 13, 2022
Adidas, Paris Hilton and More Celebrities Sued Over ‘Misleading’ Bored Ape NFT Promotions
Adidas and a slew of celebrities, including Paris Hilton, Stephen Curry and Serena Williams, have been named in a class action lawsuit over their promotion of digital currencies and NFTs from Yuga Labs, including its flagship NFT collection Bored Ape Yacht Club (BAYC). With regard to Adidas, the suit claims that...
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