BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
June 4, 2024
Pelotan Welcomes Kristian Blummenfelt and Gustav Iden as Athlete Investors Amid U.S. Market Expansion
/ENDURANCE SPORTSWIRE/ – Pelotan, the high-performance sunscreen brand engineered for athletes, is proud to announce that world-renowned triathletes Kristian Blummenfelt and Gustav Iden have joined the Pelotan family as athlete investors. This exciting partnership comes at a pivotal moment as Pelotan embarks on an investment round aimed at expanding into...
June 4, 2024
TriDot And 3x IRONMAN World Champion Craig Alexander Launch Exclusive Global Coaching Partnership
DALLAS, TX – JUNE 4, 2024 /ENDURANCE SPORTSWIRE/ – TriDot, an award-winning division of Predictive Fitness, Inc. and the Official Training Platform of IRONMAN®, and 3X Hawaii IRONMAN World Champion Craig “Crowie” Alexander, announced today an exclusive and wide-ranging global coaching partnership that includes Crowie’s renowned Sansego Triathlon Club. TriDot...
June 3, 2024
TrainingPeaks Partners with AusCycling as Official Software Provider
Louisville, Colo., June 3, 2024 /ENDURANCE SPORTSWIRE/ - TrainingPeaks, the industry-leading training app for endurance coaches and athletes, today announced an exclusive partnership with AusCycling — the national sports organization responsible for the development, facilitation and growth of all forms of cycling and riding in Australia. Under the new agreement,...
May 30, 2024
supertri Announces New Team Franchise Model and Podium Racing as First License Owner
/ENDURANCE SPORTSWIRE/ – supertri is making a departure from the traditional model of league-owned teams to a bold new structure of franchise-based ownership and can today announce the first of its four teams as Podium Racing. supertri’s new initiative is a strategic move designed to enhance the league's resonance with...
May 30, 2024
BibRave Partners with Hydration Technology Pioneer, Water.io for North American Launch
Boston, MA /ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, recently launched a partnership with the groundbreaking Israeli technology company, Water.io - the powerhouse behind some of the world's most innovative smart water bottles. This collaboration marks a significant step forward in enhancing hydration technology and education...
May 29, 2024
Suunto Named Presenting Sponsor of 2024 Hardrock Hundred Livestream
Silverton, COLORADO /ENDURANCE SPORTSWIRE/ - Mountain Outpost is excited to announce a partnership with Suunto, a global leader in the wearables space, for the 2024 Hardrock Hundred Livestream. This collaboration will help bring an elevated livestream experience to one of the most iconic 100-mile foot races in the world to...
May 29, 2024
USA: E-bikes could become more expensive after June 14
In the USA, e-bikes could become significantly more expensive, as importers of Chinese-produced parts will face higher costs. An exclusion from tariffs imposed on imports from China will expire on June 14, meaning importers will pay an extra 25% duty on top of any existing tariffs. The change affects e-bikes,...
May 29, 2024
Dick’s net sales increase 6%, leading to improved full-year outlook
Dick's Sporting Goods reported net sales increased 6.2% year-over-year and raised its full-year outlook. Net sales for the quarter ending May 4 were $3.02 billion, compared with $2.84 billion at the same time last year. Net income for the quarter was $275 million, down 10% year-over-year from $305 million. Earnings...
May 28, 2024
Merida bikes sales drop by 29.8% as industry slump rumbles on
Merida bikes are the latest firm to report a drop in sales in the current year as the effects of the global pandemic period continue to reverberate throughout the bike industry. The brand - which provides bikes for leading WorldTour team Bahrain Victorious - has been forced to stomach a...
May 24, 2024
Deckers CEO Says Innovation is Hoka’s ‘Top Priority,’ as the Performance Shoe Brand Continues to Grab Market Share From Nike
On the product front, Hoka is driving growth and consumer acquisition through innovative updates and new introductions across a diverse assortment of footwear. Innovation is the Hoka brand’s top priority, continuing to develop groundbreaking products that energize consumers around the world. FN
