News Topics
-
February 1, 2022
[Infographic] 53% of journalists plan on covering more in-person events in 2022
So, as part of our State of Journalism survey, we asked journalists how they plan to cover in-person and virtual events in 2022. Today, we’re giving PR pros a sneak peek of the results to better understand the events journalists are prioritizing—and help you plan a slightly more precedented year (fingers...
-
January 31, 2022
Cowboy Raises $80m to Further Accelerate the Adoption of Cycling
This new capital injection, bringing the total raised by Cowboy to $120 million, follows the launch of the Cowboy 4 in May 2021 which garnered record sales, a successful expansion into the Nordics and the U.S., and the recent introduction of Cowboy Care — an industry first, all-inclusive, on-demand repair...
-
January 31, 2022
Peloton internal docs show it slashed 2022 sales goals for apparel unit after segment revenue more than doubled last year
Peloton has slashed 2022 sales projections for its apparel business, according to internal documents obtained by CNBC. Momentum in the unit, which is run by Chief Executive John Foley’s wife, seems to be fading heading into the next year, after apparel revenue more than doubled to over $100 million from 2020 to 2021. CNBC
-
January 31, 2022
Eating disorders and professional cycling: the thin end of the wedge
Former Slovenian pro Janez ‘Jani’ Brajkovič raced in the Tour de France, the Vuelta and the Giro, but in private he was battling a series of harrowing eating disorders. As a bulimic, Brajkovič would routinely make himself sick after eating. But Brajkovič is not alone: a recent study in the...
-
January 28, 2022
In 2020, the Running Industry Promised Inclusivity. We Still Have Work to Do.
A big frustration in current social justice movement has been seeing how quickly people move on once a topic was no longer trending—as if posting a black square and hashtagging a run with #IRunWithMaud had solved racism. Statistics show that support for the Black Lives Matter movement among white Americans...
-
January 28, 2022
Here’s How Much Olympic Athletes Can Earn for Winning Medals, Sponsorship and More
More than half of U.S. Olympic hopefuls, or 59%, reported making less than $25,000 during the year of their respective Olympics, according to a COVID-19 impact survey distributed to 4,400 athletes by the United States Olympic & Paralympic Committee (USOPC). A total of 643 Olympic athletes and 94 Paralympic athletes...
-
January 28, 2022
Canyon Bicycle Appoints CEO
Canyon Bicycle appointed former Nike executive Nicolas De Ros Wallace as its new CEO. De Ros Wallace is a veteran of international management, e-commerce and sales development for sports and fashion brands. SGB Media
-
January 27, 2022
Emerald Releases First B2B Events Research Report
Emerald Holding released its first annual research report reflecting the changing expectations influencing and shaping the future of the business-to-business (B2B) events industry. Developed by the company’s content strategy and marketing agency Content4Demand, G3 Communications, “B2B Event Industry Outlook Report 2022, Charting Success Amid Evolving Expectations” surveyed more than 1,000...
-
January 27, 2022
Specialized to add consumer-direct sales on Feb. 1
Specialized Bicycle Components will begin direct online sales of bikes to U.S. consumers next week, adding a “Rider Direct” option for the purchase of non-electric bikes from its website. Bicycle Retailer
-
January 27, 2022
As events return, amateur athletes exercise their pent-up demand for travel
Destination athletic events are reporting big spikes in interest and selling out quickly. And there are reasons travel and competing in person in athletic events are among the things people particularly missed during the pandemic. Boston Globe (paywall)
-
January 27, 2022
Belgian e-bike firm Cowboy raises $80 million in latest funding round
E-bike designer Cowboy has announced an $80 million Series C financing milestone. The new capital injection, bringing the total raised by Cowboy to $120 million, follows the launch of the Cowboy 4 in May 2021, an expansion into the Nordics and the US, and the recent introduction of Cowboy Care....
-
January 27, 2022
25 women to watch in Run Specialty in 2022
This month's issue of Running Insight is devoted to the women who have changed the run specialty business for the better and their impact on the running business at all levels. Running Insight
-
January 26, 2022
Peloton’s archrival – maker of NordicTrack bikes – faces crippling lawsuit
The maker of NordicTrack exercise bikes has been slapped with a $300 million lawsuit that threatens to force the company toward bankruptcy, The Post has learned. iFIT Health & Fitness – which scrapped plans to go public in October after archrival Peloton revealed pandemic-driven demand for exercise bikes was tanking...
-
January 26, 2022
Adidas Plans More Than 2,800 New Hires In 2022
Adidas said it plans to hire more than 2,800 employees in 2022, including more than 800 in its home country of Germany. Adidas said the majority of the new employees, more than 900 people, will be hired to work in Adidas retail stores. More than 500 positions will be filled in the...
-
January 26, 2022
World’s Coldest Marathon Held in the “Coldest Town on Earth”
Sixty-five runners braved minus 63 degree Fahrenheit temperatures to run the 2022 marathon, half, and 5k races in the Russian region of Yakutia. Local runner Vasily Lukin won the full marathon distance with a time of 3:22. The win marked the second time Lukin, a teacher from Churapcha Institute of Physical Culture and...
-
January 25, 2022
MUST READ: Exploring Zwift’s Fitness Metaverse
A fitness company born out of gaming, Zwift is reimagining exercise, starting with indoor cycling. Having raised more than $600 million in funding, the billion-dollar company plans to launch its own smart bike and aspires to make virtual racing an Olympic sport as it continues to build an expansive virtual...
-
January 25, 2022
Welcome to Outside Run
PodiumRunner is becoming part of Outside Run, a new destination on Outside Online where you’ll find the most authoritative, authentic advice and commentary on the sport. At Outside Run, runners of all ages and levels are provided the resources to train more effectively and enjoyably, select new gear intelligently, and stay healthy....
-
January 25, 2022
PodiumRunner gone; now part of Outside Online
PodiumRunner, one of the media brands in the Outside portfolio, is becoming part of Outside Run, a new destination on Outside Online. While much of the content on Outside Run will remain free, premium articles, reviews, and training plans online will be available by joining Outside+. Outside
-
January 25, 2022
Study launched to track how Covid-19 affects runners
To investigate exactly how Covid-19 and pandemic-related factors have affected runners, Nottingham University has begun a global research project into the impact of Covid-19 on running, training and recovery. Runners World
-
January 25, 2022
Is the bicycle retailer missing a trick on insurance sales?
When it comes to add on sales most commonly attached to new bikes leaving the show- room it’s generally lights, locks and mudguards that are most commonly listed on receipts. Much further down the list, according to CI.N’s house research on the subject, comes cycle insurance. In fact, our 2021...
-
January 24, 2022
Study reveals impact 10 minutes of exercise can have on adults over 40
More than 110,000 US deaths could be prevented each year if adults over 40 added 10 minutes of daily moderate to vigorous physical activity to their normal routines, according a study published Monday in the journal JAMA Internal Medicine. An increase of 20 or 30 minutes could lead to even more lives...
-
January 24, 2022
A Physiological Look At What The Body Goes Through In An Ironman
The changes the body undergoes in 12 hours of extreme exertion are similar to some that occur over 20 years on inactivity. From a physiological perspective, there’s something to this perception of Ironman completion as a kind of sudden aging. Triathlete
-
January 24, 2022
Consortium announces agreement to buy Accell Group
A private consortium headed by Kohlberg Kravis Roberts & Co. reached a conditional agreement to buy the Accell Group N.V. and take it off the stock market. The group, which includes Teslin Alpine Acquisition B.V., reached agreement on an all-cash offering for its shares for 1.56 billion euros ($1.76 billion)....
-
January 21, 2022
A 57-Year-Old Man Survived a 4-Mile, 26-Hour Swim After Tonga’s Tsunami
Lisala Folau, a 57-year-old retired carpenter, spent more than a day floating alone at sea following the eruption of the Hunga Tonga-Hunga Ha’apai volcano on January 15. It’s a story as wild as it sounds. The Inertia
-
January 20, 2022
Peloton Can’t Catch A Break
Peloton continues to struggle following a tumultuous year and revelations of potential layoffs, halted production, and a stock sale by insiders. The company reported a net loss of $372 million in fiscal Q1 2022, a steep increase from the $49.8 million loss in the same period a year prior. Prior to the...