News Topics
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August 17, 2020
Fitbit Premium Reaches 500,000+ Paid Subscribers in First Year
Fitbit announced that Fitbit Premium, its paid membership service that gives guidance to help users move more, manage stress, sleep better and eat well, has reached more than 500,000 paid subscribers in less than a year since launch. Read more on BusinessWire.
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August 15, 2020
Nike’s controversial Vaporfly shoes make runners faster — so runners sponsored by other brands are blacking them out to wear in secret
Research suggests the Vaporfly soles give runners more energetic efficiency: at least a 4% boost over shoes from competing brands. Some runners sponsored by other brands have worn the shoes, but blacked out the Nike logo and neon colors with marker so it isn't visible. Read more on Business Insider.
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August 14, 2020
Riders hit by ‘icy ping pong balls’ as hailstorm descends on cycling’s Critérium du Dauphiné
The second stage of the race ended in chaos as riders were pelted by large hailstones, with riders running for cover, hit hard and some with painful welts on their backs and necks. Read more on CNN Sports.
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August 13, 2020
Mask Production: Protection for Runners Developed by Leading Brands
Runners are increasingly looking to add face masks to their run routine to keep themselves, their running partners and even passers-by safe during the pandemic. Brands across the sports spectrum have responded, with innovative and technical products that answer the call for safe, effective and stylish offerings. Read more on...
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August 13, 2020
Are Neck Gaiters Really ‘the Worst’ COVID-19 Face Covering?
The easy up, easy down, flexible, outdoor exerciser’s BFF, the neck gaiter face covering, got lots of hate this week, after a Duke University study said that they are “worse than wearing no mask at all.” But is it really that ineffective? A new study took a closer look. Read...
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August 13, 2020
Runner breaks European record, disqualified for wearing NEXT% shoes
Sondre Moen of Norway broke the European one hour track record, running over 21K in an hour and clocking 56:53 in the 20,000m en route, another national record. Unfortunately, the new World Athletics shoe rules had already taken effect, and the shoes he wore disqualified him, and his record did...
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August 13, 2020
Asics Sales Drop 21.5 Percent In Half
Asics Corp. reported a loss in the six months ended June 30 as sales dropped 21.5%. In North America, sales were down 27.1% but online sales grew 151% in the region. Read more on SGBMedia.
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August 13, 2020
Apple reportedly taking on Peloton, Nike with online exercise classes
As the pandemic continues to keep people away from gyms, Apple is developing online exercise classes available through a monthly subscription. The classes would stream on Apple products including iPhones, iPads, and Apple TVs. With the project codenamed "Seymour." Read more on Mashable.
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August 11, 2020
SoulCycle Just Launched Outdoor Classes Across the U.S. — and They’ll Make You Feel Like You’re Back in the Studio
The boutique spinning studio has launched an outdoor iteration of its cult-favorite workout, aptly named SoulOutside, taking their outside classes to Boston, Hoboken, and Santa Monica, Dedham and Chestnut Hill. The outdoor classes differ from indoor as the music that sets the vibe of the class will be played through...
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August 11, 2020
How the Pandemic Running Boom Affects Pro Athletes
Runners who are sponsored by smaller companies might be in a better position than those who are signed by major brands. For professional runners, the cancellation of big-ticket races signifies a loss in prospective appearance fees and prize money. Some athletes might also be contractually obligated to run a pre-set...
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