News Topics
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July 30, 2024
Brooks Running Continues 2024 Surge with All-time Record in Quarterly Revenue
Brooks Running reached a new record in global quarterly revenue in the second quarter of 2024, up 15% year over year driven by double-digit growth in its wholesale and direct-to-consumer channels. In North America, Q2 revenue increased 19% year over year with continued success of the brand’s Glycerin 21 super franchise,...
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July 27, 2024
American cyclist Taylor Knibb falls off her bike FOUR times and her mechanic also takes a tumble as wet weather causes CHAOS in Paris Olympics time trials
A flurry of cyclists have fallen off their bikes on the first morning of the Paris Olympics as participants struggled to cope with the wet conditions. US athlete Taylor Knibb skidded off four times during the women's road cycling time trials as the rain cascaded down in the French capital. And she...
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July 26, 2024
After the bike industry’s pandemic boom and bust, what’s next?
Investment bank Houlihan Lokey, with management consulting firm Kearney, recently released a research report [PDF] attempting to predict what the next few years look like for the bike industry, and it’s overall a rosy picture: supply chains stabilizing, inventory overhang dissipating, and gradually rising sales. But the most interesting prediction was a...
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July 25, 2024
Asics Debuts 3D Printed Sockliners Made for Individual Foot Shapes at New Personalization Studio in Paris
According to the athletic brand, it has partnered with French tech company Dassault Systèmes to open a studio in Paris to test a new service providing on-demand sockliners personalized for individual foot shape. Dubbed the “Asics Personalization Studio,” the company described the activation as an “ultra-compact factory.” At the studio,...
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July 25, 2024
Nutrition brand Maurten scores $22 million investment
Swedish sports nutrition brand Maurten has closed on a 20 million euro ($21.7 million) investment led by IRIS Ventures. The investment round also had participation from existing investors including Dan Sten Olsson, the CEO of Stena Sphere, a Swedish investment firm. Maurten, founded in 2015, offers high-carbohydrate gells, drinks and...
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July 25, 2024
Deckers Continues to Ride High With Help From Hoka and Ugg in Q1, Finds New Home For Sanuk
Shares for Deckers Brands were up over 8 percent in after-hours trading on Thursday as the company continues to see robust sales from Hoka and Ugg. The Goleta, Calif.-based footwear company reported net sales in the first quarter of 2025 increased 21.1 percent to $825.3 million compared to $675.8 million the same...
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July 23, 2024
The ACSM American Fitness Index
The ACSM American Fitness Index (Fitness Index), a ranking of America’s 100 largest cities, celebrates healthy, active lifestyles. Cities with the highest scores are considered to have strong community fitness, a concept analogous to individuals having strong personal fitness. The 2024 Fitness Index ranked Arlington, VA as the fittest city in America for the...
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July 23, 2024
Maurten Secures $22M for Next-Gen Energy Gels
Maurten, a Sweden-based sports nutrition company that’s created an advanced carbohydrate fuel ecosystem, is having a stellar month, just in time for the Olympics. Following a €20 million ($21.7 million) investment led by IRIS Ventures, the brand is now entering its next growth phase, with plans to expand beyond sports...
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July 23, 2024
US rapper Snoop Dogg to carry torch ahead of Paris opening ceremony
American rapper Snoop Dogg will be among the torchbearers carrying the Olympic flame in the final stretch before the opening ceremony of the Paris Games on Friday. Snoop Dogg, 52, will carry the torch through the streets of Saint-Denis, the underprivileged northern Paris suburb that is home to the Stade...
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July 22, 2024
Ironman Announces New Pregnancy and Parenthood Policy for Age-Groupers
Today Ironman changed a policy would now allow athletes entry to the same event for up to two years if a triathlete registered for one of their races and then became pregnant—a response, in part, to an article published by Triathlete in June, Ironman said. The new policy touches more than simply a race registration...