News Topics
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October 9, 2025
What Gear Are the Pros Using?
They move so fast. At the 2025 Ironman World Championship, the women are saying that it’ll take an 8:20 to take the crown. Moving that quickly, how can we possibly know the special, well-tested gear they’ll use en route to a new era of Ironman racing? triathlete
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October 9, 2025
Parkrun will make you happier, new study says
A huge U.K. study backs up what many parkrunners have long suspected: parkrun boosts happiness. As reported by News Medical, researchers surveyed nearly 80,000 participants to see how running, walking and volunteering affect life satisfaction. Canadian Running Magazine
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October 9, 2025
Cyclists Gear Up for GreatNess at Etape Loch Ness 2026
Inverness, Scotland (October 9, 2025) /ENDURANCE SPORTSWIRE/ - The countdown is on to the UK's most spectacular cycling event, as the Etape Loch Ness returns on Sunday, 26 April 2026, promising riders a truly unforgettable journey through the Scottish Highlands. Now entering its 12th edition, the 2026 sportive is set...
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October 9, 2025
Entries Now Open For New ’10km Run Gold Coast T100′ Run
October 9, 2025 /ENDURANCE SPORTSWIRE/ - Entries have opened for an exciting new 10km fun run showcasing the Gold Coast’s stunning coastline around Surfers Paradise as part of the inaugural Gold Coast T100 Triathlon over 21-22 March, 2026. The mass participation 10km run will be a feature of the two-day...
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October 9, 2025
Superfeet Redefines Performance Insoles with the Launch of Run Pacer Elite
FERNDALE, Wash. (October 9, 2025) /ENDURANCE SPORTSWIRE/ — The newest innovation in running isn’t a shoe, it’s inside one. Today, Superfeet, the global leader in performance insoles, proudly announces the launch of Run Pacer Elite, a breakthrough insole featuring a unique carbon fiber plate and advanced supercritical foam that together...
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October 9, 2025
IRONMAN and Hawai`i: A Special Bond Founded on the Importance of Community Connection, Living Aloha, and Celebrating Human Achievement
- Live Aloha initiative encourages all those attending, visiting, and participating in the 2025 IRONMAN World Championship in Kailua-Kona to respect, connect with, and celebrate the Hawaiian culture, lands, and people - Family, friends, spectators and the entire Hawai`i community encouraged to celebrate the amazing accomplishments of the world’s best...
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October 9, 2025
Copperfield 5K Cold Run 2025 Debuts Color-Changing Medal
October 7, 2025 /ENDURANCE SPORTSWIRE/ - The Copperfield 5K Cold Run, set for October 11, 2025 in Louisville, KY, is adding extra excitement to this year’s event with a color-changing finisher medal designed and produced by X T-shirt. Medal Tells the Story The medal, shaped like a house to reflect...
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October 9, 2025
Eternal Expands Into Comprehensive Primary Care, Putting Whole-Person Well-Being at the Center
San Francisco, CA — October 9, 2025 /ENDURANCE SPORTSWIRE/ - Eternal, the science-backed preventive health company dedicated to helping people live and feel their best, today announced the launch of integrated primary care services. This expansion combines everyday medical care with Eternal’s advanced testing programs and personalized health planning. With...
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October 8, 2025
EXEC: Analyst Sees Lululemon Potentially Following Similar Downspin as Under Armour
Jeffries’ Randy Konik reiterated his “Outperform” rating on Lululemon and further reduced his price target to $120 from $150 as he believes the athleisure retailer could suffer the same fate as Under Armour as fashion shifts, strategic missteps and competition from Alo/Vuori derail the company and cause its vaunted metrics...
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October 8, 2025
The Hottest Fitness Trend Just Went Luxe: Life Time and Aion Forge Strategic Partnership to Bring Weighted Vests to Millions
Life Time, the nation's premier healthy lifestyle brand, and Aion, the performance brand redefining resistance training with its patented weighted vests, announced a strategic partnership that will integrate Aion into Life Time's robust ecosystem spanning more than 185 clubs across the U.S. and Canada, athletic events and the free Life Time...