News Topics
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May 26, 2023
Hoka Added $521 Million In New Revenue In Fiscal 2023; DTC Remains Focus
Global Hoka brand revenue for fiscal year 2023 increased 58.5 percent, or $521 million, versus the prior fiscal year to $1.41 billion, the fourth consecutive year Hoka has delivered revenue growth above 50 percent. Let that sink in; $521 million in additional annual revenue—for a running brand. Hoka brand net...
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May 25, 2023
Commentary: What’s Going On With the PTO?
Things are changing for a group once focused on helping all pros. How does it play (or not play) with others? A look at an organization in transition. (possible Paywall) Triathlete
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May 25, 2023
Lululemon Launches Blissfeel Trail Running Shoe With Enhanced Grip & Springy Cushioning
Lululemon made waves when it debuted its first-ever Blissfeel sneaker last summer. The athleisure brand has continued to expand its collection by adding a new style to its lineup — the Blissfeel Trail Running Shoe. The new sneaker is the first one from the company that’s designed specifically for trail...
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May 25, 2023
Lululemon To Expand Vancouver HQ, Add 2,600 New Jobs Over Five Years
Lululemon announced today that it will create over 2,600 new jobs in Vancouver over the next five years. The expansion of lululemon’s global headquarters in its hometown promises to significantly boost British Columbia’s prosperity. With its British Columbia origins, Lululemon has employed and continues to employ thousands of Canadians, while...
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May 25, 2023
Full Circle Events purchases rights to produce Carmel Marathon
The name Full Circle Events seemed appropriate for Jay Druba’s new race management company. Druba was an intern in 2011 for the Carmel Marathon. Now Druba and his wife, Kati, have purchased the rights to Carmel Marathon from the Carmel Road Racing Group. This will be the only event Full...
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May 24, 2023
People Who Exercise Handle Pain Better, Study Finds
A little bit of exercise can help keep pain in check, researchers in Norway have found. Their newly published study suggests that physically active people have a higher pain tolerance on average than those who are sedentary, while higher levels of physical activity might further increase people’s tolerance. Unfortunately for...
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May 23, 2023
Equinox Unveils Luxury Loyalty Program
Equinox is playing the part of concierge to its clientele. The high-end health club operator announced an exclusive program called Equinox Circle, granting gym members access and perks to luxury brands across healthtech, nutrition, travel, and more. Fitt Insider
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May 23, 2023
Peloton seeks to rebrand as ‘more than a bike company,’ shift from ‘exclusivity to inclusivity’
Peloton is shifting perceptions from in-home to everywhere, fitness enthusiasts to people at all levels, exclusivity to inclusivity across all Peloton Members present and future. Its app will now offer five membership tiers, including three newly-launched tiers that allow users to work out with or without equipment and independently or...
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May 23, 2023
Rick Hoyt, whose late father pushed him through decades of Boston Marathons and other races, has died at 61
Rick Hoyt, the man who was pushed in a wheelchair by his father in 32 Boston Marathon races, died Monday morning. Hoyt, 61, died due to complications with his respiratory system, according to a family statement posted on The Hoyt Foundation’s Facebook. Rick, who had cerebral palsy that left him...
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May 23, 2023
Netflix Tour de France TV show Unchained set to get second season
Netflix's Tour de France documentary series, Unchained, is to return for a second series, with filming at the 2023 Tour, Cycling Weekly understands. Cameras are expected to follow teams in the build up to the biggest race of the year and then at the event itself, as they did last...
