PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
July 22, 2021
Pikes Peak APEX presented by RockShox Welcomes Springs Wealth Group as 2021 Supporting Sponsor and Co-Host of the APEX Awards and After Party
Colorado Springs, CO, July 22, 2021 – Sports Strategies announces a partnership between Springs Wealth Group and Pikes Peak APEX. Springs Wealth Group joins The APEX as a supporting sponsor for 2021 and will co-host the APEX Awards & After Party on Sunday, September 26, 2021, following the fourth and...
July 22, 2021
Lake Sonoma Race Series Partners with Personalized Coaching from Trails & Tarmac
In an exciting and unique partnership designed to elevate the performance of ultrarunners, the Lake Sonoma Race Series has teamed with Trails & Tarmac to provide athletes competing in the Northern California ultra races personalized coaching in the lead up to the inaugural 50-mile and 100-kilometer events slated for Sept...
July 22, 2021
Ultra-Trail Harricana du Canada™ and The North Face extend their partnership for three years
La Malbaie – The Ultra-Trail Harricana du Canada™ is proud to announce that The North Face Canada has confirmed its partnership as the presenter of the event for the next three years (2021-2022-2023). The company, which specializes in sports clothing and accessories, mainly oriented towards mountain activities and trail running,...
July 22, 2021
Outside Announces New Hire, Senior Content Producer for Nutrition and Cooking, Biju Thomas
Boulder, Colorado — July 22, 2021 — Outside, Inc., the world’s leading creator of active & healthy lifestyle content, events, and experiences, announced Biju Thomas, chef, entrepreneur, cyclist, and food industry pro, has joined the Outside, Inc. team as Senior Content Producer for Nutrition and Cooking. Thomas will have a...
July 22, 2021
Santa Barbara Half Marathon Ready to Run on Sunday, November 7
SANTA BARBARA, Calif. – The Santa Barbara Half Marathon is set for Sunday, November 7. The road race event supports the Santa Barbara Running Association’s (SBRA) youth running programs. Organized by Run Local®, the fall event welcomes runners and walkers from the local community and around the country to be inspired...
July 22, 2021
Challenged Athletes Foundation Flagship Fundraising Weekend Returns to Reunite the Community and Raise Millions of Dollars
SAN DIEGO, CA – (July 22, 2021) – Returning live this October, the Challenged Athletes Foundation (CAF) is set to host the CAF Community Weekend featuring the 28th Annual San Diego Triathlon Challenge from October 22-October 24, 2021. For the first time in the event’s history, Sunday’s legendary events will...
July 21, 2021
Ann Arbor Marathon Returns This October
Ann Arbor, MI (July 21, 2021) – The 10th running of the Probility Ann Arbor Marathon will be held on October 24, 2021, after receiving final approval from Ann Arbor’s City Council last night. Typically held in March, it was postponed to October after the cancellation of both the 2020...
July 21, 2021
RSAA Secures Dates For Second Annual Tour the Trace
July 21, 2021 Nashville, TN. – RSAA, or better known as Rockstar All Access announced today it has secured dates for its second annual Tour the Trace cycling event. The 444 mile, 4 day stage event starts in Nashville, TN on November 19 and head south along the Natchez Trace...
July 21, 2021
Ride Santa Barbara 100 Partners with Squadra, Reveals 2021 Kit Design
SANTA BARBARA, Calif. – July 21, 2021 –Ride Santa Barbara 100 (RideSB100), the premier cycling event set on California’s Central Coast, has teamed up with Squadra to produce the official kit of the 10th anniversary ride scheduled for October 23, 2021. Squadra has designed a custom commemorative RideSB100 jersey in a...
July 21, 2021
XTERRA Racers Conquer “the Beast” at Beaver Creek Resort
Sam Osborne and Samantha Kingsford won the 12th XTERRA Beaver Creek off-road triathlon elite titles on a beautiful blue-sky day in Avon, Colorado on Saturday, July 17, 2021, with winning times of 2:05:29 and 2:34:00, respectively. It’s the 16th career XTERRA World Tour win for Osborne, the seventh for Kingsford,...
