PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
August 19, 2021
BibBoards Sponsors Tomorrows Champions
BibBoards, the company that has reinvented the efficiency and convenience of athletes` presentation through their innovative bibSNAPS, has announced another step towards making sports events more available, safe, and comfortable for athletes and their supporters. BibBoards will act as one of the 40th Annual Woodbridge Cross Country Classics sponsors scheduled...
August 19, 2021
The IRONMAN Group Acquires Premier Cycling Brand and Series Haute Route
LAUSANNE, Switzerland / TAMPA, Fla. (August 19, 2021) – The IRONMAN Group is pleased to announce today the acquisition of premier multi-day cycling event series Haute Route®, as well as the Gravel Epic®, a soon-to-launch multi-day gravel race event series. With the acquisition of these two brands and series, the...
August 19, 2021
Super League Triathlon Announces Major Expansion
Super League Triathlon (SLT) has today announced the launch of SLT Teams - a major expansion that will build a team franchise concept from the ground up adding new racing dynamics, and handing power to athletes, fans and stakeholders to help shape the future of the sport. After four years...
August 19, 2021
P3R Renews Partnership with Fifth Season as the Official Salad of the 2022 DICK’S Sporting Goods Pittsburgh Marathon
PITTSBURGH, PA (August 19, 2021) – P3R has renewed its partnership with Fifth Season, the Official Salad of the 2022 DICK’S Sporting Goods Pittsburgh Marathon. Following a positive response from Pittsburgh Marathon runners in 2021, the two organizations look forward to expanding the partnership as the Marathon Weekend of Events...
August 19, 2021
Gnarly Nutrition Releases New Video Series
SALT LAKE CITY, UT -- Gnarly Nutrition is excited to share “Fuel for Life,” the first brand video series from the sports nutrition company. The “Fuel for Life” series consists of 5-7 minute videos that explore personal contemplations and individual motivations of four endurance athletes. By pulling back the curtain...
August 19, 2021
The Buffalo Marathon Weekend Contributes $294,940 to Best-in-Class Cardiac Programs and Community Organizations in 2021
Buffalo, NY August 19, 2021. With the support of Kaleida Health, Tops Friendly Markets, and all of their sponsors, the Buffalo Marathon contributed $294,940 in cash and in-kinds to benefit their community in 2021. The Buffalo Marathon has contributed a total of $1,051,114 to community organizations and charities since 2001....
August 19, 2021
48th Edition of Credit Union Cherry Blossom Ten Mile Run to Feature Strong Fields for 2021 Men’s and Women’s USATF 10 Mile Championships Presented by Toyota
August 19, 2021, Washington, DC: It has been a long time coming — too long — and America’s finest distance runners are eager to toe the starting line at the 2021 Credit Union Cherry Blossom Ten Mile (CUCB), to be held in our Nation’s Capital on Sunday, September 12. With...
August 18, 2021
Enrollment for Zwift Academy Road Training Program Opens Today
Zwift, the online global fitness platform, has today announced the return of Zwift Academy. Zwift Academy community training program, perhaps best known for its talent ID program that has helped nine riders graduate to professional cycling teams, is also Zwift’s biggest and most inclusive training program. With enrollment open from...
August 18, 2021
Honey Stinger Partners with Soccer Star Catarina Macario
STEAMBOAT SPRINGS, Colo. (August 18, 2021) – Honey Stinger is excited to announce its partnership with professional soccer player Catarina Macario. Born in Brazil, Macario's passion for the game started at an early age, and although there were no girls soccer teams where she grew up, that didn't stop her....

August 18, 2021
woom bikes USA Named to Inc. 5000 List for the Third Year in a Row
AUSTIN, Texas – Aug. 18, 2021 – Inc. magazine announced that woom bikes USA is number 1,198 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. Companies on the 2021 Inc. 5000 are ranked according to percentage revenue growth from 2017 to 2020....