March 23, 2022

Showcased

Nutrition Coaching App, FuelIn, Announces Integration with Today’s Plan

(San Francisco, CA) /ENDURANCE SPORTSWIRE/ FuelIn announced today the integration of its nutrition coaching app with sports technology platform, Today’s Plan. This brings FuelIn one step closer to the mission of making personalized performance nutrition coaching available to all athletes around the world. The FuelIn program takes the complex world...

March 17, 2022

Showcased

2022 Team INFINIT Elite Roster Announced

Cincinnati, Ohio, March 17, 2022 — INFINIT Nutrition has revealed its 2022 Team INFINIT Elite roster featuring 24 new and returning athletes representing a diverse range of sports. The 2022 roster will be representing Team INFINIT in endurance sports like Triathlon, Cycling, Running and Paddling. Returning names include longtime INFINIT...

March 15, 2022

Showcased

SaltStick Launches Premium Race Ready Line of Electrolytes, Designed to Support Elite Performance

Thousand Oaks, Calif. — March 15, 2022 /ENDURANCE SPORTSWIRE/ - SaltStick Electrolytes (SaltStick) launched a new electrolyte capsule line today called Race Ready, made specifically for athletes who need to make informed decisions about what they put in their body when training and competing. SaltStick has long been a strong advocate for...

March 11, 2022

Showcased

Outside Interactive, Inc. Acquires Fastest Known Time, Plans for Enhancements as Site Engagement Continues Rapid Growth

BOULDER, Colo./ENDURANCE SPORTSWIRE/ - Outside Interactive, Inc. the world’s leading creator of active and healthy lifestyle content, events, and experiences, today announced the acquisition of Fastest Known Time (FKT), a rapidly growing website that’s widely recognized as the authoritative governor and database of speed records in running, hiking, and endurance...

March 9, 2022

Showcased

100% Announces Partnership with World No. 1 Triathlete Gustav Iden

SAN DIEGO, Calif. – March 9, 2022 /ENDURANCE SPORTSWIRE/ - 100%®, the San Diego-based sports performance company has announced a long-term partnership with the #1 ranked long-course Triathlete in the World, Gustav Iden. The 25-year-old Norwegian is recognized as the premier face of the next generation of triathlon. “We are excited...

March 9, 2022

Showcased

Kinetic Multisports Hires Amos Digital Marketing to Broaden Awareness for Its Poconos Triathlon Festival

/ENDURANCE SPORTSWIRE/ - The leading triathlon event production company in the Mid-Atlantic has opened registrations for the second annual Poconos Triathlon Festival. This June 10th - 12th, 2022 triathlon festival is a great racing vacation opportunity for athletes in New York City and the North East region. About Kinetic Multisports...

March 8, 2022

Showcased

100% Names New Global Eyewear and Snow Team to Support The Companies Accelerated Growth and New Category Expansion

SAN DIEGO, Calif. – March 8, 2022/ENDURANCE SPORTSWIRE/ - 100%®, the San Diego-based sports performance brand has announced the appointment of a new leadership team to support the company’s accelerated growth in eyewear, in addition to launching the company's first collection of snow products. Gwen van Lingen has joined 100%...

March 8, 2022

Showcased

Colorado Classic Seeks Multi-Year Commitment to Relaunch Event

Denver, Colo. (March 8, 2022) /ENDURANCE SPORTSWIRE/ - The Colorado Classic®, America’s premier women’s only racing event, announces a public partnership request in a final effort to relaunch the event. In an open letter to supporters, the founder behind the event, Ken Gart, explains the current position of the Colorado...

March 4, 2022

Showcased

Race Roster introduces mobile scanning solutions for quick and easy check-in

London, ON (Friday, March 4, 2022) - With Race Roster’s new mobile scanning solutions, event organizers can reimagine their check-in process. “We are always thinking of ways we can help organizers streamline their race day experiences, which includes eliminating long check-in line-ups!" Says Emily Lutz, Product Manager at Race Roster....

March 4, 2022

Showcased

Dean Karnazes appointed Chief Exercise Officer for Afloat

TAMARAC, Fla. /ENDURANCE SPORTSWIRE/ - Afloat, the creators of the reimagined and technologically advanced waterbed, have announced a new partnership with ultrarunner Dean Karnazes. Taking on the honorary title of Chief Exercise Officer, Karnazes will act as an ambassador for the brand, sharing how waterbeds offer a superior level of...

March 3, 2022

Showcased

Tucson Bicycle Classic THIS WEEKEND Brings Pro Teams, Novices Together for 3-Day Stage Race

March 3, 2022, Tucson, AZ /ENDURANCE SPORTSWIRE/ - The Tucson Bicycle Classic is excited to bring pro and novice cyclists together this weekend (March 4-6) for a challenging 3-day stage race! This race is in its 34th year, and has a reputation within the cycling community for being challenging, well-run...

March 3, 2022

Showcased

Speed Hound to Be Recovery Partner for Clash Miami

Menlo Park, CA (March 3, 2022)/ENDURANCE SPORTSWIRE/ - Speed Hound is proud to announce a partnership with Clash Endurance and named the official recovery sponsor for the Clash Miami event. While athletes swim, bike, and run their way through the south Florida terrain, they’ll have the full support of Speed Hound...

March 3, 2022

Showcased

Danny Woods joins global digital agency, in significant international growth push

/ENDURANCE SPORTSWIRE/ - Respected fitness industry professional Danny Woods has joined market leading global technology agency SweatWorks as Global Client Services Director, based out of the UK. Founded in 2012, SweatWorks is a software and hardware technology agency working exclusively with consumer and commercial fitness and wellness brands.  Danny joins...

March 3, 2022

Showcased

Sports Backers, Allianz Partners announce partnership for Allianz Partners Richmond Marathon

RICHMOND, VA /ENDURANCE SPORTSWIRE/ - Sports Backers announced today a new partnership with Allianz Partners, making the consumer specialty insurance provider the new title sponsor of the Allianz Partners Richmond Marathon. The 2022 event is set for Saturday, November 12, in downtown Richmond, and also features the CarMax Richmond Half...

March 3, 2022

Showcased

“(B)east Coast Badwater” Returns to Bald Head Island

Bald Head Island, NC /ENDURANCE SPORTSWIRE/ - With 50km and 51-mile race options and a start line at the foot of the Old Baldy lighthouse, the Badwater Cape Fear ultramarathon features a twelve-mile warm-up on the car-free, one-lane-wide roads and maritime forest trails of Bald Head Island, followed by either 19.5 or 39 miles...

March 3, 2022

Showcased

Celebrating Excellence in Women’s Running

/ENDURANCE SPORTSWIRE/ - American women are running faster than ever, from the elite level all the way down to amateur marathoners. “Every single race, I feel like people are going after records,” says Emily Sisson, who ran the fastest U.S. marathon debut on a record-eligible course. “It’s a cool time right...

February 25, 2022

Showcased

Catalina Island Marathon will be California State Off-Road Marathon Championshp

LOS ANGELES /ENDURANCE SPORTSWIRE/ - Today Spectrum Sports Management announces that moving forward the Catalina Island Marathon will be known as the California Trail Marathon Championship. The marathon will continue to take place on Catalina Island with this year’s date on March 12, 2022. For more information and to register for...

February 22, 2022

Showcased

Crossing from the Caribbean to the Pacific, the iconic 200 Mile Ultramarathon Distance arrives in Costa Rica

San José, Costa Rica (February 22, 2022)/ENDURANCE SPORTSWIRE/ - 200+ mile ultramarathons have been growing in popularity, mostly in the United States, with some of them even adopting the tagline ‘200 is the new 100’. This November 7, ultra-endurance runners from around the world will line up in the Caribbean...

February 22, 2022

Showcased

Ventures Endurance Announces Ride The Rockies Tour Locations

Denver, CO – February 22, 2022 /ENDURANCE SPORTSWIRE/ - Ventures Endurance, part of Gannett's USA TODAY NETWORK Ventures, announced the overnight tour locations for the 36th annual Ride The Rockies Bicycle Tour presented by Flexential. The six-day tour features more than 28,000 feet of iconic Colorado Rocky Mountain climbs including...

February 15, 2022

Showcased

Gran Fondo National Series Announces Travel Partnership with Movich Cycling

(Gettysburg, PA – February 15, 2022) /ENDURANCE SPORTSWIRE/ - Gran Fondo National Series is announcing a new travel partnership with Movich Hotels in Colombia. More specifically, the partnership introduces Series riders to Movich Cycling, which organizes premier cycling experiences in Medellin. Along with on-site activations at select Gran Fondo National...

February 14, 2022

Showcased

San Diego Running Co. Expands with 2 New Half Marathons; Eyes Growth in 2022

SAN DIEGO, CA – February 14, 2022 /ENDURANCE SPORTSWIRE/ - San Diego Running Co. has been busy as it eyes not only a full recovery from the COVID shutdown but a year of growth. In January, they completed the acquisition of the San Diego Resolution Run 5K, 10K and Half...

February 11, 2022

Showcased

NorCalUltras Introduces Altra Running as Presenting Sponsor for 2022 Ultra Trail Race Programming

Cool, CA /ENDURANCE SPORTSWIRE/ - NorCalUltras has announced a partnership with Altra Running, an innovator in the performance footwear category, as the presenting sponsor and exclusive footwear partner for all NorCalUltras trail races in 2022. Altra will support the three most premier endurance events in the United States owned and...

February 8, 2022

Showcased

UNDRBUDR Continues Partnership with Gran Fondo National Series as Exclusive Chamois Cream Partner Through 2022

Montclair, NJ, February 8, 2022 /ENDURANCE SPORTSWIRE/ - UNDRBUDR, developer of high performance, nature-inspired skin care and recovery products, today announced an exclusive sponsoring partnership with the Gran Fondo National Series (GFNS) to continue throughout 2022.  This year the relationship will expand to highlight the company's full line of skin...

February 7, 2022

Showcased

Chamois Butt’r welcomes Aaron Apel from Gravel City Adventure & Supply Co. to its growing Operations Team

Pleasant Valley, MO /ENDURANCE SPORTSWIRE/ - Chamois Butt’r is growing its Kansas City staff to seven, with the addition of Aaron Apel. Aaron joins the Chamois Butt’r operations team to work directly with Chamois Butt’r Chief Operating Officer, Curt Shelman. “Aaron will focus on implementation of organizational and strategic initiatives that...

February 2, 2022

Showcased

First Bourn Establishes Futures Fund for U.S. Professional Female Endurance Athlete First-Time Moms

New York, NY – February 2, 2022  /ENDURANCE SPORTSWIRE/ - First Bourn, a co-operative advocacy and endurance sports venture at the intersection of purpose and profit, has established a college sponsorship program for the endurance sports industry – with a focus on helping professional female athletes fight the #femalepenalty. The fund,...