August 11, 2022

Showcased

Tower 26 Hermosa Beach Triathlon Sells Out!

/ENDURANCE SPORTSWIRE/ - Michael Epstein Sports Productions (MESP Inc) is proud to announce that the Tower 26 Hermosa Beach Triathlon has sold out! Held at the iconic Hermosa Beach Pier in Hermosa Beach CA, this fun beginner friendly event field is full. This year the event has added a unique...

August 9, 2022

Showcased

Elite Runner Molly Bookmyer signs agency contract with Elite Runner Management

GROSSE POINTE (MI) /ENDURANCE SPORTSWIRE/ - Molly Bookmyer, an Ohio State University graduate and two-time Olympic Trials qualifier in the marathon, has signed an agency contract with Elite Runner Management, the Michigan based sports agency headed by Chris Mengel. “It will be an honor to work with Molly and to...

August 3, 2022

Showcased

Elevate Women 4-Tri Malibu Triathlon Women’s Only Training Program

/ENDURANCE SPORTSWIRE/ – 2XU Malibu Triathlon is excited to announce the Elevate Women 4Tri 7-week triathlon training program will kick off the week off August 8th and lead right into race weekend September 17-18, 2022. The women’s only training program is designed to encourage participation for women learning the sport of...

July 28, 2022

Showcased

ElliptiGO® Launches Virtual Ride & Fundraiser and Limited-Edition Bikes Benefiting Stand Up To Cancer®

SAN DIEGO, Calif. /ENDURANCE SPORTSWIRE/ – ElliptiGO, the world leader and pioneer of both elliptical and stand up cycling, is rallying riders across the globe to make miles into meaningful contributions for Stand Up To Cancer® (SU2C). The ElliptiGO Virtual Stand Up & Ride Fundraiser to benefit Stand Up To Cancer...

July 28, 2022

Showcased

INFINIT Nutrition Unveils New and Improved Protein Recovery Drink Mixes

Cincinnati, Ohio, July 28, 2022/ENDURANCE SPORTSWIRE/ – INFINIT Nutrition, the industry leader in personalized sports nutrition, has announced the release of its new and improved recovery preset product line. Improving on the original formulas developed over a decade ago, REPAIR Complete Recovery and NOCTURNE Nighttime Recovery protein drink mixes will now feature:...

July 22, 2022

Showcased

Chris Froome uses The Feed to help his recovery and comeback at this year’s Tour de France.

Broomfield, Colo., July 22nd, 2022 /ENDURANCE SPORTSWIRE/ - The Feed, the largest online sports nutrition company for endurance athletes, has inspired another athlete's success story through its product offering and can add 4-time Tour de France Champion and 7-time Grand Tour Winner Chris Froome as an athlete and its newest...

July 18, 2022

Showcased

Project FUERZA Launches NFT Collection from Cycling Icon Peter Sagan

Bedford, Virginia (July 18, 2022) /ENDURANCE SPORTSWIRE/ - One of the most successful and popular pro cyclists to come around in many years, Peter Sagan, will launch his collection of NFT art as part of Project FUERZA. The power and biometric data-inspired NFT art program launched on July 1, with...

July 15, 2022

Showcased

Tailwind Nutrition Launches Active Hydration Drink Mix for Active Lifestyles

Durango, Colo. /ENDURANCE SPORTSWIRE/ - Tailwind Nutrition, the leading provider of simple and complete sports nutrition products for athletes, is launching Active Hydration, a drink mix containing electrolytes, collagen, and vitamin C. Active Hydration mixes clear with water, has a light, fruity taste, and is a refreshing way to keep...

July 6, 2022

Showcased

iFIT Connected Fitness Appoints Dale R. Gerard New Chief Financial Officer

(Logan, UT – July 7, 2022) /ENDURANCE SPORTSWIRE/ - iFIT, a leader in interactive fitness hardware, software, and subscription content, announced today that Dale R. Gerard has joined iFIT as Chief Financial Officer. Mr. Gerard comes to iFIT with more than 25 years of finance, treasury, and operational experience with...

July 1, 2022

Showcased

Renowned Cycling Coach Hunter Allen Launches Project FUERZA; Offers NFTs that Combine Pro’s Power, Other Data with Contemporary Art

Bedford, Virginia (July 1, 2022)/ENDURANCE SPORTSWIRE/ – Long considered a guru in cycling circles, specifically for his pioneering work in training with power, Hunter Allen is now launching Project FUERZA: The new NFT collection takes biometric data graphs from athletes at specific races, along with other inspirational materials, and employs world-renowned artists...

June 28, 2022

Showcased

Predictive Fitness and TriDot Announce A Groundbreaking Technology Partnership With G.O.A.T. Mark Allen

DALLAS, TX – JUNE 28, 2022 /ENDURANCE SPORTSWIRE/ - TriDot, a division of Predictive Fitness, Inc. and Mark Allen, the Greatest Endurance Athlete of All Time and 6x IRONMAN Triathlon World Champion are proud to announce the creation of the TriDot Mark Allen Edition. The TriDot platform is the first...

June 23, 2022

Showcased

100%® Switches Things Up in the 2022 Peter Sagan Limited-Edition Collection

SAN DIEGO, Calif. – June 23, 2022/ENDURANCE SPORTSWIRE/ – 100%®, the San Diego-based sports performance company, has announced the launch of the 2022 Peter Sagan Limited Edition Collection.  The collection features a bold interpretation of a tie-dye design that represents Peter’s colorful journey with new Team TotalEnergies. The design's emblazoned frames blend...

June 22, 2022

Showcased

Abbott World Marathon Majors appoints Dawna Stone as CEO

Stone will drive the expansion of the Abbott World Marathon Majors Her vast experience in developing engaging, relevant content will enhance the brand’s ability to inspire more people through marathons. /ENDURANCE SPORTSWIRE/ – Dawna Stone has been appointed as the Chief Executive Officer of the Abbott World Marathon Majors (AbbottWMM). Based...

June 16, 2022

Showcased

Fuelin Partners With Pillar Performance to Deliver Macro and Micronutrient Nutrition Guidance to Athletes

/ENDURANCE SPORTSWIRE/ - Nutrition coaching company, Fuelin, is pleased to announce its official partnership with leading sports micronutrition brand, PILLAR Performance. The partnership brings together two companies at the forefront of health and nutrition for athletes.Fuelin’s nutrition coaching program provides athletes with a personalized guide to balance macronutrient intake with...

June 15, 2022

Showcased

First Run Show USA Los Angeles, opens box office with special ticket offer

/ENDURANCE SPORTSWIRE/ –Following the hugely successful launch of the Run Show USA in Chicago at the beginning of the month, the ticket box office for the Run Show USA Los Angeles opened this week with a special ticket offer available, offering 1,000 FREE tickets to the running expo. Visitors simply need...

June 14, 2022

Showcased

ROLL Recovery Enters the Percussion Therapy Arena with the Compact R1

BOULDER, Colo. (June 14, 2022) /ENDURANCE SPORTSWIRE/ - ROLL Recovery, a leader in recovery and athletic performance and innovators of deep tissue massage therapy tools, announces today the launch of the new R1 Percussion Massage Device. Designed to prime the body pre-workout and accelerate recovery post-workout, the R1 boasts a...

June 3, 2022

Showcased

Long-time Race Director Transitions Out, Organization Seeks New Leadership

CARMEL, CA. /ENDURANCE PORTSWIRE/ - After nine years at the helm of the Big Sur Marathon Foundation, Race Director Doug Thurston has announced he will be leaving the organization. The Board of Directors has begun their search for his replacement to carry on the nonprofit’s tradition of producing world-class events...

June 2, 2022

Showcased

Mix. Drink. Perform: SaltStick Introduces No-Sugar Electrolyte DrinkMix

Thousand Oaks, Calif. — June 2, 2022/ENDURANCE SPORTSWIRE/ – SaltStick today added a new way to replace electrolytes lost through sweat with the launch of DrinkMix, a no-sugar, ready-to-mix powder designed to keep athletes hydrated and performing at their best. For more than 15 years, SaltStick products have been meeting the...

June 1, 2022

Showcased

Cows, fording a stream, and mud all part of 2022 adventure challenge

MAINE, WI /ENDURANCE SPORTSWIRE/ – For the seventh year running, the Rib Mountain Adventure Challenge adventure race had racers trekking, paddling, biking (including through a cow barn), and fording rivers this past Memorial Day weekend. The race drew both new and experienced racers alike from 14 states, and also Japan, to...

June 1, 2022

Showcased

100%® Unveils Unique Retro Styled Take on Trending Glacier Performance Eyewear

SAN DIEGO, California – June 1, 2022/ENDURANCE SPORTSWIRE/ – 100%® the San Diego-based sports performance company, has released NORVIK®, a new Sport Performance sunglass that sets a standard in versatility by tastefully blending style with unmatched performance. The unique glacier design was inspired by classics from the past; taking cues from racing...

May 31, 2022

Showcased

Andrea Peet Becomes First Person Diagnosed With ALS To Finish 50 Marathons in 50 States

PRINCE OF WALES, Alaska /ENDURANCE SPORTSWIRE/ -  Andrea Peet has become the first person diagnosed with ALS to finish 50 marathons in 50 states, following her completion of the ​​Prince of Wales Island Marathon on Saturday. Peet’s journey began in 2016 at the Shamrock Marathon in Virginia Beach, Va., though...

May 30, 2022

Showcased

2022 Grandma’s Marathon Weekend Reaches Sellout Ahead of June

(DULUTH, MINN.) /ENDURANCE SPORTSWIRE/ - With more than 20,000 runners set to participate, all three races for the 2022 Grandma’s Marathon weekend are officially sold out, it was announced today. It’s the first sellout since 2016 for the event, which returns this year to a full-scale race weekend after a...

May 27, 2022

Showcased

Paka Introduces The First Ever High-Performance Alpaca Running Socks

Los Angeles, CA (May 27, 2022)/ENDURANCE SPORTSWIRE/ –Paka, the sustainable alpaca fiber apparel company, has launched the first-ever high-performance alpaca running socks. Tested in both the Boston and L.A. marathons, the socks blend Paka’s dedication to sustainable sourcing and manufacturing with high-performance design that stands up to countless miles of road...

May 25, 2022

Showcased

100% and MLB All-Star Fernando Tatis, Jr. Debut 2022 Limited-Edition Sport Performance Eyewear Collection

SAN DIEGO, Calif. – May 25, 2022/ENDURANCE SPORTSWIRE/ – 100%®, the San Diego-based sports performance company, professional baseball All-Star and MVP Sports Group client, Fernando Tatis, Jr. have once again joined forces for their 2nd limited edition eyewear collaboration. Like Tatis, the 2022 100% x Tatis 23 Limited-Edition Eyewear Collection is sure to turn heads — featuring the energizing pinks and glowing yellows, colors that El Niño is well-known...

May 24, 2022

Showcased

Ashley Addiction Treatment Invites Public to Movement For Recovery Event with Ultramarathoner Charlie Engle

HAVRE DE GRACE, Md. /ENDURANCE SPORTSWIRE/ - Ashley Addiction Treatment (Ashley), one of the world’s most recognized and respected names in the substance use disorder treatment industry, invites the public to join The Penguin: Movement for Recovery, a celebration of movement for and through recovery. On July 23 and 24,...