PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
January 11, 2024
Challenged Athletes Foundation Joins In Motion Events for the First Official Inclusive Kids Marathon Mile at LEGOLAND® California Resort
Carlsbad, CA (January, 2024) /ENDURANCE SPORTSWIRE/ – Celebrating its 30th anniversary of empowering individuals through sports, the Challenged Athletes Foundation (CAF) has partnered with, Merlin’s Magic Wand Foundation, and In Motion Events to present the first official inclusive Kids Marathon Mile on Saturday, January 13, 2024 at LEGOLAND® California Resort. Hundreds...
January 11, 2024
Zoot Sports welcomes Professional Triathlete Lauren Brandon to their Ohana
Carlsbad, CA /ENDURANCE SPORTSWIRE - Zoot Sports, the industry leader in triathlon apparel, is proud to welcome professional triathlete Lauren Brandon to its team of sponsored athletes. Known for her strong swim and bike splits, Brandon's multi-year sponsorship deal will allow her to train and compete on the world stage...
January 10, 2024
Verge Launches ‘They Win, You Win!’ Tour Down Under Competition for Intermarché-Wanty Fans
NEW YORK — January, 2024 /ENDURANCE SPORTSWIRE/ – Verge, the official custom apparel supplier for UCI World Tour pro cycling team Intermarché-Wanty, invites cycling fans to join in with the launch of the brand’s 2024 ‘They Win, You Win!’ loyalty competition. Kicking off with the January 16th - 21st Santos Tour...
January 10, 2024
KOO Eyewear Launches New Signature Edition Sunglasses in Partnership with Professional Cycling Team BORA – hansgrohe to Celebrate Their Return to the UCI World Tour
Raubling, GERMANY. (January 10th, 2024)/ENDURANCE SPORTSWIRE/ – Premium Italian eyewear brand, KOO Eyewear, today announced their official partnership with the professional German cycling team, BORA - hansgrohe. The brands were joined together by their shared mission of further amplifying the perspective of brotherhood across the cycling community and to celebrate KOO’s return...
January 10, 2024
ShowcasedMarine Corps Marathon Partners with MarathonFoto to Enhance Athlete Experience
/ENDURANCE SPORTSWIRE/ – The Marine Corps Marathon Organization (MCMO) is thrilled to announce a strategic partnership with MarathonFoto, the leading global provider of race photography services. This collaboration marks an exciting venture aimed at enhancing the athletes' experience by capturing and preserving memorable moments during the renowned MCMO events –...
January 10, 2024
Run Proud, Run Strong: Women’s Participation Highlighted at the Double Bridge 15K in Pensacola.
Pensacola, Fla. /ENDURANCE SPORTSWIRE/ - Recognizing the strength, resilience and spirit of women in the running community, the 2024 Publix Pensacola Double Bridge Run, presented by aDoor Real Estate, aims to create an empowering experience for female participants. Limited to 4,000 runners, the Double Bridge Run has become renowned for its...
January 10, 2024
Monuments of Cycling Announces Canadian Partnership and Second Annual Belgian Waffle Ride British Columbia
San Diego, CA // Vancouver Island, B.C. Canada - (Jan 10, 2024) /ENDURANCE SPORTSWIRE/ – Monuments of Cycling, a premier cycling events producer, has partnered with standout Canadian endurance event producer Platinum Racing to deliver the second Belgian Waffle Ride in British Columbia, to be held September 21 - 22, 2024...
January 10, 2024
VELOGIC FIT Launches Velogic Studio 4
/ENDURANCE SPORTSWIRE/ – Velogic Limited, a producer of bike fit systems based in New Zealand, released Velogic Studio 4 on January 10, 2024 at CES® in Las Vegas, Nevada. Velogic Studio 4’s new Time of Flight camera technology delivers accurate, automatic 3D motion capture and a workflow designed to optimize...
January 10, 2024
Master Spas expands wellness offerings, Phelps partnership with new line of saunas
FORT WAYNE, Ind. — JANUARY 10, 2024 /ENDURANCE SPORTSWIRE/ - Master Spas, a leading manufacturer of hot tubs, cold tubs, and swim spas, is proud to announce the launch of Michael Phelps Sweaty GOAT Saunas by Master Spas, a premium line of infrared saunas designed to take relaxation and wellness...
January 10, 2024
Playtri Announces Grand Opening of New Location in Irving, Texas!
IRVING, Texas (January, 2024)/ENDURANCE SPORTSWIRE/ – Playtri, a premier bike and triathlon store, is excited to announce the grand opening of its newest location in Irving, Texas. The new store will be located at 5260 N O'Connor Blvd Suite 176 Irving, TX 75039 and has officially opened its doors for the public....
