Showcased News

February 16, 2026

Tough Mudder and Spartan Race UK Announce Cannaray As Official Wellness Partner In New Three-Year Agreement

London, UK (February 16, 2026) /ENDURANCE SPORTSWIRE/ - Tough Mudder and Spartan Race UK have announced a new three-year partnership with Cannaray, naming the wellness brand as the Official Wellness Partner for both properties across the UK from 2026 through 2028. The partnership will see Cannaray activate at all Tough Mudder...

February 16, 2026

Movemint Teases Early Beta Exploring the Future of Endurance Sponsorship

San Francisco, CA (February 16, 2026) /ENDURANCE SPORTSWIRE/ – Movemint, the platform built to power endurance events, has announced a limited beta program designed to reimagine how brands and event organizers show up in endurance sport — and is inviting a select group of partners to apply. The beta is...

February 15, 2026

The Bay Ride Partners with Bike Monkey for 12th Annual Charity Cycling Event

SAN FRANCISCO, CA  /ENDURANCE SPORTSWIRE/ - LiveTheBay.org has partnered with Bike Monkey, a leading cycling event production company, to produce the 12th Annual Bay Ride on August 29, 2026. The collaboration brings two decades of professional event expertise to the Bay Area's premier charity ride, where 100% of proceeds directly fund...

February 15, 2026

Record Numbers Brave the Rain: 26,000 Participants Conquer the Capital’s Record-Breaking Cancer Research UK London Winter Run

LONDON - Sunday 15 February /ENDURANCE SPORTSWIRE/ - London transformed into a winter wonderland this morning as 26,000 winter enthusiasts took to the closed streets of the capital for the 2026 Cancer Research UK London Winter Run - the UK's biggest 10K and one of the most visually spectacular events...

February 13, 2026

EXEC: Asics Corp. Completes Strong 2025 on Back of Lifestyle Categories

Asics Corporation released its 2025 full-year earnings report on Friday, February 13, indicating that the year demonstrated the company’s continued strong growth momentum. The company saw all categories and regions post increases for the year, but that momentum was not necessarily balanced across the portfolio, either from a sales trend,...

February 13, 2026

Honolulu Marathon Generates $532 Million Economic Impact, Supporting Over 5,000 Jobs Across Hawaiʻi

HONOLULU (February 13, 2026) /ENDURANCE SPORTSWIRE/ — The 2025 Honolulu Marathon generated more than $532 million in total economic output, supported over 5,000 jobs, and produced more than $32 million in state and local tax revenue, according to a newly released Economic Impact Report available at research.honolulumarathon.org. The 2025 event welcomed 42,793 registered...

February 13, 2026

UltraRunning Launches 2026 Old School Race Calendar

Bend, OR (February 13, 2026) /ENDURANCE SPORTSWIRE/ – UltraRunning Magazine is proud to announce the 2026 Old School Ultras race calendar. These events have been added to a collection of legendary races that have stood the test of time and represent the ethos of ultrarunning. After receiving applications from across North...

February 13, 2026

Gatorade partners with Big Apple Triathlon for NYC Event

February 13, 2026 /ENDURANCE SPORTSWIRE/ - Big Apple Triathlon is proud to announce that Gatorade has signed on to be the official on course hydration partner during the October 10 event that will take place in New York City. “As athletes prepare for race day, we are excited to partner with...

February 13, 2026

BlackHeart Bike Co – Missed Connections

TRUCKEE, CA /ENDURANCE SPORTSWIRE/ - Hey! You are the independent, community-driven bike shop on the sunny corner with the cute dog sitting out front. We were the young bike company that came by but didn’t want to be too forward. We’ve met countless bike shops over the years that were always...

February 13, 2026

SBT GRVL® Adds Friday Night MTN CLMB and New Trail Run Races for 2026 Event Weekend Programming

Steamboat Springs, Colo., (February 13, 2026) /ENDURANCE SPORTSWIRE/ – SBT GRVL® presented by Wahoo today announced new programming for the 2026 event weekend taking place June 26–28, including the debut of the newly formatted Friday Night MTN CLMB presented by Ventum and a new SBT GRVL® TRL run in partnership...