Latest Sports Breaking News
January 30, 2023
Polar Starts to License Their Sports & Fitness Algorithms
Polar has launched a website aimed at selling their sports/fitness/physiological algorithms to other companies. With this new venture, they aim to make it possible for other sport/fitness/etc. companies to leverage Polar’s algorithms. This could be used in areas such as sleep, activity tracking, training load, recovery, and more. In other words,...
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January 30, 2023
PTO Appoints Talisman As Lead Commercial Agency For The PTO Asian Open In Singapore
London, UK /ENDURANCE SPORTSWIRE/ The Professional Triathletes Organisation (PTO) has announced that global sports marketing agency Talisman will lead its commercial partnership development for the upcoming PTO Asian Open in Singapore on 20-21 August, 2023. The inaugural PTO Asian Open will host the world’s top female and male professional triathletes...
January 30, 2023
Brooks becomes parkrun’s global footwear partner in multi-year deal
Free, timed 5K international run series, parkrun, has announced a multi-year partnership with Brooks. With its global HQ in Seattle, USA, Brooks has become parkrun’s global footwear partner and the first presenting partner of parkrun USA, Netherlands and Germany. Endurance.biz
January 30, 2023
Ultramarathoner sues race organizers after she was hit by motorcycle
A group of race organizers for a 12-hour ultramarathon in Kuala Lumpur, Malaysia, are being sued for negligence after one runner was hit by a motorcycle driver during the Dec. 17 race, fracturing her ankle. Canadian Running
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January 30, 2023
American Trail Running Association Announces 2023 Theme
January 30, 2023 / Colorado Springs, CO /ENDURANCE SPORTSWIRE/ – This month, American Trail Running Association’s (ATRA) board members evaluated our strategy and goals for the coming year and as part of these discussions came up with a theme to guide us over the next 12 months. A theme helps us to...
![](https://www.endurancesportswire.com/wp-content/uploads/2011/04/Morocco-275x183.jpg)
January 30, 2023
The Marathon Des Sables for under £400?
/ENDURANCE SPORTSWIRE/ - Global ultra-marathon events series, Ultra X launch their latest race, a 2 day, 110km race around Ouarzazate in Morocco, adding to their collection of bucketlist races. Ultra X 110 Morocco is a multi-stage ultra-marathon taking place over two days. There is also an option for competitors to...
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January 29, 2023
The RunnerBox and Another Mother Runner Release Limited Edition Valentine’s Day Box That Will Make Any Runner’s Heart Race
/ENDURANCE SPORTSWIRE/ - The RunnerBox, the leading provider of athletic gift boxes, and Another Mother Runner, a prominent community of like-minded female runners, have partnered to release a co-branded Valentine’s Day box. The pair have collaborated on a Valentine’s Day special edition twice in the past, both times producing hits...
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January 28, 2023
ShowcasedLouisiana New Product Development Company Launches The Leia Sustainable Menstrual Cup
SHREVEPORT, LA – January 2023 /ENDURANCE SPORTSWIRE/ - Louisiana New Product Development Company, has launched a new game-changing product for the feminine hygiene market. The newly launched Leia Sustainable Menstrual Cup was designed by OBGYN Lena Dolgan specifically for those with low cervix and weakened pelvic floor muscles. LA New...
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January 27, 2023
Classified Cycling x Parcours Wheels Announce Partnership
/ENDURANCE SPORTSWIRE/ – British wheel brand Parcours and Belgian technology company Classified cycling announce a long term technical partnership, bringing class leading aerodynamics together with Powershift technology. Parcours wheels are now available with Classified Powershift technology for the full road and gravel range with more exciting announcements and partnership developments planned...
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January 27, 2023
‘Go On, Be Brave’ Documentary Profiling Andrea Lytle Peet To Premiere At Santa Barbara International Film Festival
SANTA BARBARA /ENDURANCE SPORTSWIRE/ – The Santa Barbara International Film Festival (SBIFF) has announced its 2023 program, which will feature the world premiere of ‘Go On, Be Brave’, which tells the story of Andrea Lytle Peet’s journey to becoming the first person with ALS to finish 50 marathons in 50 states....