March 14, 2022

Registration opens for 2022 Mississippi Gulf Coast Marathon

Biloxi, Ms. /ENDURANCE SPORTSWIRE/ - Runners who missed last year’s Mississippi Gulf Coast Marathon have another chance to #soakuptherun. Registration for the race in Dec. 2022 officially opens Monday offering the best deals and exclusive gear for a limited time. Runners who register before Mar. 22 will not only receive...

March 9, 2022

Organs have their own pace of aging, a Chinese study finds

People are aging constantly, but individual organs have their own pace. The study published on Wednesday in the journal Cell Reports reported multiple "clocks" within the human body. An international team led by Chinese scientists measured the varying biological ages of his or her organ systems. News

March 5, 2022

Doing 30 to 60 minutes of one exercise weekly could help you live longer, study says

Strengthening exercises most benefit your muscular and skeletal health, but they could have two other big perks: helping you prevent disease and live longer, according to new research published in the British Journal of Sports Medicine. CNN

February 24, 2022

‘I get high to exercise’: How cannabis became the gateway drug to fitness

In a recent survey of 600 cannabis smokers by science journal Nature, four out of five respondents admitted to lighting up just before exercising. "Bring your own bud" and "cannabliss" exercise classes have started sprouting up in the UK and US, and there's a budding trend in influencers who pair...

February 23, 2022

Exercise Can Build Up Your Brain. Air Pollution May Negate Those Benefits

Work out in polluted air and you may miss out on some of the brain benefits of exercise, according to two, large-scale new studies of exercise, air quality and brain health. The studies, which involved tens of thousands of British men and women, found that, most of the time, people...

February 17, 2022

Your Brain Fatigues First In Running. Cycling? It’s Your Muscles

While the outward manifestation of fatigue—the reduction in force of muscle contraction—is universal, it turns out the reasons that fatigue accrue are different in different sports. Guillaume Millet, professor of exercise physiology at Jean Monnet University (St-Etienne, France), recently published a study on those differing mechanisms of fatigue in running...

February 17, 2022

BibRave Releases Influencer Insights Report

Portland, OR /ENDURANCE SPORTSWIRE/ - BibRave, the leading-edge endurance and fitness marketing agency, recently released an Influencer Insights Report to showcase what makes the best influencer and ambassador programs work. Drawing on anonymous polling data from endemic and emerging brand and event influencer programs, the report highlights key drivers of ROI...

February 15, 2022

Study: cushioned shoes won’t ruin your form

New research says highly-cushioned shoes don't negatively affect your running biomechanics. lot of runners prefer soft, cushioned shoes, but some worry they might have a negative effect on their running mechanics. Recently, a couple of Harvard researchers set out to find out how these highly-cushioned shoes affect your running form...

February 14, 2022

SFIA’s Topline Report Finds Continued Pandemic Benefit To Activity Rates

SFIA’s Topline Report showed that America’s inactivity rate declined for the second year in a row, reaching its lowest levels in the organization’s annual survey.  Pandemic-friendly activities, including tennis, golf, running, hiking, yoga, skateboarding, and surfing, continued in popularity while other categories, including team sports that declined in 2020, show...

February 13, 2022

Exercising right after vaccination can boost immune response

New research from Iowa State University has found a long bout of moderately intense exercise following COVID-19 or influenza vaccination can amplify the body’s immune response. The study showed 90 minutes of exercise immediately after vaccination increased antibody responses four weeks later. New Atlas

February 2, 2022

FitRankings® Works with Harvard Medical School and Massachusetts General Hospital to Facilitate Exercise Study

Austin, TX – February 2, 2022  /ENDURANCE SPORTSWIRE/ - FitRankings is proud to work with Harvard Medical School and Mass General Hospital in an ongoing study designed to determine whether virtual, team-based exercise improves burnout, sense of community, and mentorship connections in healthcare professionals. The FitRankings connected fitness platform is...

February 2, 2022

Predictive Fitness, InsideTracker Join Forces to Deliver Personalized Nutrition and Training Insights to Triathletes

SOUTHLAKE, TX /ENDURANCE SPORTSWIRE/ - Predictive Fitness, makers of TriDot, today announced a partnership with InsideTracker, the leading truly personalized performance and nutrition system, which will enable users to further optimize results with science-backed insights and recommendations based on blood, DNA and fitness tracker data. As part of the partnership,...

February 1, 2022

[Infographic] 53% of journalists plan on covering more in-person events in 2022

So, as part of our State of Journalism survey, we asked journalists how they plan to cover in-person and virtual events in 2022. Today, we’re giving PR pros a sneak peek of the results to better understand the events journalists are prioritizing—and help you plan a slightly more precedented year (fingers...

February 1, 2022

Endurance sport brands see engagement rates drop on social media

(February 1st, 2022) /ENDURANCE SPORTSWIRE/ - A new study from specialist research & consultancy firm MultiSport Research has found that engagement rates on social media, specifically for endurance sport brands, have dropped over time. The latest updated social media benchmarking data, for Q4 2021, helps endurance sport brands to track...

January 27, 2022

Emerald Releases First B2B Events Research Report

Emerald Holding released its first annual research report reflecting the changing expectations influencing and shaping the future of the business-to-business (B2B) events industry. Developed by the company’s content strategy and marketing agency Content4Demand, G3 Communications, “B2B Event Industry Outlook Report 2022, Charting Success Amid Evolving Expectations” surveyed more than 1,000...

January 25, 2022

Study launched to track how Covid-19 affects runners

To investigate exactly how Covid-19 and pandemic-related factors have affected runners, Nottingham University has begun a global research project into the impact of Covid-19 on running, training and recovery. Runners World

January 24, 2022

Study reveals impact 10 minutes of exercise can have on adults over 40

More than 110,000 US deaths could be prevented each year if adults over 40 added 10 minutes of daily moderate to vigorous physical activity to their normal routines, according a study published Monday in the journal JAMA Internal Medicine. An increase of 20 or 30 minutes could lead to even more lives...

January 24, 2022

A Physiological Look At What The Body Goes Through In An Ironman

The changes the body undergoes in 12 hours of extreme exertion are similar to some that occur over 20 years on inactivity. From a physiological perspective, there’s something to this perception of Ironman completion as a kind of sudden aging. Triathlete

January 21, 2022

Showcased

New endurance sport social media data tool helping brands with their social strategies

January 21st, 2021 /ENDURANCE SPORTSWIRE/ Specialist research & consultancy firm MultiSport Research has released its new ‘Endurance Sport Brands on Social’ data tool. The new comprehensive data benchmarks 700 leading international endurance sport companies across social media. Issued in January 2022, all data covers Q4 2021 (Oct 1 to Dec...

January 14, 2022

Study says wearing a mask while running decreases performance

Should you wear a mask when running? New research published in the Journal of Sports Medicine says that wearing a cloth face mask significantly affects performance while running. Same research suggests one must consider modifying the intensity and time of one’s run when wearing a cloth face mask. Running Magazine

January 13, 2022

10 Amazing and Evidence-Supported Health Benefits of Running

Running can give you a longer life, better sleep, enhanced immunity, improved moods, and more—it’s even good for your knees and lower back. When you become a runner, it changes your life, in more ways than you may know. Podium Runner

January 10, 2022

Garmin releases 2021 Garmin Connect Fitness report, with gravel cycling rising nearly 50%

Garmin International has today released its 2021 Global Garmin Connect Fitness Report, offering insights into the activities of millions of Garmin smartwatch users around the world. Garmin customers logged more activities in the Garmin Connect fitness community app than ever before, the report found, with double-digit increases in almost every...

January 5, 2022

How ‘Muscle Memory’ May Help Us Get in Shape

Muscles develop a lasting molecular “memory” of past resistance exercises that helps them bounce back from long periods of inactivity. NY Times (paywall)

December 29, 2021

Wearable Technology Named Top Fitness Trend For 2022

ACSM released the survey results in the article “Worldwide Survey of Fitness Trends for 2022,” published in the January/February issue of ACSM’s Health & Fitness Journal. In its 16th year the survey assessed 43 potential trends. Of note, home exercise gyms debuted at No. 2, and outdoor exercise moved to No....

December 29, 2021

The Year in Fitness: Shorter Workouts, Greater Clarity, Longer Lives

In a year filled with Covid-related hopes, setbacks, advances and losses, the most vital exercise science of 2021 provided a reminder that for many of us, our bodies and minds can strengthen, endure and flourish, no matter our circumstances. If we move our bodies in the right ways, a growing...