PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
August 13, 2020
Apple reportedly taking on Peloton, Nike with online exercise classes
As the pandemic continues to keep people away from gyms, Apple is developing online exercise classes available through a monthly subscription. The classes would stream on Apple products including iPhones, iPads, and Apple TVs. With the project codenamed "Seymour." Read more on Mashable.
August 7, 2020
Water bottle branding perpetuates eating disorder culture in endurance sport
Cycling company Rapha, a premier brand in the sport known for cool and minimalist gear, has athletes abuzz when a water bottle of theirs with a worrisome message has been circulating Twitter over the past week. Runners aren't happy with the message, which encourages fueling exercise with water and a...
July 30, 2020
HOKA Continues to Be Deckers’ Rising Star as COVID-19 Becomes a Boon to Sales
Sales at the running shoe brand rose 37.1% to $109 million in the first quarter — as novice runners and elite athletes alike increasingly turned to the outdoors for leisure exercise amid lockdowns — making it the only banner in the Goleta, Calif.-based corporation’s roster to record an increase in...
July 29, 2020
ASICS Launches Hydration-Friendly Running Mask That Cools the Air You Breathe
ASICS touts its Runners Face Cover as a ‘revolutionary’ mask that uses special vents using a special design that supposedly creates more space within the mask to promote more breathability. The mask also allows the wearer to drink water. Read more about its features on Gear Junkie.
July 27, 2020
Garmin confirms cyber attack as fitness tracking systems come back online
Garmin on Monday confirmed that it was the victim of a cyber attack on July 23 that led to a significant outage for the company’s popular fitness tracking services. After downtime that lasted several days, Garmin Connect cloud syncing capabilities and other features began late Sunday into Monday morning. Read...
July 15, 2020
Zwift’s plan for policing pro races continues to shift. Here’s why
Zwift's policy for verifying pro results is getting another facelift after pushback from some riders. Could the platform's Olympic ambitions hinge on it developing a consistent verification program? Read more on VeloNews.
July 15, 2020
Your Fitness Tracker Might Be Able to Predict COVID-19
The pandemic is prompting activity-tracking companies to pivot from personal to public health. Read more on Outside.
July 14, 2020
This New Cycling Route Takes You Through Some of America’s Most Beautiful National Parks
A new 1,287-mile bike route now connects Montana to Minnesota, winding through mountains and prairies while taking riders from Yellowstone National Park — America’s first national park — to the Mississippi River in Minneapolis. Read more on Travel and Leisure.
July 14, 2020
Yeti Cycles Eliminates ‘Tribe’ From Its Community Name, Marketing
For decades, Yeti Cycles has used the word ‘tribe’ to define fellow Yeti bike riders. That ends on July 14, following a #NotYourTribe Change.org petition that started circulating last week asking Yeti to eliminate “tribe” from its marketing. Read more on GearJunkie.
July 13, 2020
Skechers President: Shoe-Box Tossing Incident Was ‘Troubling,’ Company Stands Firm on Mask Requirements for Stores
Skechers has issued a response following an incident during which a customer who refused to wear a face mask while shopping in one of its stores threw shoe boxes at employees. Read more on Footwear News.