BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.

April 17, 2024
Meet KINeSYS Sunscreen 2024 Brand Ambassadors
/ENDURANCE SPORTSWIRE/ - KINeSYS Performance Sunscreen is proud to announce our roster of 2024 KINeSYS Champions. Now in its sixth year, the Brand Ambassador program is a group of over 40 individuals from all walks of life. A mix of professional athletes and keen amateur sporting enthusiasts, the program aims...

April 17, 2024
ShowcasedFuelin Welcomes World Champion Triathlete Jan Frodeno as Chief Performance Officer
San Francisco/ENDURANCE SPORTSWIRE/ – Fuelin, the leading app for personalized performance nutrition, is thrilled to announce Olympic Gold Medalist and three-time IRONMAN® World Champion, Jan Frodeno, is joining the team in the role of Chief Performance Officer. Fuelin integrates with top training platforms such as TrainingPeaks, TriDot, and Final Surge...
April 17, 2024
ShowcasedMarathonFoto Announces Exclusive Partnership with World Athletics Road Running Championships – San Diego 25
San Diego, CA /ENDURANCE SPORTSWIRE/ - MarathonFoto, the leading provider of race photography solutions, is thrilled to announce its exclusive partnership with the highly anticipated 2025 World Athletics Road Running Championships - San Diego 25. Organized by running industry legend Tracy Sundlun, this prestigious event is set to attract over...
April 16, 2024
Peloton Axes Unlimited Free App Membership in Short-Lived Experiment
Peloton has quietly discontinued access to its unlimited free-membership app tier after failing to convert paid subscribers, marking a new setback in the brand’s push to conquer the digital fitness content space. The change doesn’t affect Peloton’s current free membership users and comes less than a year after its launch....

April 16, 2024
Kitman Labs Expands Performance Deal With NWSL Expansion Team, Bay FC
Menlo Park, CA and San Jose, CA /ENDURANCE SPORTSWIRE/ – Kitman Labs, the global enterprise SaaS platform providing the only single, centralized operating system for performance intelligence in the elite performance industry, today announced a new deal with NWSL expansion team, Bay FC. On the heels of the NWSL’s deployment of...
April 16, 2024
Mascot Sports Names Mack Chew as President Amid Rapid Company Growth
/ENDURANCE SPORTSWIRE/ – Mascot Sports announced several leadership promotions, including Mack Chew to President and Fletcher Beggs to Vice President of Production. Meghan Burk was promoted to Vice President of Operations and Toby Duffin to Director of Partnerships. As Director of Operations at Project Sport in 2012 and RaceForce, via acquisition in...

April 15, 2024
ShowcasedEndurance Sportswire Executive Interview Series – Gregory McDonough of the Chief Endurance Officer Podcast
Most of us in the business of endurance sports are athletes in our spare time and feel fortunate to have parlayed our passion into a related career. Today’s interview is with Gregory McDonough, an endurance athlete, successful business owner, and host of the podcast Chief Endurance Officer. His passion for...

April 15, 2024
The National Cycling League to focus on 2025 and pause the 2024 season.
(Miami, Fla, April 15, 2024) /ENDURANCE SPORTSWIRE/ - National Cycling League (NCL) announces it will pause operations for the 2024 season effective immediately as it looks to restructure and rebuild for the 2025 season. While NCL will not field events or teams in 2024, the executive team and board of...

April 11, 2024
Lax.com Announces Acquisition Of Industry Competitor Universal Lacrosse
Norwalk, CT April 11, 2024 /ENDURANCE SPORTSWIRE/ – Lax.com, the leading lacrosse e-retailer and team dealer, today announced a substantial expansion of their scope in the marketplace, acquiring one of its chief competitors, Universal Lacrosse. The acquisition makes Lax.com the largest ecommerce (Lax.com and Universallacrosse.com) and team dealer dedicated strictly...

April 11, 2024
Outside Interactive & Brooks Running Launch Personalized Content for Runners
BOULDER, CO, April 11, 2024/ENDURANCE SPORTSWIRE/ – Outside Interactive Inc, the world’s leading creator of outdoor content, services, events, and experiences, along with Brooks Running, a global leader in performance run footwear and apparel, join forces to bring local, personalized content to active lifestyle enthusiasts and outdoor adventurers across the United...