February 5, 2026

Function Sues Rival Lab-Testing Startup Superpower, Alleging False Marketing

Function Health has filed a false advertising lawsuit against Superpower, accusing the rival lab-testing startup of overstating what its membership includes and running comparative marketing that Function says misleads consumers about both companies’ offerings. The complaint, filed January 26 in the U.S. District Court for the Central District of California,...

February 5, 2026

ALLIED Introduces the FITZ: Lightweight 140mm Trail Bike, Built for Big Days and Bigger Descents

Bentonville, Arkansas (February 5, 2026) /ENDURANCE SPORTSWIRE/ — Today, Allied Cycle Works announced the launch of its all-new trail bike, the FITZ. Featuring a versatile 140mm/140mm (rear/front) platform at an unheard-of weight for the trail category, FITZ is purpose-built for riders who want to pedal high above the treeline—and charge...

February 5, 2026

Best Bike Split Launches Course Builder

Austin, TX (February 5, 2024) /ENDURANCE SPORTSWIRE/ - Best Bike Split, the leader in data-driven pacing and performance modeling for cyclists and triathletes, announced the launch of Course Builder, a powerful new feature built on their custom routing engine. This new feature enables athletes and coaches to create, customize, and...

February 5, 2026

Over 1,000 Legacy Runners Returning for the 15th Annual GOVX San Diego Half Marathon & 5K

SAN DIEGO, Calif. (February 5, 2026) /ENDURANCE SPORTSWIRE/ — The GOVX San Diego Half Marathon & 5K is returning on March 22, expecting to attract nearly 6,000 runners from around the nation and world. Over 1,000 runners in this field are members of the Half Marathon Legacy Program, which is...

February 5, 2026

RRCA Announces Martinus Evans as Keynote Speaker for the 68th RRCA National Convention

Falls Church, VA /ENDURANCE SPORTSWIRE/ - The Road Runners Club of America (RRCA) is proud to announce Martinus Evans as the keynote speaker for the 2026 RRCA National Convention, bringing one of running's most compelling and authentic voices to the national gathering of running community leaders. An eight-time marathon finisher,...

February 5, 2026

Pecan Nation to Sponsor Gran Fondo National Series

Gettysburg, PA (February 5, 2026) /ENDURANCE SPORTSWIRE/ – Gran Fondo National Series announced that Pecan Nation signed on as a Series sponsor for 2026. The Georgia-based pecan producer will provide product samples and brand experiences at six annual Series-owned events. “Gran Fondo National Series hosts a concentration of events in...

February 5, 2026

Whoop wins a key US court ruling against copycat wearables

Whoop might have just secured a big win against brands selling similar faceless health trackers in the U.S. Traditionally, when it comes to fitness bands (not to be confused with smartwatches) Whoop is usually the first name that comes to mind. However, due to its high pricing and the nature of the market,...

February 4, 2026

Betty Wold Johnson Foundation Announces $250,000 Grant To Women’s Sports Foundation® On National Girls & Women In Sports Day®

FLORHAM PARK, NJ (Feb. 4, 2026) /ENDURANCE SPORTSWIRE/ - The Betty Wold Johnson Foundation and the New York Jets announce a $250,000 grant to the Women’s Sports Foundation (WSF) on National Girls and Women in Sports Day, a national movement co-founded by the organization nearly 40 years ago. This gift,...

February 4, 2026

Accell Group sells Nishiki to Turkish bike manufacturer

Turkish manufacturer Kron Bicycle has acquired Nishiki from Accell Group, taking over the brand that Accell picked up via a Finnish distributor in 2009. Kron said Nishiki will plug into its production and supply chain while keeping its own "brand DNA." Founded in 2004, Kron distributes across 81 Turkish provinces...

February 4, 2026

Former pro turned OnlyFans model Andrea Piccolo arrested

More drama for former Italian pro Andrea Piccolo. According to Italian reports, officers from the Carabinieri (sort of the Italian RCMP) stopped Piccolo in the city centre of Naples. Then, they allegedly found counterfeit banknotes (around 2 grand in phoney Euro) concealed inside his car. The incident unfolded when a patrol noticed...