News Topics
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April 4, 2022
IRONMAN athlete dies in Galveston after receiving medical attention during swim portion of event
46-year-old Daniel Miller from Arlington, Massachusetts, a participant in the Texas IRONMAN 70.3 Texas triathlon in Galveston, died over the weekend. He required and received medical attention from swim safety personnel who recognized that he needed assistance when he was about halfway through the swim portion of the event. Boston...
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April 4, 2022
Trek named to TIME100 Most Influential Companies in 2022
Bicycles are plenty eco-friendly, but building and shipping them still exacts a toll. Trek Bicycle in July became the world’s first major bicycle manufacturer to quantify that toll, publishing a sustainability report that found that producing and shipping each bike emits the same amount of carbon energy as an average...
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April 1, 2022
Netflix and A.S.O. confirm docuseries on 2022 Tour de France
Netflix is partnering with A.S.O. to create a documentary series on the Tour de France 2022, with the participation of France Télévisions. Produced by Quadbox, a joint venture between QUAD and ‘Box to box Films’ (Drive to Survive), the series will follow the journey of eight teams taking part in...
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April 1, 2022
Collegiate runner dead after a hit-and-run in Virginia
A collegiate track and field athlete from Murfreesboro, Tenn. has died after a hit-and-run in Williamsburg, Va. Eli Cramer, a second-year student at Milligan University in Johnson City, Tenn. died of injuries sustained in the incident on March 31. Canadian Running
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March 31, 2022
Nike To Pay $5 Million To Lontex Attorneys In Trademark Suit
Nike Inc. will have to pay $4.99 million to cover the attorneys’ fees and expenses that Lontex Corp. incurred in litigating to trial in an infringement case over Lontex’s “cool compression” trademark. SGB Media
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March 30, 2022
Ahead of listing Felt parent adds 50% bike and 37% e-Bike growth
In its full year 2021 report, new Felt Bicycles parent Pierer Mobility has seen pedal powered bike sales rise by 50% and electric bikes register a 37% year-on-year uptick. Now selling three times the number of electric bikes than it does pedal cycles, at 76,916 units versus 25,837 units in...
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March 30, 2022
Will VR Change What’s Expected of At-Home Exercise Bike Workouts?
VR can make a lot of changes to your average workout routine. People are always looking for the next big workout trend, which will keep them engaged and strengthening their bodies. With VR a dancer can be in the club in the middle of the day, sipping on a water...
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March 29, 2022
Lululemon’s First Footwear Range Could Be ‘Another Market Game Changer,’ NPD Data Shows
NPD Group is banking on the success of Lululemon’s new footwear range. According to Matt Powell, NDP’s VP and senior industry advisor for sports, strong loyalty to the brand’s apparel will likely carry over to footwear and the category has the “potential to be another market game changer.” This insight comes...
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March 29, 2022
Want to Become a Professional Trail Runner? This New Program Might Be Your Chance
The program will provide two-year contracts with The North Face to 15-20 climbers, alpinists, skiers, snowboarders, and trail runners, providing expedition funding, apparel, equipment, education about the roles of a professional athlete (i.e. pitching expedition ideas for funding and engaging with one's community), and one-on-one mentorship with established athletes for...
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March 29, 2022
Strava announces three-year partnership with Tour de France and Tour de France Femmes avec Zwift
The Tour de France and the Tour de France Femmes avec Zwift will ‘come to life’ inside the Strava app with a content hub dedicated to telling the story of the riders through their daily activity uploads and photos. Fans will be able to go inside Segments and relive the...