News Topics
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February 24, 2026
UNDRBUDR Deepens Commitment to U.S. Cycling with Dust Bowl 100 Route Sponsorship, Elite Athlete Partnership, and Continued National Event Support
Montclair, NJ - 24 February 2026 /ENDURANCE SPORTSWIRE/ - UNDRBUDR Inc. (“UNDRBUDR”), a performance-driven skincare brand built by and for athletes, today announced a series of new and continuing partnerships that deepen its commitment to the cycling community across the United States. Dust Bowl 100 Route Sponsorship In 2026, UNDRBUDR...
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February 24, 2026
Miwok 100K Announces The North Face as New Title Sponsor
Stinson Beach, CA /ENDURANCE SPORTSWIRE/ - The Miwok 100K, one of the most respected ultramarathons in the United States, is proud to announce a new title partnership with The North Face. Beginning in 2026, the race will officially be known as the Miwok 100K Presented by The North Face. Known...
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February 24, 2026
Shimano Expands Sponsorship of U23 Entries to Gran Fondo National Series Cycling Events
Gettysburg, PA (February 24, 2026) /ENDURANCE SPORTSWIRE/ – Gran Fondo National Series today announced that Shimano is expanding their long-running sponsorship of the Junior (U18) and Under 23 (U23) age group categories at Gran Fondo National Series events. To support and inspire young riders to participate in gran fondo events,...
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February 24, 2026
Garmin announces feature updates for select smartwatches
OLATHE, Kan. (February 24, 2026) /ENDURANCE SPORTSWIRE/ – Garmin (NYSE: GRMN) today announced new software and feature updates for select smartwatches, including Venu® X1, vívoactive® 6, fēnix® 8 Pro, Forerunner® 570 and Forerunner 970 and more, along with updates available to all users in the Garmin Connect app. These features can help users as...
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February 24, 2026
LemurStrap Launches Sales Partnership with B&H, the largest online photo and video equipment retailer in the U.S.
/ENDURANCE SPORTSWIRE/ - LemurStrap announces their newly cemented sales partnership with B&H Photo Video, which will enable the direct to consumer startup founded in 2024 to reach more photographers with their wildly popular and creative re-imagining of the conventional camera carry strap called the LemurStrap. In an era when ecommerce...
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February 24, 2026
Belgian Waffle Ride Celebrates 15 Years with a Landmark Anniversary Route Honoring One of San Diego County’s Most Pristine Wild Canyons
DEL MAR, Calif. (February 24, 2026) /ENDURANCE SPORTSWIRE/ — The Belgian Waffle Ride California, the original event that helped define modern American gravel, will celebrate its 15th annual edition this spring with a newly designed anniversary route inspired by one of the region’s most rare and ecologically significant landscapes: Boden...
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February 24, 2026
Adam Pulford Promoted to CTS Cycling Head Coach
(Colorado Springs, CO – February 24, 2026) /ENDURANCE SPORTSWIRE/ - CTS today announced the promotion of Adam Pulford to CTS Cycling Head Coach, reinforcing the company’s leadership and brand presence in the cycling community. Adam Pulford brings more than 20 years of coaching experience to the role, working with athletes...
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February 24, 2026
ASICS Los Angeles Marathon and Postmates Announce “Delivery Runners” at Mile 23
LOS ANGELES, Calif. (February 24, 2026) /ENDURANCE SPORTSWIRE/ — The ASICS Los Angeles Marathon, produced by The McCourt Foundation, is announcing a new partnership with Postmates, naming the platform its Official Food Delivery Service Partner. With the partnership, for the first time ever, Postmates will be delivering to runners on...
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February 24, 2026
10 Post-Race Food Safety Violations That Could Shut Down Your Event
DeKalb, Ill. (February 24, 2026) /ENDURANCE SPORTSWIRE/ — Race Director University (RDU) is calling attention to the most dangerous and overlooked food safety violations occurring at post-race refreshment areas across the endurance sports industry. From cut fruit sitting in the sun to ungloved volunteers handling food, these preventable hygiene failures...
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February 24, 2026
Win a Free Toyota 4Runner Through the Shamrock Half Marathon Run Fest Presented by Toyota
PORTLAND, Ore. (FEBRUARY 24, 2026) /ENDURANCE SPORTSWIRE/ – The Shamrock Half Marathon Run Fest, presented by Toyota, is bringing back its popular Toyota giveaway. Community members in Oregon and SW Washington can enter for a chance to win a 2026 4Runner SR5 valued at $45,980. Entries are open through March...
