July 8, 2020

Zenni & World’s Greatest Bring Top Track and Field Athletes Back to ESPN

NOVATO, Calif. (July 8, 2020) -- Zenni, the online optical industry leader, announced today an exclusive partnership with World’s Greatest to broadcast a USA Track & Field-sanctioned pole vault event on ESPN’s YouTube channel including top-ranked vaulters Sandi Morris (U.S.) and Alysha Newman (Canada). The Livestream Games will take place...

July 8, 2020

2020 DK Event Cancelled Due to COVID-19 Pandemic

EMPORIA, Kan., July 8, 2020—Life Time, the nation’s premier healthy lifestyle brand which owns and produces the Garmin DK, the world’s premier gravel event, today announced the 2020 DK, which had been rescheduled for September 12, 2020, has been cancelled due to ongoing COVID-19 concerns. The decision comes after thorough...

July 7, 2020

Under Armour Looking To Sell MyFitnessPal

Under Armour is looking to sell MyFitnessPal, a smartphone app and website that tracks diet and exercise. Under Armour acquired the app in April 2015 for $475 million, but in March 2018, Under Armour disclosed a data breach of 150 million accounts at MyFitnessPal. Read more on SGBMedia.

July 7, 2020

Introducing Mizuno Enerzy, the world’s first bubblegum shoe

The Japanese athletic brand released its newest running shoe, and it's just plain weird. The Enerzys look like manufacturers accidentally dropped a regular upper into a vat of bubblegum. Read more on Canadian Running Magazine.

July 7, 2020

Race Across America Wraps Up Its First Virtual Edition

Boulder, CO (July 7, 2020) – For the first time in 39 years Race Across America (RAAM) was not held. The same was true for the 12th edition of Race Across the West (RAW). The cancellation of RAAM & RAW this year prompted the concept of virtual versions of the race....

July 7, 2020

ElliptiGO Named Title Sponsor of Bike for Humanity II with Bill Walton and Friends

SAN DIEGO, Calif. – ElliptiGO Inc., creator of the world’s first elliptical bicycle, announced today that it is the title sponsor of the ElliptiGO Bike for Humanity II cycling event with Bill Walton and Friends (www.bikeforhumanity.com). Bike for Humanity II will take place around the world on Saturday, July 25th,...

July 7, 2020

Alex Egan Joins USA Triathlon Foundation Board of Trustees

COLORADO SPRINGS, Colo. — Alexander Egan (New York, N.Y.), a nonprofit executive and avid triathlete, was announced today as the newest addition to the 11-member USA Triathlon Foundation Board of Trustees. Egan brings more than 15 years of experience in nonprofit management and fundraising. He currently serves as the Chief...

July 7, 2020

Introducing XTERRA Virtual Racing and Rally Around XTERRA Planet Challenge

Honolulu, HI (July 7, 2020) - XTERRA today announced the 2020 XTERRA Virtual Race Series, a universal collection of dynamic challenges to unite and inspire the global race community. XTERRA VR kicks off July 15 with the Rally Around XTERRA Planet Challenge: a 30-day quest calling for the worldwide XTERRA...

July 7, 2020

Elite Official Partner of 15 Virtual Tour de France Teams for Virtual Tour de France on Zwift

FONTANIVA, ITALY — Elite announces their official partnership with 15 Virtual Tour de France Teams for the Virtual Tour de France on Zwift. The month of July usually means one thing for the cycling world: Tour de France. However, fans will have to wait until the end of August to witness...

July 7, 2020

Junipers Brings Functional, Quick-Dry Bikini to Life for Adventurous Women

CARNELIAN BAY, Calif. (July 7, 2020) - Junipers, the first do-it-all hybrid bikini made of quick-drying, recycled, eco-friendly fabric, has launched a Kickstarter with the goal of raising funds to manufacture its first production run. Designed for adventurous women who want a technical swimsuit with a classic silhouette that stays...