PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
September 22, 2020
A Bright Future for Knog and Darby Communications
September 22, 2020 – Melbourne, Australia – Knog, the award-winning manufacturer of unconventional bike accessories and outdoor lighting products, is proud to announce its partnership with PR and Digital Marketing agency Darby Communications. Connected by a strong mutual relationship with Vancouver-based Eartheasy Distribution, Darby Communications will assist Knog with bolstering...
September 22, 2020
MYLAPS launches world’s smallest timing decoder
In many countries sports events are picking up again, and with that MYLAPS keeps on innovating to offer the ultimate experience to events, timers and athletes. The sports timing company launches the world’s smallest decoder: the ProChip Smart Decoder, a light-weight decoder with the proven MYLAPS accuracy of 0,003 seconds....
September 22, 2020
USA Triathlon Renews Partnership with Rudy Project North America Through 2024
COLORADO SPRINGS, Colo.— USA Triathlon today announced it has renewed its partnership with Rudy Project North America through 2024. Rudy Project is the premier supplier of sunglasses, helmets and prescription eyewear in North America for the multisport community. As USA Triathlon’s Exclusive Eyewear and Helmet Partner for adult and youth...
September 22, 2020
Machines For Freedom and ROKA Launch Eyewear Collab For Bike And Outdoor Pursuits
Los Angeles, Calif. (Sept 22, 2020) – Machines For Freedom®, has teamed up with ROKA, to design two pairs of versatile, innovative and stylish cycling sunglasses. Machines, the inclusive women’s cycling apparel brand and ROKA, the award-winning performance sunglass and prescription eyewear brand, joined forces to collaborate on not only a...
September 22, 2020
Looking Back as The IRONMAN Group Celebrates Return to Triathlon Racing with Five Events in Estonia, France, Germany, and Poland
LES SABLES D’OLONNE / GDYNIA / HAMBURG / TALLINN / TAMPA – It was a week to remember and arguably one of the most emotional weekend’s in triathlon history. On September 4, 5 and 6, after an almost 200 days of COVID-19-induced hiatus, The IRONMAN Group celebrated a remarkable return...
September 22, 2020
US Trail Running Conference announces sponsor partnership with Race Directors HQ
Estes Park, CO – Active at Altitude, organizers of the US Trail Running Conference has announced a sponsor partnership with Race Directors HQ. Race Directors HQ is an online resource and community network for race directors, providing tools, how-to guides, document templates, product reviews and expert advice on all aspects...
September 22, 2020
BibBoards is proud to be a part of Emma Coburn`s Elk Run 5k Virtual race
BibBoards have always been excited to get involved with significant social events aimed to raise awareness and support healthcare, wellness, and environmental protection. In 2020 those kinds of campaigns are crucial as they unite humanity in the face of a common threat, inspire solidarity and collaboration between people and nations....
September 21, 2020
Marathon Training Academy, UCAN and MetPro Create Another Viral Virtual Challenge
One immensely popular race has led to another for Marathon Training Academy and nutrition brand, UCAN. Just after the onset of the pandemic, the two companies launched The “Social Distancing” Run in honor of the un-run races that were being cancelled day after day. The event almost immediately went viral...

September 21, 2020
California-Based Hudski Enters the Bike Market with Innovative and Versatile Sport-Utility Shredder
Sausalito, CA – September 21, 2020– Hudski, a new bike brand based in Northern California, is thrilled to announce the official launch of its lightweight and rigid frame and fork design with three unique build options. The Hudski Doggler is designed to maximize the versatility and stoke of a rigid...
September 21, 2020
Vasa, Inc welcomes Keith Watson as Chief Operating Officer
September 21, 2020, Essex Junction, VT – Vasa, Inc today announces the hire of Keith Watson to the position of Chief Operating Officer. Keith comes to Vasa after spending 12 years in executive positions at Peaksware Holdings, LLC, (home of TrainingPeaks.com) as well as 10 years with Intuit, Inc. Keith...