PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
January 12, 2021
BASE Performance Announces 2021 Apparel Partnership with Team Red, White, & Blue
Boulder, Colorado – BASE Performance, LLC, industry-leading provider of endurance sports apparel announced today that it will be the exclusive 2021 triathlon apparel partner for Team Red, White, & Blue. This partnership will commence immediately and continue through December 2022. "BASE Performance is joining Team RWB as our exclusive triathlon...
January 12, 2021
Pinarello Accelerates: A New Organization for a Sustainable Future
Fausto Pinarello, together with majority shareholder L Catterton, announced today key investments in top management creating an organizational structure which has been designed to boost growth initiatives and accelerate the brand’s development. The objective is to take full advantage of the awareness and reputation of the brand in the world...
January 12, 2021
COROS Launches Seasonal COROS VERTIX Color – Desert Sol
Tustin, CA, January 12, 2021 – COROS Wearables Inc., makers of premium endurance sports wearables, announced today the introduction of the new seasonal color variant for its award winning COROS VERTIX Premium GPS Adventure Watch – Desert Sol. Desert Sol is inspired by the sun-soaked desert towers of Southern Utah...
January 12, 2021
Hand in hand: INSCYD collaborates with famous company Carmichael Training Systems (CTS) to revolutionise performance diagnostics in the US
Two of the most innovative and best performing companies have joined forces. The coaching company Carmichael Training Systems (CTS) brings on board the analysis software and the unique training science tool INSCYD to support their performance diagnostic work. Carmichael Training Systems is the premier destination for world-class coaching in endurance...
January 12, 2021
2021 Kerrville Triathlon Festival Opens Registration
AUSTIN, Texas, January 12, 2021 - Registration is open for Kerrville Triathlon Festival, also known as The Most Scenic Triathlon in Texas. The popular destination triathlon is produced by High Five Events. It’ll celebrate its 10th anniversary on September 25-26th, in Kerrville, Texas. In 2019, more than 1800 triathletes competed...
January 12, 2021
EnMotive gives over $130,000 back to the industry
Jan 11, 2021 (Chicago, IL)– EnMotive, the leading provider of full-service solutions for the event industry, is excited to be delivering one hundred thirty thousand dollars to event organizations that were partners in the Virtual America’s Turkey Trot. With 30,000 participants, the 2020 Virtual America’s Turkey Trot is the largest...
January 11, 2021
iFit® Introduces Fitness Breakthrough: Personalized and Automatic Heart Rate Training with iFit ActivePulse™
(Logan, UT) - January 11, 2021 - iFit, a global leader in interactive connected fitness technology, today announced the upcoming release of iFit ActivePulse automatic heart rate training. iFit’s cutting edge technology uses complex algorithms so an iFit subscriber’s heart rate controls the treadmill in real time, automatically adjusting the...
January 11, 2021
Chris Mosier to Present Keynote at Endurance Exchange, Slate of Speakers Added
COLORADO SPRINGS, Colo.— Chris Mosier, the first transgender athlete to compete in the U.S. Olympic Trials in the gender with which they identify and the first transgender member of USA Triathlon’s age group Team USA, was today announced as a keynote speaker at Endurance Exchange, a virtual endurance sports industry...
January 11, 2021
CAKE and Dometic Announce Collaboration to Launch Electric Food Delivery Box
(Stockholm, Sweden – January 11, 2020) – CAKE, the Swedish leader in premium electric off-road motorbikes, announced today a partnership with mobile living experts, Dometic, to bring to market The Dometic Food Delivery Box. This purpose-built, temperature-controlled electric-powered box is designed specifically for use with CAKE’s Ösa model to keep...
January 11, 2021
Giro Hires Josh Reid as Giro Snow Brand Manager
(January 11, 2021 - Park City, UT)-- Giro Sport Design, the leader in high-performance snow helmets and goggles, today announced that Josh Reid has joined the team as the Giro Snow Brand Manager. Reid will oversee all aspects of snowsports marketing communications, advertising, and public relations while also boosting Giro’s...